This document provides an overview of a business models and strategy design workshop. It discusses using design thinking and strategy design tools and methods to analyze needs, test assumptions, design business models and future scenarios. It emphasizes user research, co-creation with stakeholders, and iterative testing and validation. Visual strategy tools are presented as a common language to empower cross-functional collaboration. The workshop aims to help participants adopt a strategic mindset and apply strategic design processes and tools to their work.
10. “Bringing a clear thought
process and a design mindset
to the design of business.”
// ERIK VAN DER PLUIJM
Designer
11. “We been testing various different
other tools in Strategy and
Innovation work. After working on
these for some years with great
companies, I felt it was time to
share these with our readers.”
// PATRICK VAN DER PIJL
Author
45. DESIGN A
BETTER
BUSINESS
BY DESIGNABETTERBUSINESS.COM
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
http://creativecommons.org/licenses/by-sa/4.0 or send a letter to Creative Commons,
171 Second Street, Suite 300, San Francisco, California, 94105, USA.
CUSTOMER JOURNEY CANVAS
I DO... (KEY MOMENTS)
IFEEL...(EMOTIONS)
I USE... (TOUCHPOINTS)
I THINK... (QUOTE OR THOUGHTS)
61. DESIGN A
BETTER
BUSINESS
INVESTMENT READINESS LEVEL
LEVEL 1 & 2
LEVEL 3 & 4
LEVEL 5 & 6
LEVEL 7 & 8
LEVEL 9
MEDIUM
HIGH
Value Proposition C
Problem/Solution FitLow fidelity MVP
Product/Market Fit
Right side of the Business Model Canvas
Validate
Left side of the Business Model Canvas
Metrics that Matter
资 绪级数
产 专 进 辅 资 论
队领导 资
63. 你的⼯工具与参考资料
the bible!
BLAH
BLAH
BLAH
no blah!
DESIGN A
BETTER
BUSINESS
BY DESIGNABETTERBUSINESS.COM
This work is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.
http://creativecommons.org/licenses/by-sa/4.0 or send a letter to Creative Commons,
171 Second Street, Suite 300, San Francisco, California, 94105, USA.
WORKSHOP PLANNING SHEET
your visualtemplate
your planning worksheet
your research and
prototype
72. “Visual facilitation is like a jazz,
playing within steady beats and
formal structures that empower
spontaneity and vitality.”
// David Sibbet
Founder of Grove
策略略视觉引导就像爵⼠士乐⼀一样