2016 Farm to Table Pittsburgh Sponsorship Information
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This document summarizes a decade-long local food conference organized by American HealthCare Group. The conference started in 2007 with 350 attendees and has grown annually, with the goal of connecting local farms and consumers. It features local food vendors and exhibitors showcasing products like eggs, cheeses, wines and more. Sponsorship opportunities are outlined to help promote local farms and businesses through advertising, exhibits, and classes at the conference.
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2016 Farm to Table Pittsburgh Sponsorship Information
- 1. A DECADE OF LOCAL FOOD
- 2. OUR MISSION: LOCAL FOOD REVOLUTION
- 3. IT ALL STARTED WITH AN IDEA! In March 2007, American HealthCare Group hosted the first Farm to Table Conference gathering 350 local food enthusiasts. The idea was to provide an opportunity that would make it easier for farms and consumers to access each other directly. In return, those consumers could get healthy local food and the vendors could grow their businesses. The result was vendors and attendees asking for more – more events, more cooking demos, more farmers, more knowledge! We have been growing annually ever since. We want you to be a part of it!
- 5. IN THE MEDIA
- 6. • Visiting exhibitors is the #1 reason people attend the conference • 98% of the attendees indicated they would return • They know that agriculture is Pennsylvania’s #1 industry • Sample & buy grains, eggs, cheeses, wine, milk, meat, beer, produce, fermented foods, chocolate, greens, and more • Talk to farmers, chefs, wellness professionals, CSAs
- 8. PAST EVENTS
- 9. PAST EVENTS
- 10. EVENT LAYOUT - Exhibitors are set up throughout the space. - The space can support 150+ exhibitors - Food concessions are provided by Real Meal Purveyors (a new addition this year). The focus is businesses that grow, sell, produce or prepare farm raised or value added products. Organizations providing health and wellness opportunities will also be an integral part of the exhibitor area. Classroom Space: Theatre Style Cooking/Demonstrations: Exhibit Hall Exhibitors/Farmers Market: 100,000+ sq ft
- 11. EXHIBITOR & ADVERTISING RATES Program Advertising Full Page $500 (5.5”w x 8.5”h) Half Page $275 (5.5”w x 4.25”h) Quarter Page $150 (2.75”w X 4.25”h) Ads should be submitted at 300dpi with .125” bleed. Acceptable file formats are .PNG, .JPG, or .PDF Upgrade your exhibitor space to sell Real Meal prepared foods. Additional Fee: $300 or $600
- 12. NEW THIS YEAR: Real Meal Purveyors • Marked as a Real Meal Purveyor on website & in program for hungry attendees • Half-page ad space for menu in program • More profit-potential at conference • Exposure to thousands of customers to bounce back to your brick and mortar Upgrade your exhibitor space to sell Real Meal prepared foods. Additional Fee: $300 or $600
- 13. SPONSORSHIP LEVELS SUPPORTIVE Speaker Sponsor $5,000 Cooking Demo Sponsor $5,000 Food Tasting Sponsor $5,000 Registration includes: • Customized Exhibit space • Name & full page ad in program • Name and logo on website • Introduction of Speakers or Chefs SUSTAINING $20,000 Registration includes: • Customized Exhibit space • Name & full page ad in program • Name and logo on website • Inclusion in press releases • Event Signage • Interviews on Air • Inclusion in all event advertisements • Registrations for all employees
- 14. DIGITAL ADVERTISING OPTIONS FarmToTablePA.com • Exposure to over 40k+ visitors during the months of event promotion January – March. Post your logo or banner ad as a sponsor throughout the website. Online Local Food Guide • Get a featured listing on our Local Food Business Directory visited by 2000+ visitors monthly. Local Food Blog • Get a series of featured posts focusing on topics relating to local food education and opportunities. Social Media • Get exposure to 24k+ fans and growing on Instagram, Facebook, Twitter and Pinterest Marketing Campaigns • Work with our Director of Marketing to design a campaign that ensures your sponsorship dollars are working for you Email Marketing • Get right to the inbox of our 22k+ and growing list of local food enthusiasts.
- 15. PAST & CURRENT SPONSORS
- 16. CLASSROOM SPONSORSHIP Develop Your own Curriculum! $2,500 for 1 day, $4,500 for 2 days Non Profit Rate: $2,000 for 1 day, $3,500 for 2 days Sponsorship includes: • Customized Exhibit space in FTT Exhibit Hall • Full use of Convention Center Classroom: 7 am – 5 pm • Name & full page ad in program • Speakers/Workshops listed in FTT program • Speakers listing in the program • Name and logo on website • Complimentary Conference Registrations – 15 for 1 day sponsors, 30 for 2 day sponsors
- 17. $5,000 Sponsorship includes: • Customized Exhibit space in FTT Conference Exhibit Hall • Name & full page ad in program • Complimentary Conference Registrations • Name and logo on website throughout 2016 • Inclusion in press releases • Inclusion in event e-blasts FRIDAY NIGHT LOCAL FOOD TASTING SPONSORSHIP
- 18. GROUP REGISTRATION SPONSORSHIP # of People Conference Cost 100 or less $750 101 - 500 1,000 500 – 1,000 1,500 1,000 + $2,500
- 19. The Farm to Table Pittsburgh Conference is brought to you by American HealthCare Group. We are a Pittsburgh based company specializing in Health & Wellness programs for employers, seniors, schools and affordable housing communities. Contact Erin Hart 412-657-3028 or EHart@American-Healthcare.net Contact Liz Kanche 412-563-7854 or LHKanche@American-Healthcare.net Contact Bob Hagan 412-563-7804 or Bhagan@American-Healthcare.net KEEP IT REAL, KEEP IT LOCAL!