2013 mobile industry_predictions_survey

2013 Mobile Industry
Predictions Survey

Research. Technology. Strategy. Intellectual Property. Thought Leadership Summits.

http://www.chetansharma.com 1 © Copyright 2012, All Rights Reserved. Copying w/o permission is prohibited. 1/2012

2013 Mobile Industry Predictions Survey
First things first. From all of us at Chetan Sharma Consulting, we wish you and yours a very happy,
healthy, and prosperous 2013. My thanks to all who participated in our 2013 Mobile Predictions
Annual Survey. It gives our community an insider’s view of the trends and predictions for the New
Year.

2012 was a terrific year for the mobile industry. Mobile data continued to drive most of the
mobile growth around the world. Mobile also started impacting every major vertical industry
around the globe. In fact, mobile has become so ingrained in the fabric of business productivity
and social interaction that it is not longer the new growth engine, it has become the engine.

The competitive dynamics stayed quite vibrant in 2012. We saw epic battles in the markets as
well as in the courts. 2012 also saw the PC value chain struggling for relevance while the
smartphones and tablets unit sales captured all the attention and headlines.

As we peer into 2013, we will see the total number of cellular subscriptions eclipsing humans on
the planet. The connected device made steady progress. Anything that should be connected is
being connected - creating a web of new opportunities and challenges.

http://www.chetansharma.com 2 © Copyright 2013, All Rights Reserved. Copying w/o permission is strictly prohibited. 1/2013


LTE has become the fastest deployed cellular technology in the approximately 35 year history of
the industry. Broadband combined with connected devices and applications are changing the way
we live, we interact with others, do business, and consume information.

The European economic crisis impacted many players especially the large telcos, making the
transition to digital ever more urgent. As voice and messaging revenue curves decline and access
revenue approaches its high mark in the next few years, investment in the fourth curve becomes
critical for all players.

Our annual survey is a way for us to engage our community on the trends for the next year. We
put some of the pressing questions to our colleagues and industry leaders. We are able to glean
some valuable insights from their choices and comments, some tangible shifts, and get a sense of
what’s to come. Executives, developers, and insiders (n=200) from leading mobile companies and
startups from across the value chain and from around the world participated to help see what
2013 might bring to keep us on our toes. What makes this survey unique is that it draws upon the
collective wisdom of folks who are at the center of the mobile evolution. The survey provides a
view of how they see the upcoming year for mobile.



30 names were randomly drawn for the limited edition of the Mobile Future Forward 2012 book. The
winners are:

• Ryan Carney, UX, Gfk
• Wes Biggs, CTO, Adfonic
• Volker Hirsch, Head of BD, RIM
• Bobby Morrison, President, Verizon Wireless
• Chris Walls, Strategy, Huawei
• Von Cameron, EVP, Smith Micro
• Sami Makelainen, Manager, Telstra
• Martin Fichter, VP, HTC
• Jeff Hasen, CMO, Hipcricket
• Paul Brody, VP, IBM
• Michael Mullany, CEO, Sencha
• Mick Welch, Manager, Nokia
• Jana Messerschmidt, VP, Twitter
• Akio Orii, SVP, Toyota
• Gina Bovara, Software Services, Intel
• Mark Brill, Lead Partner, Brand Emotivity



• Stuart Saunders, CEO, Mobile Defense
• Tony Greco, Director, ZTE
• Venu Vasudevan, Sr. Director, Motorola
• Elliott Hamilton, Sr. Director, TeleCommunication Systems
• Biljana Jovicic, VAS, Digitel
• Robin Jewsbury, Cofounder, Promoht
• Julie Dey, VP, Rootmetrics
• Pat Nunally, VP, Upaid
• Paul Upham, Director, Welldoc
• Sagar Tamang, Director, Nielsen
• Andrew Meadors, Engineer, Cisco
• Nikao Yang, SVP, Adcolony
• Pelle Larsen, Director, SingTel
• Kelly Amsbry, Sr. Planner, Microsoft
• Elisabeth Rainge, Head – Strategy, NSN

Thanks again to everyone who contributed. We will be calling on you again next year.
Be well, do good work, stay in touch, and stay away from Triskaidekaphobiacs.
Thanks and with warm wishes,

Chetan

Participant Composition


Biggest Mobile Stories of 2012


Biggest Mobile stories of 2013


Most Open Mobile Player


Most Important Players in Mobile


Breakthrough Mobile Categories in 2013


Apps in 2013


Tablets: 2013-14


M&As in 2013


Apps vs. Web


Mobile Payment/Commerce in 2012


Solutions for Mobile Data Growth


Mobile Data Revenues in 2013


European Operators and the Economy


Mobile Commerce > E-Commerce


Gadget Company of the Year 2012-13


3rd Mobile Ecosystem


Mobile Company of the Year 2012-13


What does the future hold?


Digital Mobile Operators


Mobile Person of the Year


Save The Date

Sept, 2013
Seattle

Ever wondered what the future of mobile looks like?

Contact info@mobilefutureforward.com for
sponsorship and speaking opportunities

We look forward to hearing from you

Chetan Sharma Mobile Future Forward
chetan@chetansharma.com info@mobilefutureforward.com
TW: @chetansharma TW: @mfutureforward
http://www.chetansharma.com http://www.mobilefutureforward.com

Research. Technology. Strategy. Intellectual Property. Thought Leadership Summits.


2013 mobile industry_predictions_survey

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