The cost of creating video for the Web has plummeted, but it is still one of the most expensive elements of many Web site or Web 2.0 initiatives. Publishers want results—and it’s up to you to get them. In today’s world, your video needs to be in several places simultaneously, with great hooks bringing users back to your Web site. In this session you’ll learn how to become a hyper-syndicator, publishing your video to devices including cell phones, laptops, and televisions. Video publishing may start with an embed code, but so much more is possible—and this session will show you how to take advantage of the best opportunities available.
The cost of creating video for the Web has plummeted, but it is still one of the most expensive elements of many Web site or Web 2.0 initiatives. Publishers want results—and it’s up to you to get them. In today’s world, your video needs to be in several places simultaneously, with great hooks bringing users back to your Web site. In this session you’ll learn how to become a hyper-syndicator, publishing your video to devices including cell phones, laptops, and televisions. Video publishing may start with an embed code, but so much more is possible—and this session will show you how to take advantage of the best opportunities available.
New Research from the Edison Research / Arbitron Internet and Multimedia series on how Americans use Smartphones. Included are insights on mobile commerce, mobile social networking and other mobile-enabled behaviors.
Google Automotive provides this data and presentation to automotive marketing professionals.
The ADM Professional Community is a living example of the compelling value proposition for online communities that serve the automotive industry. ADM serves as proof that the impact of Social Media on the automotive vertical is more significant than widely understood. Be sure to visit the ADM Professional Community at http://www.AutomotiveDigitalMarketing.com or the acronym URL at http://www.ADMPC.com or the Twitter URL at http://ADM.fm today, and don't just be a Lurker... Join!
Case Study: Launching Your Brand's Game with OpenFeint
Presented by: David Chu, Senior Product Marketing Manager, OpenFeintOpenFeint is the largest mobile social gaming network with over 115 million players and 6,900 games. Keith will showcase how different brands—movies, TV shows, sports teams, musicians, and more—use OpenFeint’s platform and marketing promotions to distribute games and grow brand presence. He’ll share tips for how you can leverage games and partnerships to increase distribution and visibility for your company in the rapidly growing gaming world.
www.bdionline.com
China, Rethink - Why China needs to rethink its modern 'Journey to the West'Morry Morgan
Chinese companies are expanding globally. Large firms like ZTE and Huawei have already made their mark, but not in a positive way. Instead they are proving that there is no 'Chinese way' and 'Western way', but a global 'Best Practice'.
This presentation was delivered at TEDx Hult Shanghai on April 21, 2013.
P.S. If you liked the graphics, please contact Rio Li who is a fantastic PPT designer (http://www.linkedin.com/in/iamrioli)
An excerpt of my Persuasive Communication and Influence workshop. For more information or to book a workshop, visit my website at http://lundbergmedia.com or e-mail me at abbie@lundbergmedia.com
Presentation by Alyona Shagina of Independent media on the IMSM internet projects for the Dutch Delegation of the Digital Perestroika 2.0 Business Trip organized by Coincide & Marketingfacts. June 18, 2009.
Sustainable Brand Perception vs. Performance: Reducing the Gap - Katie CoxSustainable Brands
Increasingly, evidence demonstrates that global stakeholders across the board are expecting business to deliver greater value beyond just a slicker product or bigger profits. This panel provides three types of filters for decision-making as to how to prioritize your sustainable innovation initiatives such that you might recognize most uplift in stakeholder support.
10 Social Media Thoughts for Integrated MarketingBryan McCarty
A presentation I gave at Wartburg College on November 22, 2011 at Wartburg College in Waverly, Iowa. The presentation was an open discussion about social media and integrated marketing.
New Research from the Edison Research / Arbitron Internet and Multimedia series on how Americans use Smartphones. Included are insights on mobile commerce, mobile social networking and other mobile-enabled behaviors.
Google Automotive provides this data and presentation to automotive marketing professionals.
The ADM Professional Community is a living example of the compelling value proposition for online communities that serve the automotive industry. ADM serves as proof that the impact of Social Media on the automotive vertical is more significant than widely understood. Be sure to visit the ADM Professional Community at http://www.AutomotiveDigitalMarketing.com or the acronym URL at http://www.ADMPC.com or the Twitter URL at http://ADM.fm today, and don't just be a Lurker... Join!
Case Study: Launching Your Brand's Game with OpenFeint
Presented by: David Chu, Senior Product Marketing Manager, OpenFeintOpenFeint is the largest mobile social gaming network with over 115 million players and 6,900 games. Keith will showcase how different brands—movies, TV shows, sports teams, musicians, and more—use OpenFeint’s platform and marketing promotions to distribute games and grow brand presence. He’ll share tips for how you can leverage games and partnerships to increase distribution and visibility for your company in the rapidly growing gaming world.
www.bdionline.com
China, Rethink - Why China needs to rethink its modern 'Journey to the West'Morry Morgan
Chinese companies are expanding globally. Large firms like ZTE and Huawei have already made their mark, but not in a positive way. Instead they are proving that there is no 'Chinese way' and 'Western way', but a global 'Best Practice'.
This presentation was delivered at TEDx Hult Shanghai on April 21, 2013.
P.S. If you liked the graphics, please contact Rio Li who is a fantastic PPT designer (http://www.linkedin.com/in/iamrioli)
An excerpt of my Persuasive Communication and Influence workshop. For more information or to book a workshop, visit my website at http://lundbergmedia.com or e-mail me at abbie@lundbergmedia.com
Presentation by Alyona Shagina of Independent media on the IMSM internet projects for the Dutch Delegation of the Digital Perestroika 2.0 Business Trip organized by Coincide & Marketingfacts. June 18, 2009.
Sustainable Brand Perception vs. Performance: Reducing the Gap - Katie CoxSustainable Brands
Increasingly, evidence demonstrates that global stakeholders across the board are expecting business to deliver greater value beyond just a slicker product or bigger profits. This panel provides three types of filters for decision-making as to how to prioritize your sustainable innovation initiatives such that you might recognize most uplift in stakeholder support.
10 Social Media Thoughts for Integrated MarketingBryan McCarty
A presentation I gave at Wartburg College on November 22, 2011 at Wartburg College in Waverly, Iowa. The presentation was an open discussion about social media and integrated marketing.
TV INDUSTRY REPORT gives the overall picture of advertising on TV during the period Jan to Dec’12. It covers top advertisers, categories and brands and their % share in total advertising in terms of minutes. The report also focuses on share of TV channels, share of each genre and ad-spend split over the time slots. The report also compares % advertising in minutes done by various advertisers in 2012 vs. their share in 2011.
SOURCE: A JOINT RESEARCH STUDY OF PAS AND MEDIABANK PAKISTAN
Wisdom of crowds business intelligence market study findings overviewYellowfin
The latest edition – based on 859 responses from professionals with first-hand experience using vendor products and services – analyzes market place trends throughout 2011 and assess user perceptions towards BI for the coming year. The study also compares and ranks 17 of the world’s foremost BI vendors, their solution and associated services. Yellowfin achieved the equal highest overall ranking (4.57 out of five), as well as best outright score in the study’s “Emerging Business Intelligence Vendors” sub-group.
Yellowfin outscored traditional big name players, including Microsoft, IBM, SAP Business Objects, MicroStrategy, SAS Institute and Oracle. Yellowfin also outperformed other high profile vendors, including Information Builders, Actuate, Qliktech, Tibco Spotfire, Dimensional Insight, Arcplan, Pentaho and Jaspersoft.
Vendors are ranked on a five-point scale, across 33 different criteria, based on seven categories, including: Sales experience, value, quality and usefulness of product, quality of technical support, quality and value of consulting services, integrity and whether existing clients would recommend the vendor and its product to others.
Transaction Intelligence (TI) Monthly report for June, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in June 2012
We would be happy to receive your feedback on this report and/or on the TI offering.
Outsourcing Deal Activity – February 2012Everest Group
Transaction Intelligence (TI) Monthly report for February, 2012. This report provides a brief overview of the overall outsourcing market activity for the month and includes the following:
• Trailing three-month average of outsourcing deals
• Split of outsourcing deals by function and industry vertical
• Geographical split and analysis of the level of deal activity
• Key outsourcing deals signed in February 2012
We would be happy to receive your feedback on this report and/or on the TI offering.