This magazine is aimed at young girls and features pop star Jessie J on the cover. The masthead uses bold black lettering against a white background with an image of a dog to draw attention. It clearly states that this is a pop magazine. The layout contrasts a simplistic masthead with spaced out headlines and articles highlighted in yellow bubbles and pink writing. Jessie J's headline uses the largest font and all capital letters apart from small yellow text below. Her close-up photo shows her face and torso covered up appropriately for the young audience.