To create an advertising proposal, information is needed about the company, desired advertising locations and budget. The proposal is for a perfume aimed at teenagers to be worn everywhere. Television campaigns featuring famous people wearing the perfume are proposed to influence young people. The print ad would feature Beyonce with the perfume name "Love" in red and black colors, sending messages of self-love and love for others to women aged 18-30, the target market.

1. In order to create an adverting proposal, I need to gather information
about the company that makes the product, where it wants to
advertise, what it wants the advertising to achieve and how much it
has to spend
The advertising budget for my campaign to advertise (name and the
purpose of you product.
What do you want your adverts to achieve?
I want to achieve a new product that teenagers will buy and wear
everywhere.
What type of advertising will suit your campaign?
They type of adverting that will suit my perfume are TV campaigns with
famous people wearing them. This is because then other young people
will want to wear my perfume too.
Describe the print advert you have in mind
In my advert I am going to use the product name- Love- with the
image of Beyonce standing in a strong pose. It is about love and sends
a strong message to women about loving themselves and their men.
The colours used will be red and black since these are two of the most
powerful colours in the advertising world.
What is the target market?
The target market people aged 18-30 this is because hopefully these
people will have loved someone in there life and they will be able to
relate to the main image and message of my advert.