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15+ Tactics To Take Your Organic & Paid Campaigns To The Next Level

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Garrett Mehrguth, MBA
Garrett Mehrguth, MBA

With four ads above the fold and Google constantly changing their algorithm marketers are left wondering where to allocate funds and time to generate the greatest return on investment. To drive serious results, marketers need a strategy that takes into consideration: PPC, Organic, Content and Paid Lists In this session, we are going to dive into 15+ tactics that will take your organic and paid campaigns to the next level. Takeaways: * New appreciation and understand of SERP opportunities * Powerful case studies * Live examples from campaigns * 15+ tactics that are insightful and implementable

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15+ Tactics To Take Your Organic & Paid Campaigns To The Next Level By Garrett Mehrguth @gmehrguth Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Organic Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Click For Case Studies Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
JSON for Stars ● Click for Case Studies Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Linking Internally from Bubble Pages Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Pay Per Click Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
HTML5 in Mobile Forms Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Answer the Public for Early Stage Keywords Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Wild Card for New KW Opportunities Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Content Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Tools like On-Page, SEMRUSH and Portent Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Use of Video in Content Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Guest Posting and Linking Back with Targeted Anchor Text Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
3rd Party Sites and Digital Placements Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Pay to Rank for Keywords When You Won’t Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Use Sites in GDN that Rank for Targeted Placements Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Build Custom Landing Pages that Resonate With Where the User Came From Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Bonus Tactics Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Use Quora, Inbound, Moz, Growth Hackers For More SERP Market Share Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Target Specific Accounts via ListenLoop Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Follow up with Handwritten Notes + Coffee Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com
Thank You! Twitter: @gmehrguth Email: gmehrguth@directiveconsulting.com Website: directiveconsulting.com

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15+ Tactics To Take Your Organic & Paid Campaigns To The Next Level

Editor's Notes

  1. http://blog.teamtreehouse.com/using-html5-input-types-to-enhance-the-mobile-browsing-experience