The document provides 13 tips for strengthening an application for promotion in a teaching track position. It notes that criteria and processes vary by institution. Key tips include carefully following the institution's rules and criteria, getting examples of strong past applications, gathering student and employer feedback on teaching quality and innovations, developing an institutional and external profile through activities like conferences and publications, and serving on committees. It emphasizes building an "upward trajectory" of excellence over time rather than relying on outdated examples.