The document provides tips and strategies for nonprofit organizations to acquire new donors. It discusses the donor journey in three stages: awareness, decision, and retention. Specific tips are provided for raising awareness through digital marketing, social media, email newsletters, and optimizing websites. The document also discusses creating a donor acquisition strategy with metrics, channels, and SMART goals. It emphasizes putting the strategy into practice through prospect research, CRM usage, data analysis, and engaging existing supporters and volunteers to acquire new donors.
Donor acquisition is crucial for the future growth and longevity of nonprofits. If you are unable to replace your lost donors with new ones, it won’t be long before you’re left with no supporters.
Monthly donor programs are a low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future. However, building and maintaining a monthly donor program isn’t as simple as adding a button to your donation forms. It takes planning, time, and effort to create an effective and profitable program. During this webinar, we will explore how to create and build a strong monthly donor campaign. We will also look at:
-Starting and building a monthly donation program
-Monthly Donation campaign ideas
-Explore some best practices from organization's that have grown their monthly donation program
-Tips for sustaining your monthly donors
Donor acquisition is crucial for the future growth and longevity of nonprofits. If you are unable to replace your lost donors with new ones, it won’t be long before you’re left with no supporters.
Monthly donor programs are a low-effort and high-impact way to increase donor retention and donor lifetime value, while also providing a steady and predictable stream of revenue that can help your nonprofit better budget and plan for the future. However, building and maintaining a monthly donor program isn’t as simple as adding a button to your donation forms. It takes planning, time, and effort to create an effective and profitable program. During this webinar, we will explore how to create and build a strong monthly donor campaign. We will also look at:
-Starting and building a monthly donation program
-Monthly Donation campaign ideas
-Explore some best practices from organization's that have grown their monthly donation program
-Tips for sustaining your monthly donors
Magic Monthly Giving - Sustainer Best PracticesBrady Josephson
A hallmark product at Target Analytics is Collaborative Benchmarking meetings – annual conferences that gather sectors together to share data, strategy and the challenges of fundraising in today’s ever-changing environment. With the continued growth of recurring giving in the last 10 years, the Sustainer Benchmarking conference has also grown to include some of the largest non-profits in the US. This session will share what best practices, tips and must-dos these organizations have learned while establishing and growing their programs.
Strategies for Donor Retention Using Your CRM SoftwareTechSoup Canada
CRM software can be a great tool to help you report and communicate effectively in your fundraising efforts. Philip Manzano of Keela.co will teach you how to show donor impact and retain donors by creating reliable reports and data. This webinar is for nonprofit professionals with essential fundraising skills who are looking to improve their craft with the use of CRM software.
In this webinar you will learn:
· Meaningful ways to connect with your donors and promote relationship building in your fundraising activities;
· To create reliable reports and ways to share information, case studies or stories with donors;
· To leverage your data with reports for donor retention, including how to create and customize reports.
Roadmap to a Successful Peer-to-Peer CampaignBloomerang
https://bloomerang.co/resources/webinars/
Chris Hammond and Brittany LaGanke will walk you through an overview of P2P basics, campaign essentials, and show you how to set your fundraising team up for success and keep them motivated.
According to a recent survey, 60-70% of donors say nonprofits should use more digital technology to communicate with people they interact with and serve. This means that more than ever, donors are open to digital interactions - which is often necessary during these times. Download this e-book and learn about the six ways to be a great fundraiser during challenging times.
Principles of Fundraising Success: Unleash the Secrets to Donor Retention and...ArrevaSoftware
Year after year, donor retention is one of the most commonly identified challenges within Clubs. Donor retention is offers Clubs a tremendous opportunity for increased donation revenue, and thanks to the advent of digital donor databases and email marketing automation, it’s much easier to keep donors engaged in your mission year round.
How a nonprofit can survive and thrive in the world of crowd collaborationFirstGiving
How does your nonprofit know when to use peer-to-peer fundraising or crowdfunding?
Join Georgia Wright-Simmons (Senior Business Development Associate, Launcht) and Dan Fonseca (Inbound Marketing Coordinator, FirstGiving) as they explore the differences and similarities between peer-to-peer fundraising and crowd-funding for nonprofits.
Georgia and Dan will cover:
-When each fundraising strategy makes sense to implement
-The differences between peer-to-peer fundraising and crowdfunding
-General guidelines in application
-Case studies examples
It goes without saying: donor retention is an essential component of the health of any nonprofit organization. While donor acquisition (the rate at which you grow your donor base by attracting new donors) is important for increasing revenue on a campaign-by-campaign basis, many nonprofits, especially smaller or younger ones, neglect one of the single most effective development strategies out there — focusing on retention.
Some reasons why donors stop giving
3 steps to master donor retention
4 tips for a successful donor retention plan
Retaining Donors — The Importance of Donor StewardshipSallie Burnett
What is a donor stewardship? Why is it important and how do you create a donor stewardship plan?
Learn more here: https://www.customerinsightgroup.com/loyaltyblog/nonprofit/donorstewardship
Shanelle Newton Clapham and Paul Bailey discuss how to integrate your online and offline fundraising channels to acquire new regular giving donors for your charity.
Magic Monthly Giving - Sustainer Best PracticesBrady Josephson
A hallmark product at Target Analytics is Collaborative Benchmarking meetings – annual conferences that gather sectors together to share data, strategy and the challenges of fundraising in today’s ever-changing environment. With the continued growth of recurring giving in the last 10 years, the Sustainer Benchmarking conference has also grown to include some of the largest non-profits in the US. This session will share what best practices, tips and must-dos these organizations have learned while establishing and growing their programs.
Strategies for Donor Retention Using Your CRM SoftwareTechSoup Canada
CRM software can be a great tool to help you report and communicate effectively in your fundraising efforts. Philip Manzano of Keela.co will teach you how to show donor impact and retain donors by creating reliable reports and data. This webinar is for nonprofit professionals with essential fundraising skills who are looking to improve their craft with the use of CRM software.
In this webinar you will learn:
· Meaningful ways to connect with your donors and promote relationship building in your fundraising activities;
· To create reliable reports and ways to share information, case studies or stories with donors;
· To leverage your data with reports for donor retention, including how to create and customize reports.
Roadmap to a Successful Peer-to-Peer CampaignBloomerang
https://bloomerang.co/resources/webinars/
Chris Hammond and Brittany LaGanke will walk you through an overview of P2P basics, campaign essentials, and show you how to set your fundraising team up for success and keep them motivated.
According to a recent survey, 60-70% of donors say nonprofits should use more digital technology to communicate with people they interact with and serve. This means that more than ever, donors are open to digital interactions - which is often necessary during these times. Download this e-book and learn about the six ways to be a great fundraiser during challenging times.
Principles of Fundraising Success: Unleash the Secrets to Donor Retention and...ArrevaSoftware
Year after year, donor retention is one of the most commonly identified challenges within Clubs. Donor retention is offers Clubs a tremendous opportunity for increased donation revenue, and thanks to the advent of digital donor databases and email marketing automation, it’s much easier to keep donors engaged in your mission year round.
How a nonprofit can survive and thrive in the world of crowd collaborationFirstGiving
How does your nonprofit know when to use peer-to-peer fundraising or crowdfunding?
Join Georgia Wright-Simmons (Senior Business Development Associate, Launcht) and Dan Fonseca (Inbound Marketing Coordinator, FirstGiving) as they explore the differences and similarities between peer-to-peer fundraising and crowd-funding for nonprofits.
Georgia and Dan will cover:
-When each fundraising strategy makes sense to implement
-The differences between peer-to-peer fundraising and crowdfunding
-General guidelines in application
-Case studies examples
It goes without saying: donor retention is an essential component of the health of any nonprofit organization. While donor acquisition (the rate at which you grow your donor base by attracting new donors) is important for increasing revenue on a campaign-by-campaign basis, many nonprofits, especially smaller or younger ones, neglect one of the single most effective development strategies out there — focusing on retention.
Some reasons why donors stop giving
3 steps to master donor retention
4 tips for a successful donor retention plan
Retaining Donors — The Importance of Donor StewardshipSallie Burnett
What is a donor stewardship? Why is it important and how do you create a donor stewardship plan?
Learn more here: https://www.customerinsightgroup.com/loyaltyblog/nonprofit/donorstewardship
Shanelle Newton Clapham and Paul Bailey discuss how to integrate your online and offline fundraising channels to acquire new regular giving donors for your charity.
Similar to 1_10_24 Modern Tips to Boost Donor Acquisition.pdf (20)
Leading With Impact: Looking Ahead at 2024 Trends in LeadershipBloomerang
Kishshana brings a wealth of experience from both nonprofit and corporate realms, offering a unique perspective that is both relatable and transformative. Learn about the synergies and distinctions between these two spheres and how you can leverage these insights for greater impact.
Google & Yahoo's Email Update: Your Must-Do ChecklistBloomerang
Google & Yahoo have new rules to prevent spam, and these rules went into effect on February 1. Here’s what you need to know and do to make sure the emails you send continue to reach your supporters.
Putting the SPARK into Virtual Training.pptxCynthia Clay
This 60-minute webinar, sponsored by Adobe, was delivered for the Training Mag Network. It explored the five elements of SPARK: Storytelling, Purpose, Action, Relationships, and Kudos. Knowing how to tell a well-structured story is key to building long-term memory. Stating a clear purpose that doesn't take away from the discovery learning process is critical. Ensuring that people move from theory to practical application is imperative. Creating strong social learning is the key to commitment and engagement. Validating and affirming participants' comments is the way to create a positive learning environment.
The world of search engine optimization (SEO) is buzzing with discussions after Google confirmed that around 2,500 leaked internal documents related to its Search feature are indeed authentic. The revelation has sparked significant concerns within the SEO community. The leaked documents were initially reported by SEO experts Rand Fishkin and Mike King, igniting widespread analysis and discourse. For More Info:- https://news.arihantwebtech.com/search-disrupted-googles-leaked-documents-rock-the-seo-world/
Remote sensing and monitoring are changing the mining industry for the better. These are providing innovative solutions to long-standing challenges. Those related to exploration, extraction, and overall environmental management by mining technology companies Odisha. These technologies make use of satellite imaging, aerial photography and sensors to collect data that might be inaccessible or from hazardous locations. With the use of this technology, mining operations are becoming increasingly efficient. Let us gain more insight into the key aspects associated with remote sensing and monitoring when it comes to mining.
Business Valuation Principles for EntrepreneursBen Wann
This insightful presentation is designed to equip entrepreneurs with the essential knowledge and tools needed to accurately value their businesses. Understanding business valuation is crucial for making informed decisions, whether you're seeking investment, planning to sell, or simply want to gauge your company's worth.
Personal Brand Statement:
As an Army veteran dedicated to lifelong learning, I bring a disciplined, strategic mindset to my pursuits. I am constantly expanding my knowledge to innovate and lead effectively. My journey is driven by a commitment to excellence, and to make a meaningful impact in the world.
"𝑩𝑬𝑮𝑼𝑵 𝑾𝑰𝑻𝑯 𝑻𝑱 𝑰𝑺 𝑯𝑨𝑳𝑭 𝑫𝑶𝑵𝑬"
𝐓𝐉 𝐂𝐨𝐦𝐬 (𝐓𝐉 𝐂𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬) is a professional event agency that includes experts in the event-organizing market in Vietnam, Korea, and ASEAN countries. We provide unlimited types of events from Music concerts, Fan meetings, and Culture festivals to Corporate events, Internal company events, Golf tournaments, MICE events, and Exhibitions.
𝐓𝐉 𝐂𝐨𝐦𝐬 provides unlimited package services including such as Event organizing, Event planning, Event production, Manpower, PR marketing, Design 2D/3D, VIP protocols, Interpreter agency, etc.
Sports events - Golf competitions/billiards competitions/company sports events: dynamic and challenging
⭐ 𝐅𝐞𝐚𝐭𝐮𝐫𝐞𝐝 𝐩𝐫𝐨𝐣𝐞𝐜𝐭𝐬:
➢ 2024 BAEKHYUN [Lonsdaleite] IN HO CHI MINH
➢ SUPER JUNIOR-L.S.S. THE SHOW : Th3ee Guys in HO CHI MINH
➢FreenBecky 1st Fan Meeting in Vietnam
➢CHILDREN ART EXHIBITION 2024: BEYOND BARRIERS
➢ WOW K-Music Festival 2023
➢ Winner [CROSS] Tour in HCM
➢ Super Show 9 in HCM with Super Junior
➢ HCMC - Gyeongsangbuk-do Culture and Tourism Festival
➢ Korean Vietnam Partnership - Fair with LG
➢ Korean President visits Samsung Electronics R&D Center
➢ Vietnam Food Expo with Lotte Wellfood
"𝐄𝐯𝐞𝐫𝐲 𝐞𝐯𝐞𝐧𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐨𝐫𝐲, 𝐚 𝐬𝐩𝐞𝐜𝐢𝐚𝐥 𝐣𝐨𝐮𝐫𝐧𝐞𝐲. 𝐖𝐞 𝐚𝐥𝐰𝐚𝐲𝐬 𝐛𝐞𝐥𝐢𝐞𝐯𝐞 𝐭𝐡𝐚𝐭 𝐬𝐡𝐨𝐫𝐭𝐥𝐲 𝐲𝐨𝐮 𝐰𝐢𝐥𝐥 𝐛𝐞 𝐚 𝐩𝐚𝐫𝐭 𝐨𝐟 𝐨𝐮𝐫 𝐬𝐭𝐨𝐫𝐢𝐞𝐬."
3.0 Project 2_ Developing My Brand Identity Kit.pptxtanyjahb
A personal brand exploration presentation summarizes an individual's unique qualities and goals, covering strengths, values, passions, and target audience. It helps individuals understand what makes them stand out, their desired image, and how they aim to achieve it.
India Orthopedic Devices Market: Unlocking Growth Secrets, Trends and Develop...Kumar Satyam
According to TechSci Research report, “India Orthopedic Devices Market -Industry Size, Share, Trends, Competition Forecast & Opportunities, 2030”, the India Orthopedic Devices Market stood at USD 1,280.54 Million in 2024 and is anticipated to grow with a CAGR of 7.84% in the forecast period, 2026-2030F. The India Orthopedic Devices Market is being driven by several factors. The most prominent ones include an increase in the elderly population, who are more prone to orthopedic conditions such as osteoporosis and arthritis. Moreover, the rise in sports injuries and road accidents are also contributing to the demand for orthopedic devices. Advances in technology and the introduction of innovative implants and prosthetics have further propelled the market growth. Additionally, government initiatives aimed at improving healthcare infrastructure and the increasing prevalence of lifestyle diseases have led to an upward trend in orthopedic surgeries, thereby fueling the market demand for these devices.
2. Margie Worrell
Margie Worrell is the Curriculum Manager at
Bloomerang. She serves on the board of the
Peace Learning Center in Indianapolis, and has
worked extensively with nonprofits as both a
staff member and a lead volunteer. Her
passions include education, theatre, her two
children and her two small dogs.
Curriculum Manager, Product Marketing
3. What will we
talk about
today?
1. The Donor Journey
2. Donor Acquisition Tips
3. Creating a Donor Acquisition
Strategy
4. Putting Your Donor Acquisition
Strategy into Practice
5. Continue to engage them with
your organization to create
lifelong donors and advocates.
Continue to introduce them to
your organization, show them what
impact you’re making, and nurture
them toward a first gift.
Contacts Donors
7. Awareness: Make a positive 1st impression
● Create targeted marketing campaigns
○ Google Ad campaigns
○ Social media campaigns
○ Event promotions
○ Direct mail outreach
● Personalized outreach
○ 62 percent of consumers who make online purchases said
that a brand would lose their loyalty if it delivered a
non-personalized experience
8. ● Your website:
○ Robust About page, community testimonials, annual reports
and impact information
● Your social media pages:
○ 32% of donors say they are most inspired to give via social
media, more than any other channel
○ Share information about events, volunteer opportunities,
fundraising campaigns, history and current goals
● Your email newsletters:
○ Bring your mission to life with interviews of community
members, volunteers and staff, photos and interesting stories
of impact
Research: Optimize your online platforms
9. Make it frictionless and easy to give!
● An online donation page
○ Include donation buttons/links that connect to online giving
form
○ Keep it streamlined and simple
○ Offer recurring and fee-covering options
● Direct mail
○ Include a pre-addressed envelope for supporters to send in
a check or cash donation
● In-kind donation opportunities
○ When applicable, make sure these options are made clear
Decision: Will they show their support?
10. Not our focus today, but here are the
three aspects of the retention process:
● Donor appreciation
● Donor stewardship and
engagement
● Follow-up donation requests
Retention: Now they are here…Will they stay?
12. Three Stages
of the Donor
Lifecycle
Donor Acquisition
Collecting contacts to cultivate into donors,
and welcoming new donors to your
organization
Donor Retention
Keeping donors engaged to prevent them
from lapsing
Donor Upgrade
Continuing to cultivate your donor
relationships and inspire recurring or major
givers
It’s important to remember to focus on all
segments of your donor lifecycle!
14. Finding new
donors…here
are 5 ideas!
1. Leverage your existing supporter base.
2. Invite prospective donors to
getting-to-know-you events.
3. Use social media.
4. Compile a list of prospects based on
donors to other organizations.
5. Conduct prospect research.
10 Ways To Find New Donors For Your Nonprofit Organization
15. …AND five
more!
6. Build strategic partnerships with
other organizations.
7. Reach out to one-time and lapsed
donors.
8. Build your email list.
9. Optimize your website.
10. Treat volunteers as potential donors.
10 Ways To Find New Donors For Your Nonprofit Organization
17. Building Your
Donor
Acquisition
Strategy
1. Gather your metrics
Determine your contact acquisition rate
Determine your donor acquisition rate
Determine your donor conversion rate
2. Consider your acquisition channels
Events
Campaigns
Source
3. Develop your action plan
Set SMART goals
Cultivation plan for new contacts & donors
Document, evaluate and revise
18. Metrics
CONTACT ACQUISITION
How many new contacts
are you adding month
over month or
year-over-year?
DONOR ACQUISITION
How long does it take for
a new contact to become
a first-time donor?
DONOR CONVERSION
19. Events
● By participant
● By team leader,
table host, etc.
● By event (e.g.
Spring Gala vs 5K)
Campaigns
● Specific funds
● Membership
● Recurring giving
Source
● In-person meetings
● Phone calls
● Events
● Direct mail
● Website
● Social media
Acquisition Channels
Here are a few fundraising and participation channels you can analyze for
your donor and contact conversion rates:
How does your organization acquire new donors?
20. SMART Goals
Specific. Is the goal detailed enough to be useful?
Measurable. Can you assess whether you’ve
reached the goal?
Attainable. Is the goal both ambitious and
realistic?
Relevant. Does the goal relate to your nonprofit’s
mission?
Time-based. Is there a set deadline for achieving
the goal?
22. Does your organization currently have a
documented, active Donor Acquisition Strategy?
● If so, do you have visibility into how well it is
functioning?
● If not, what would you need to make this a
reality?
Some items to consider…
24. Putting Your
Strategy into
Practice
1. Start with a solid foundation of data
Data management & Reports
2. Invest in Prospect Research
Wealth indicators & Philanthropic indicators
3. Make the most of your CRM
Leverage your existing supporter base
Segment and send personalized communications
Use an online fundraising tool
Record engagement activities & follow up
Analyze data with reporting
25. Start with a solid
foundation of data
Data management
& Reports
26. Invest in Prospect
Research
Wealth indicators
This data can help you estimate a prospect’s
financial capacity to give. Publicly available data
including real state ownership, stock holdings,
business affiliations, and past political contributions.
Philanthropic indicators
These markers can indicate a prospect’s warmth or
affinity towards your mission. Common philanthropic
indicators include past donations to and
involvement with similar nonprofit organizations, as
well as personal information like hobbies and
interests.
Prospect Research: The Source of Sustained
Fundraising Success Guide
28. Make the most
of your CRM
Leverage your existing supporter base
● Look for contacts who are
engaged with your organization
and haven’t given yet.
○ Pair this information with
prospect research data to
see who is ready, willing and
able to give!
● Reactivate lapsed donors
○ LYBUNT, SYBUNT reports
● Turn supporters into fundraisers
○ Report on relationships
○ Look at your volunteers
29. Make the most
of your CRM
Segment and send personalized
communications
● What channels are you planning on using?
● How often are you sending communications?
Can you personalize these to make them more
relevant and meaningful?
● Some ideas:
○ Show potential donors how your nonprofit
uses donations.
○ Share an engagement piece like a survey
or petition.
○ Share a story that focuses on a need.
30. Make the most
of your CRM
Use an online fundraising tool
● Recurring donation prompts
● Innovative donor-centric features
● Built-in Al to change default giving values
dynamically based on donor giving data
● Al-generated emails
● Fundraising dashboard
● Powerful event management
● Dynamic peer-to-peer campaigns
● Streamlined text communication
● Robust auctions
31. Bloomerang + Qgiv: A Modern Giving Platform
INTRODUCING
For nonprofit leaders that need to raise more money and improve fundraising outcomes, Bloomerang +
Qgiv is a modern giving platform putting relationships at the heart of fundraising.
Attract new donors Cultivate relationships Unlock giving potential
Impactful fundraising tools
expand your outreach and
leave lasting impressions on
donors throughout their
giving experience.
Automatically tap into
supporters’ strengths and
passions to maximize their
gifts and build lasting
relationships with your
donors.
Improve outcomes with the
unification of data, people,
and tools all in one place.
32. Nonprofits love Bloomerang + Qgiv!
TESTIMONIALS
"We use Qgiv to export donations and donor data to our CRM, Bloomerang, every single day… Setting up this
integration has saved us hundreds of hours of manually entering data. We’d be lost without it."
Angela Phinney, Bikes not Bombs
"We particularly love Qgiv's integration with Bloomerang! This helps streamline our fundraising processes and
makes us more efficient, but most importantly helps us focus our attention on our donor relationships and
stewardship within Bloomerang."
Joseph Maley Foundation
94%
Customer
Satisfaction Rating
93%
Renewal Rate
"Qgiv is our online giving solution, and we use Bloomerang for our CRM…. All of our data automatically gets
integrated into Bloomerang and QuickBooks Online so it creates and updates constituents’ profiles without us
having to do anything… We get the best of both worlds!"
Kellie Phillips, Bonnet Springs Park
33. You can offer easy donation
options like one time or
ongoing donations, in a
cadence which donors
choose. Smart Amounts
ensures that your asks hit
the mark.
Allow your donors to make
the gift in honor or memory
of another as a tribute.
And give donors the
opportunity to help offset
any processing fees.
34. Do you do events to attract new
donors? Make the process smooth and
seamless every step of the way.
● flexible ticketing
● multi-attendee packages
● discount options
● QR code check-ins
● table seating
Provide key information so your
guests know what to expect and feel
comfortable being a part of your
event and your mission.
Screencast your event goal progress in
real-time to boost fundraising results.
35. Anyone can become a fundraiser
for your mission with
peer-to-peer fundraising. With
one click, your potential donors
can join or start a team! Great
way to capture new donors!
Help teams and individuals view
their fundraising progress with
real-time tracking of funds
raised.
Amplify the message with easy
access social media networks.
Your donors can help you
acquire new donors!
37. Make the most
of your CRM
Where else can you find new donors?
● Event attendance
● Volunteer activities
● Communication channels
Take advantage of every opportunity to engage
with your contacts. Everyone is a potential donor.
38. Event Attendance
After the event, email your new contacts to thank them and continue to
nurture them
● Walk-a-thons
● Tours of your facility
● Volunteer activity that relates to
your mission
● Meet-and-greet
● Auctions
Follow up with new contacts and
share your stories of impact. Help
them get closer to deciding to
support your mission.
39. SOURCE: The Role of Volunteering in Philanthropy
42%
of donors were volunteers
before making their
first donation
67%
of volunteers
are also donors
volunteers donate
10x
more than those who
aren’t volunteers
40. Volunteer Activities
Find new donors in your volunteer list; Bloomerang Volunteer can help
It's worth the investment in your volunteers. Bloomerang Volunteer is worth every dollar to
be able to streamline and better manage, communicate, organize your volunteers. It
allows you and your volunteers to focus on what is really important.
Jaci Feinstein, Social Media Examiner
Bloomerang Volunteer has made my life 100 times better compared to our previous
volunteer management system.
Gini Douglas, Patient Experience
41. Communication channels
Who’s looking at you? Let them know you see their interest!
Have your contacts
opened an email?
Clicked on a link? Email
tracking reports help
you have visibility into
this. This gives you vital
information on what
speaks to them!
Are you getting likes on
social media from folks
who have not donated?
Why not engage them in
opportunities to
connect?
New people visiting your
website? What are they
viewing? Are they
interacting with you?
More new potential
donors!
42. Make the most
of your CRM
Analyze data with reporting
● How are you progressing toward
your goals?
● Which campaigns yield the best
results?
● Keep track of your donor acquisition
and donor conversion rates.
To analyze your data, you will need a CRM that has
robust reporting capabilities with flexible features
for capturing data that matters to your organization.
Bloomerang has both.
43. Report on Event Success
With the combination of filter-based reporting and custom data fields, you can
record and report on any data that matters to your organization. Gain the insights
you need to make informed decisions.
How we do it
Filter-based reporting
Our easy-to-use, filter-based
reporting system allows you to
learn more about your contacts
and donors. Use our templates to
get a head start on creating your
report.
Custom Data Fields
Want to record data but have no
place to put it? Create a custom
field so you can gather and
report on that data!
Trend and comparison reports
Pull reports to see which contacts
have become donors and which
ones have not.. Create comparison
reports and analyze which
interactions influenced their
giving.
44. Would you like a follow-up to learn
more about how Bloomerang can
help you and your organization
acquire new donors?
POLL
45. Resources
● [ASK AN EXPERT] What's A Good New Donor Acquisition Rate?
● Go MICRO And Improve Your Response Rates in New Donor Acquisition
● Acquire New Donors and Create an Engaging Donor Journey
● 10 Ways to Find New Donors for Your Nonprofit Organization
● 4 Ways to Acquire and Retain Millennial Donors
● 4 Tips for Small Shops to Find Donor Prospects
● Where Do You Get Your Best Donors?
● How To Avoid A Catch-And-Release Acquisition Strategy And Create One That Retains
New Donors
● 3 Tips to Start A Donor Acquisition Program
● Your Donor Love and Loyalty Plan (downloadable PDF)
46. Thank you for attending!
AND thank you for all
you do for your
communities!