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THE JWT AMSTERDAM PLANNING DEPARTMENT PRESENTS:
10 WISDOM PILLS
10 wisdom pills from The Next Web Conferences
#0
WHY TNW RAISED THE BAR
IN CONFERENCE LAND.PROMOTING PEOPLE TO SHARE THEIR EXPERIENCES WITH “NOW.THENEXTWEB.COM”.
TECH CONFERENCE: HACK BATTLES & STARTUPS CENTRAL ROLE.
SIDE EVENTS DURING THE CONFERENCE TO CONNECT YOURSELF WITH THE CITY.
#1
RECYCLE
HUMAN
POWER.DUOLINGO TRANSLATES ARTICLES AND BOOKS
WHILE GIVING PEOPLE A FREE TOOL TO LEARN
A LANGUAGE AND RECAPTCHA DIGITALIZES
BOOKS WITH ITS SECURE WORDS SYSTEM.CLICK
TO LEARN
MORE!
#2
DISRUPTION
HAS BEEN
DISRUPTED.NOW, IDEAS CAN GO FURTHER WITH LESS MONEY AND
CONSUMERS NEED LESS TIME TO ADAPT THEM. NOW, TO
DISRUPT A CATEGORY THE MAIN INGREDIENT IS TO
BUILD A PLATFORM FOR DIGITAL RELATIONSHIPS.
CLICK
TO LEARN
MORE!
#3
THE AGE OF
FEATURES
IS OVER.WELCOME TO THE EXPERIENCE ERA,
FOCUSED ON USER SOLUTIONS. I
DON’T CARE ABOUT WHAT YOUR
PRODUCT DOES, I CARE ABOUT THE
PROBLEM YOUR PRODUCT SOLVES.
CLICK
TO LEARN
MORE!
#4
THIS IS NOT
ONLY ABOUT
TECHNOLOGY.THIS IS ABOUT HOW TECHNOLOGY IMPROVES THE LIFE OF PEOPLE.
CLICK
TO LEARN
MORE!
#5
THE FUTURE
IS WRITTEN
BY DOING
THINGS.THERE IS NO PLAYBOOK TO WRITE
THE FUTURE. YOUR OWN VISION IS
THE FATHER OF INNOVATION. BE
THE DISRUPTER.
CLICK
TO LEARN
MORE!
#6
CONTENT IS A
COMMODITY.
HOW VIDEOS BECOME VIRAL?
1. CREATE A CONTENT THAT WILL CAUSE A PHYCOLOGICAL
REACTION. EMOTIONAL CONTENT IS SHAREABLE CONTENT.
2. INVITE YOUR AUDIENCE TO ENJOY EXCLUSIVE RELATED CONTENT.
3. MOMENTUM IS KEY IN GENERATING THE SNOWBALL EFFECT.
CLICK
TO LEARN
MORE!
#7
ATTENTION IS
THE NEW
CURRENCY.
ALWAYS-ON SHOULD BECOME ALWAYS-RELEVANT,
ALL IN ORDER TO MAKE BRAND MESSAGES LAST
LONGER THAN A TWEET AND BUILD STRONGER
BRAND PURPOSES.
CLICK
TO LEARN
MORE!
#8
SECOND SCREEN IS
NOT THE SECOND
ANYMORE.
CLICK
TO LEARN
MORE!
FIND A WAY ON HOW TO BE PART OF THE
CONVERSATION IN A FACILITATING,
SOCIAL AND NON-INTRUSIVE WAY.
#9
ADD MUSIC
TO YOUR S.M.
STRATEGY.DEVELOP THE MUSICAL SIDE OF YOUR BRAND:
- OWN A MOMENT, EMOTION OR ACTIVITY.
- SHARE GREAT MUSIC FOR THAT MOMENT.
- MAKE CONSUMERS RETURN AND ASK FOR MORE.
CLICK
TO LEARN
MORE!
FREE
IS A
LIE.IF YOU ARE NOT PAYING FOR
THE PRODUCT, YOU ARE THE
PRODUCT: HOW GOOGLE
AND OTHER COMPANIES ARE
BUILDING YOUR “ANOTHER
YOU” TO TEST IT IN A LAB.
#10
CLICK
TO LEARN
MORE!
THIS PRESENTATION HAS BEEN DESIGNED FOR YOU BY:
10 WISDOM PILLS
AGUSTIN SORIANO
STRATEGY DIRECTOR
SIMON VAN OLDENBEEK
CREATIVE STRATEGIST
CLICK ON THE
PICS TO
LEARN MORE
ABOUT US!
THANKS!

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10 wisdom pills from The Next Web Conferences

  • 1. THE JWT AMSTERDAM PLANNING DEPARTMENT PRESENTS: 10 WISDOM PILLS
  • 3. #0 WHY TNW RAISED THE BAR IN CONFERENCE LAND.PROMOTING PEOPLE TO SHARE THEIR EXPERIENCES WITH “NOW.THENEXTWEB.COM”. TECH CONFERENCE: HACK BATTLES & STARTUPS CENTRAL ROLE. SIDE EVENTS DURING THE CONFERENCE TO CONNECT YOURSELF WITH THE CITY.
  • 4. #1 RECYCLE HUMAN POWER.DUOLINGO TRANSLATES ARTICLES AND BOOKS WHILE GIVING PEOPLE A FREE TOOL TO LEARN A LANGUAGE AND RECAPTCHA DIGITALIZES BOOKS WITH ITS SECURE WORDS SYSTEM.CLICK TO LEARN MORE!
  • 5. #2 DISRUPTION HAS BEEN DISRUPTED.NOW, IDEAS CAN GO FURTHER WITH LESS MONEY AND CONSUMERS NEED LESS TIME TO ADAPT THEM. NOW, TO DISRUPT A CATEGORY THE MAIN INGREDIENT IS TO BUILD A PLATFORM FOR DIGITAL RELATIONSHIPS. CLICK TO LEARN MORE!
  • 6. #3 THE AGE OF FEATURES IS OVER.WELCOME TO THE EXPERIENCE ERA, FOCUSED ON USER SOLUTIONS. I DON’T CARE ABOUT WHAT YOUR PRODUCT DOES, I CARE ABOUT THE PROBLEM YOUR PRODUCT SOLVES. CLICK TO LEARN MORE!
  • 7. #4 THIS IS NOT ONLY ABOUT TECHNOLOGY.THIS IS ABOUT HOW TECHNOLOGY IMPROVES THE LIFE OF PEOPLE. CLICK TO LEARN MORE!
  • 8. #5 THE FUTURE IS WRITTEN BY DOING THINGS.THERE IS NO PLAYBOOK TO WRITE THE FUTURE. YOUR OWN VISION IS THE FATHER OF INNOVATION. BE THE DISRUPTER. CLICK TO LEARN MORE!
  • 9. #6 CONTENT IS A COMMODITY. HOW VIDEOS BECOME VIRAL? 1. CREATE A CONTENT THAT WILL CAUSE A PHYCOLOGICAL REACTION. EMOTIONAL CONTENT IS SHAREABLE CONTENT. 2. INVITE YOUR AUDIENCE TO ENJOY EXCLUSIVE RELATED CONTENT. 3. MOMENTUM IS KEY IN GENERATING THE SNOWBALL EFFECT. CLICK TO LEARN MORE!
  • 10. #7 ATTENTION IS THE NEW CURRENCY. ALWAYS-ON SHOULD BECOME ALWAYS-RELEVANT, ALL IN ORDER TO MAKE BRAND MESSAGES LAST LONGER THAN A TWEET AND BUILD STRONGER BRAND PURPOSES. CLICK TO LEARN MORE!
  • 11. #8 SECOND SCREEN IS NOT THE SECOND ANYMORE. CLICK TO LEARN MORE! FIND A WAY ON HOW TO BE PART OF THE CONVERSATION IN A FACILITATING, SOCIAL AND NON-INTRUSIVE WAY.
  • 12. #9 ADD MUSIC TO YOUR S.M. STRATEGY.DEVELOP THE MUSICAL SIDE OF YOUR BRAND: - OWN A MOMENT, EMOTION OR ACTIVITY. - SHARE GREAT MUSIC FOR THAT MOMENT. - MAKE CONSUMERS RETURN AND ASK FOR MORE. CLICK TO LEARN MORE!
  • 13. FREE IS A LIE.IF YOU ARE NOT PAYING FOR THE PRODUCT, YOU ARE THE PRODUCT: HOW GOOGLE AND OTHER COMPANIES ARE BUILDING YOUR “ANOTHER YOU” TO TEST IT IN A LAB. #10 CLICK TO LEARN MORE!
  • 14. THIS PRESENTATION HAS BEEN DESIGNED FOR YOU BY: 10 WISDOM PILLS AGUSTIN SORIANO STRATEGY DIRECTOR SIMON VAN OLDENBEEK CREATIVE STRATEGIST CLICK ON THE PICS TO LEARN MORE ABOUT US!