The document provides 10 quotes from business leaders about the future of e-commerce. The quotes discuss trends like the blurring lines between media and marketing companies, greater personalization and mobile opportunities, brick-and-mortar stores becoming showrooms, the power of word-of-mouth, and the convergence of the digital and physical worlds. One quote predicts that by 2022, physical retail spaces will primarily function as showrooms for products purchased online.

1. 10 Quotes About the
Future of E-commerce.

2. “The e-commerce
industry is a force
that no investor can
afford to ignore.”
Corporate Communications, Credit-Suisse
CUSHLA SHERLOCK

3. “I think moving forward,
a media company that’s
separate from a
marketing company will
not exist. I think the lines
are blurring and they will
continue to blur.”
Co-CEO of BirchBox
KATIA BEAUCHAMP

4. “There are so many
opportunities on the
horizon, from mobile
exclusives to geo-located
offers to better filtering
and searching. We’ve only
scratched the surface of
what’s possible with
personalization.”
CEO of Gilt Groupe
MICHELLE PELUSO

5. CEO of Walmart
JOEL ANDERSON
“I can’t overstate how
mobile is changing
how we interact with
our consumers, we
have to embrace these
changes.”

6. Co-CEOs of Bigcommerce
EDDIE MACHAALANI & MITCHELL HARPER
“By 2022, brick
and mortar retail
spaces will be
little more than
showrooms.”

7. CEO Amazon
JEFF BEZOS
“If you do build a
great experience,
customers tell each
other about that.
Word of mouth is
very powerful.”

8. “E-commerce and mobile
commerce have dramatically
changed the way brands
reach customers, making it
faster and easier for
consumers to make
purchases on the fly while
avoiding the hassles of going
to the store.”
Co-founder of the online men’s retailer J. Hilburn
HIL DAVIS

9. Senior Vice President of Customer Supply Chain and Logistics for Pepsico, Inc.
JOHN PHILLIPS
“We will continue to
see a convergence
of the digital and
physical world.
Those who conquer
that trend will be
market leaders.”

10. “People don’t call it
e-commerce anymore. It’s
called omni-commerce, and
it’s the idea that digital
permeates every step of the
purchase chain from product
discovery to trial to pricing
to actual purchase.”
Co-President of the Jordan Edmiston Group (JEGI)
TOLMAN GEFFS

11. “In the beginning, e-commerce
was really about getting
commodity products online as
cheaply as possible. Now, we’re
moving into the more exciting
phase of e-commerce, where
it’s about emotional products
– the things that people
really cherish.”
Founder and Chief Executive Officer, Fab.com
JASON GOLDBERG

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