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Succeeding in sales in 2010 Steve Herzberg, NRG Solutions  3rd May 2010
Help me sell! More time with the right customers = 20% growth in 2010
What makes a great sales person?
More time with the right customers = 20% growth in 2010
Sales Success in 2010    2010 sales Skills 2009 sales Activities Goals + Persistence + Focus = Success
P.R.I.N.T. sales process P	   Preparation RRapport I Investigation N   Next steps T	   Trust
What will you sell in 2010?   Are you clear on who you are targeting?
The 4 outcomes from a sales call
 Selling today on one hand Fear Relationships Future Little things Attitude
9 ways of getting better leads Build a referral process Think local community-Do they all know what you do? Use creative snail mail outs and follow up properly  Make better use of your existing data base Seek opportunities to speak to business groups Send a quarterly newsletter with great content Write well about your industry and get published in the press your prospects are reading Become an excellent networker – connect people  Read the magazines your prospects are reading
4 possible referrers for you  Existing clients  Your local community  Business advisors / accountants  Complimentary service providers
The dental floss of Selling
The future for sales people ,[object Object]
Partnering – consultative selling
      collaboration = solutions
Focus on the customers customers
      emphasis on call planning to add real value
Matching the channel to the customer
Deeper knowledge of key customers – more time
Stronger self management
      activity levels = greater resultsMore time with the right customers = 20% growth in 2010

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030510 succeeding in sales in 2010

  • 1. Succeeding in sales in 2010 Steve Herzberg, NRG Solutions 3rd May 2010
  • 2. Help me sell! More time with the right customers = 20% growth in 2010
  • 3. What makes a great sales person?
  • 4. More time with the right customers = 20% growth in 2010
  • 5. Sales Success in 2010 2010 sales Skills 2009 sales Activities Goals + Persistence + Focus = Success
  • 6. P.R.I.N.T. sales process P Preparation RRapport I Investigation N Next steps T Trust
  • 7. What will you sell in 2010? Are you clear on who you are targeting?
  • 8. The 4 outcomes from a sales call
  • 9. Selling today on one hand Fear Relationships Future Little things Attitude
  • 10. 9 ways of getting better leads Build a referral process Think local community-Do they all know what you do? Use creative snail mail outs and follow up properly Make better use of your existing data base Seek opportunities to speak to business groups Send a quarterly newsletter with great content Write well about your industry and get published in the press your prospects are reading Become an excellent networker – connect people Read the magazines your prospects are reading
  • 11. 4 possible referrers for you Existing clients Your local community Business advisors / accountants Complimentary service providers
  • 12. The dental floss of Selling
  • 13.
  • 15. collaboration = solutions
  • 16. Focus on the customers customers
  • 17. emphasis on call planning to add real value
  • 18. Matching the channel to the customer
  • 19. Deeper knowledge of key customers – more time
  • 21. activity levels = greater resultsMore time with the right customers = 20% growth in 2010
  • 24. More Assertive / Extroverts FAST DRIVER PROMOTER SUPPORTER ANALYST SLOW RELATIONSHIP TASK Less Assertive / Introverts
  • 25.
  • 26. Champions do these daily Maintain high activity levels (NRG) Understand their products and believe in them Strengthen their customer relationships Leverage from existing relationships Allocate their time to their best opportunities their customer knowledge On the look out for new opportunities Looking for problems their customers may face Work towards exceeding Utilise the team around them
  • 27. How do you work out who to spend your time with? More time with the right customers = 20% growth in 2010
  • 28.
  • 29. Medina on Crown st, Surry Hills
  • 30. Normal price is $845 plus GST
  • 31.

Editor's Notes

  1. 5 biggest mistakes Steve has made are:Selling to the wrong personHaving a small pipeline (assuming my convertions will be high)Poor referral processDo what you are good at doing – eg; selling (Not enough time selling every day)5. Adapt your selling style to suit the buyer (people buy from people they like and people like people that like the things that they like)
  2. Invest the time to learn how to do it properlySell every dayAdd one new contact to your data base every dayKeep turning up - lift activity levels first /skills secondMeasure everything you canGet out of your comfort zone and off your PC Never have lunch aloneStay in touch with your contacts
  3. Spend 5 – 10 minutes on this slideUse the dating story – the 380 bus Learn to love no’s (measure them)Ask yourself why you don’t get enough no’s Plan your advancement prior to any sales callYou don’t sell over the phone use the phone to get an F2F
  4. Do this as an activityLook at your left hand and get your thumb up and give the thumbs up to the person next to you.Point into the future (what is your plan?) (Set your targets and know where you are going)Turn your hand around and look at your middle finger (tell fear to f off!) never take it personally. What is holding you back?Relationships – needs to be built on trust, mutual win wins and long term commitmentLittle things mean a lot (remember the coffee I drink, my kids names, birthdays etc)