Sell me this pen. Possibly the best sales one liner in history. Haven’t heard it before?
Coined by Jordan Belfort a.ka. Wolf of Wall Street - I suggest you block out 2 hours of your day to watch one of the best sales movies of all time. Don’t like movies? Read his book.
In the last ten years, I have seen more sales leaders use this question as part of their interview process to whittle out the can-dos from the can-nots.