Regardless of how you define “digital”, digital transformation is about more than incorporating new technology into your business processes.
Tech solutions are tools that facilitate digital transformation, enabling you to make fundamental changes to your company’s culture and operations.
This means replacing established, often obsolete, tasks with more efficient and cost-efficient applications – our obvious example here is the replacement of manual data entry with automated data capture.
Digital transformation requires a corporate culture that is willing to try out disruptive technologies, abandon outdated practices, and, most importantly, accept failure as part of the journey to improvement
2. WHAT WE WILL COVER IN THIS VIDEO PRESENTATION
1. Introduction
2. 4 Flavours Of Transformation
3. Business Process Transformation
4. Business Model Transformation
5. Domain Transformation
6. Cultural/Organizational Transformation
7. Conclusion
3. INTRODUCTION
• Regardless of how you define “digital”, digital transformation is
about more than incorporating new technology into your business
processes.
• Tech solutions are tools that facilitate digital transformation,
enabling you to make fundamental changes to your company’s
culture and operations.
• This means replacing established, often obsolete, tasks with more
efficient and cost-efficient applications – our obvious example
here is the replacement of manual data entry with automated
data capture.
• Digital transformation requires a corporate culture that is willing
to try out disruptive technologies, abandon outdated practices,
and, most importantly, accept failure as part of the journey to
improvement
4. 4 FLAVOURS OF TRANSFORMATION
• The ultimate goal of any business transformation is to deliver
long-term value growth. To maximize the success of your digital
transformation initiative, you need to address not one but four
types of digital transformation:
1. Business process transformation
2. Business model transformation
3. Domain transformation
4. Cultural/organizational transformation
• Failure to take this multi-faceted approach to digital
transformation could result in missed opportunities to create
greater value for your company and its customers. To help you
capture those opportunities, let’s take a closer look at each type
of transformation.
5. BUSINESS PROCESS TRANSFORMATION
• AI applications, data analytics tools, and other advanced
technologies can help you update or replace slow, error-prone,
and expensive processes across your company. For instance, as a
replacement for manual invoice processing, an automated end-to-
end document data capture solution can transform your accounts
payable team from a cost centre to a profit generator whose
activities have cross-organizational benefits.
6. BUSINESS MODEL TRANSFORMATION
• The objective of business model transformation is to innovate the
way value is delivered across an industry. Successes in this
category include Apple (music distribution), Netflix (video
distribution), Uber (taxis). This is a more strategic form of
transformation that requires cross-functional input and
coordination.
• By changing the fundamental building blocks of value,
corporations that achieve business model transformation open
significant new opportunities for growth. More companies
should pursue this path.
• .
7. DOMAIN TRANSFORMATION
• Often overlooked by organizations, domain transformation offers
a wealth of opportunity to create more value. Continuing
advances in technology are, “redefining products and services,
blurring industry boundaries, and creating entirely new sets of
non-traditional competitors.”
• As an example: with Amazon Web Services (AWS), the online
retailer branched out into the cloud computing / IaaS industry – a
domain previously dominated by IT goliaths like IBM and
Microsoft.
• Your company doesn’t need to be Google or Apple to capitalize on
opportunities in different market spaces. The tech it requires to do
so is accessible and affordable. Like business model
transformation, this is a company-wide effort that demands a
considerable amount of strategic planning and C-suite support.
• .
8. CULTURAL/ORGANIZATIONAL TRANSFORMATION
• Finally, you may need to evaluate the digital capabilities in terms
of your company’s culture. Agile processes, willingness to test and
learn from failure, distributed decision-making, and increased
reliance on business ecosystems are all vital to cultural
transformation. The development of these capabilities isn’t a
prerequisite but more a result of successful digital transformation
projects..
9. CONCLUSION
• For many companies, the coronavirus pandemic has made it
painfully obvious that digital transformation is essential to their
survival. As we’ve seen so far, this involves far more than chucking
a bunch of apps into various processes.
• Digital transformation initiatives require strategic planning, C-suite
buy-in, and cross-organizational coordination for starters. At the
same time, the need for speed is greater than it was during The
Before Time.
• The first steps of digital transformation don’t have to be as time-
consuming as they sound, depending on your company’s culture.
Start with an agile approach to implementing your digital
initiatives and be prepared to experiment and learn from failure.
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