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How Meme Marketing can help Startup to grow from Zero to 7 digit revenue
- 1. MEME MARKETING QUAFF MEDIA GUIDE TO MEME U All rights reserved to Quaff Media Pvt. Ltd www.quaffmedia.com First published Sept-2020
- 2. WHAT IS MEME MEME HISTORY MEME JACKING WHY ARE THEY SO POWERFUL BRANDS DOING MEME MARKETING MEMES FOR BUSINESS BRAND MARKETING VS MEME MARKETING 1. 2. 3. 4. 5. 6. 7. All rights reserved to Quaff Media Pvt. Ltd www.quaffmedia.com First published Sept-2020 OUTLINE
- 4. WHTA IS MEME? IT HAD BEEN AROUND US SINCE LAST 45 YEARS
- 5. THE EVOLUTIONARY SCIENTIST RICHARD DAWKINS COINED THE TERM 'MEME' FOR A UNIT OF CULTURAL IMITATION WHTA IS MEME?
- 6. IT WAS PROPOSED BY MIKE GODWIN IN JUNE 1993 ISSUE OF WIRED CONCEPT OF INTERNET MEME
- 7. 1.CREATIVE RE-PRODUCTION OF MATERIALS - MASHUPS, PARODIES OR REMIXES 2. INTER-TEXTUALITY - COMBINATION OF DISPARATE CULTURE THIS IS WHEN ONE TEXT IS IN SOME WAY CONNECTED IN A WORK TO OTHER TEXTS IN THE SOCIAL AND TEXTUAL MATRIX KEY ATTRIBUTES OF MEME MARKETING
- 8. WHAT IS MEME JACKING Memejacking is the act of seeing a meme that is relevant to you/your business and repurposing it for your audeince. This is the most lightweight way of getting involved in creating and putting out memes on your timeline. Memes are meant to be stolen and copied.
- 9. WHAT IS MEME MARKETING
- 10. WHY ARE THEY SO POWERFUL 1: They're Already Viral 2: They Make Great Social Media Fodder 3: They Attract Traffic, Likes, and Links 4: They're Quick and Easy to Create
- 11. BRANDS DOING MEME MARKETING TESLA WENDY'S NETFLIX Parle-G Amazon Prime Paytm 1. 2. 3. 4. 5. 6.
- 12. BRANDS DOING MEME MARKETING
- 13. Meme Marketing = Brand Communication objectively in natural way + distribution on 50 million+ meme community
- 14. THE GEN-Z AGE In a recent report, AdWeek found that 85% of users say visual UGC (meme) is more influential in their decisions than brand-generated photos or videos. averse to ads!
- 15. SO WHAT IS MEMES MARKETING MARKETING DONE WITH HELP OF MEMES SENTIMENT MANAGEMENT RELATABILITY
- 16. MEME OR NOT TO MEME? Meme marketing understands the buyers mindsets and anticipates buyer by understanding cognitive biases. It influences the prospect buyers to gain an opinion or create awareness regarding a brand/service.
- 17. Memes support a sense of community Content ignites shares Create brand relevancy User generated content Memes will not help you reach a wider audience Yes, it does! WHY DO MEME MARKETING
- 18. WHY DO MEME PERFORM 12X MORE ON SOCIAL MEDIA Instant Humour Relatable Generic Long Life Span
- 19. For Facebook & Google Ads They pop up whatever you have searched and keep popping for few days
- 20. The downgrid to brand market on social media is that it often has low engagement . Brand marketing vs Meme marketing MEME MARKETING Brand marketing
- 21. Brand marketing doesn't guarantee success as meme. marketing do because selling product or services to a smiling individual is easier than a normal one means humour helps. People ignore sponsored post at which companies spends a lot but if advertised memes are framed well they catch loads of traffice. Brand marketing vs Meme marketing
- 22. MORE APPEALING THAN INFLUENCER
- 24. 1 Billion impression in 1 week tough & very costly to get from paid advertising
- 25. Get in touch with us to dive into world of Meme Quaff Media www.quaffmedia.com sarthak@quaffmedia.com 9999293689