SlideShare a Scribd company logo
1 of 14
P.Hitesh - 135
S.Rahul Krishna - 150
B.Naresh – 175
Pramod - 121
What
is
CSR?
Company’s commitment to manage
− Social
− Environmental
− Economic effects of its operations responsibly and in line with
public expectations.
Part of a company’s approach to corporate governance
and often touches every part of the business—
operations, human resources, manufacturing, supply
chain, health and safety, and more.
© crossbarriers.org
CSR activities
include 
 Company policies that insist on working with partners
who follow ethical business practices
 Reinvesting profits in health and safety or
environmental programs
 Supporting charitable organizations in the
communities where a company operates
 Promoting equal opportunities for men and women at
the executive level
3P’s of CSR
Profit
Generation of
sustainable
business results
Planet
Environmental protection
and conservation
People
(CSR)
CSR
initiatives
by
 EMPLOYMENT
 DHRISHTI
 ENVIRONMENT
 RELIANCE KARGIL SCHOLARSHIP SCHEME
 DHIRUBHAI AMBANI HOSPITAL, LODHIVALI
 MOBILE DISPENSARIES
 BLOOD DONATION DRIVES
 SPORTS FORTHE PHYSICALLY CHALLENGED
Benefits of
CSR
It aids the attraction and retention of staff.
It attracts green and ethical investment.
It attracts ethically conscious customers.
It can lead to a reduction in costs through recycling.
It differentiates the form from its competitor and can
be a source of competitive advantage.
It can lead to increased profitability in the long run.
Need for
CSR
To fulfil long run self interest of the organisations.
To establish a better public image.
To avoid misuse of resources.
To minimize environmental damage.
For economic and social welfare of the community.
Importance
ofCSR
The importance of CSR increases with globalization as
both investors and customers have become very
sensitive to societal and environmental issues.
 CSR helps business organisations to:
 Impulse their relationship with local communities.
 Increase the branding of the organisation.
 Building a good corporate image for themselves.
CSR minimizes the negative impact of business
activities and create wealth and value for shareholders
and community as a whole.
THE PYRAMIDOFCORPORATE SOCIAL
RESPONSIBILITY
Environmental
Responsibilities
ofCorporations
Use and handling of genetically modified organisms.
Minimizing the Greenhouse gas emissions & Global
warming.
Treatment and reduction of waste water.
Soil and water contamination.
Recycling and reuse of materials.
Protection of Forest resources.
CSR
initiatives of
TataSteel
 Tata Steel Rural Development Society (TSRDS), a registered
society under Societies RegistrationAct, 1860.
 Tribal Cultural Society (TCS), a registered society under Societies
RegistrationAct, 1860.
 Tata Steel Skill Development Society (TSSDS), a registered
society under Societies RegistrationAct, 1860.
 Tata Steel Family Initiatives Foundation (TSFIF), a registered trust
under IndianTrusts Act, 1882.
Average net profit of the Company for the last 3
financial years
7,518 ₹
Prescribed CSR Expenditure (2% of the average net
profits)
150 ₹
CSR
initiatives of
Tata Motors
“BUSINESS IS NOT JUST ABOUT CREATING
ECONOMICVALUE, BUT ALSO SOCIALVALUE”

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Corporate Social Responsibility

  • 1. P.Hitesh - 135 S.Rahul Krishna - 150 B.Naresh – 175 Pramod - 121
  • 2. What is CSR? Company’s commitment to manage − Social − Environmental − Economic effects of its operations responsibly and in line with public expectations. Part of a company’s approach to corporate governance and often touches every part of the business— operations, human resources, manufacturing, supply chain, health and safety, and more.
  • 4. CSR activities include   Company policies that insist on working with partners who follow ethical business practices  Reinvesting profits in health and safety or environmental programs  Supporting charitable organizations in the communities where a company operates  Promoting equal opportunities for men and women at the executive level
  • 5. 3P’s of CSR Profit Generation of sustainable business results Planet Environmental protection and conservation People (CSR)
  • 6. CSR initiatives by  EMPLOYMENT  DHRISHTI  ENVIRONMENT  RELIANCE KARGIL SCHOLARSHIP SCHEME  DHIRUBHAI AMBANI HOSPITAL, LODHIVALI  MOBILE DISPENSARIES  BLOOD DONATION DRIVES  SPORTS FORTHE PHYSICALLY CHALLENGED
  • 7. Benefits of CSR It aids the attraction and retention of staff. It attracts green and ethical investment. It attracts ethically conscious customers. It can lead to a reduction in costs through recycling. It differentiates the form from its competitor and can be a source of competitive advantage. It can lead to increased profitability in the long run.
  • 8. Need for CSR To fulfil long run self interest of the organisations. To establish a better public image. To avoid misuse of resources. To minimize environmental damage. For economic and social welfare of the community.
  • 9. Importance ofCSR The importance of CSR increases with globalization as both investors and customers have become very sensitive to societal and environmental issues.  CSR helps business organisations to:  Impulse their relationship with local communities.  Increase the branding of the organisation.  Building a good corporate image for themselves. CSR minimizes the negative impact of business activities and create wealth and value for shareholders and community as a whole.
  • 11. Environmental Responsibilities ofCorporations Use and handling of genetically modified organisms. Minimizing the Greenhouse gas emissions & Global warming. Treatment and reduction of waste water. Soil and water contamination. Recycling and reuse of materials. Protection of Forest resources.
  • 12. CSR initiatives of TataSteel  Tata Steel Rural Development Society (TSRDS), a registered society under Societies RegistrationAct, 1860.  Tribal Cultural Society (TCS), a registered society under Societies RegistrationAct, 1860.  Tata Steel Skill Development Society (TSSDS), a registered society under Societies RegistrationAct, 1860.  Tata Steel Family Initiatives Foundation (TSFIF), a registered trust under IndianTrusts Act, 1882. Average net profit of the Company for the last 3 financial years 7,518 ₹ Prescribed CSR Expenditure (2% of the average net profits) 150 ₹
  • 14. “BUSINESS IS NOT JUST ABOUT CREATING ECONOMICVALUE, BUT ALSO SOCIALVALUE”

Editor's Notes

  1. • Economic Responsibilities  Business organizations were created as economic entities designed to provide goods and services to societal members.  The profit motive was established as the primary incentive for entrepreneurship.  Business organization was the basic economic unit in our society. As such, its principal role was to produce goods and services that consumers needed and wanted and to make an acceptable profit in the process.  At some point the idea of the profit motive got transformed into a notion of maximum profits, and this has been an enduring value ever since. • Legal Responsibilities  Society has not only sanctioned business to operate according to the profit motive; at the same time business is expected to comply with the laws and regulations promulgated by federal, state, and local governments as the ground rules under which business must operate.  As a partial fulfillment of the "social contract" between business and society firms are expected to pursue their economic missions within the framework of the law.  Legal responsibilities reflect a view of "codified ethics" in the sense that they embody basic notions of fair operations as established by our lawmakers.  They are depicted as the next layer on the pyramid to portray their historical development, but they are appropriately seen as coexisting with economic responsibilities as fundamental precepts of the free enterprise system. • Ethical Responsibilities  Although economic and legal responsibilities embody ethical norms about fairness and justice, ethical responsibilities embrace those activities and practices that are expected or prohibited by societal members even though they are not codified into law.  Ethical responsibilities embody those standards, norms, or expectations that reflect a concern for what consumers, employees, shareholders, and the community regard as fair, just, or in keeping with the respect or protection of stakeholders' moral rights. • Philanthropic Responsibilities  Philanthropy encompasses those corporate actions that are in response to society’s expectation that businesses be good corporate citizens.  This includes actively engaging in acts or programs to promote human welfare or goodwill.