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Questions Two


  How does your media product
represent particular social groups?
Who is being represented and Why?

           Name : Laura Hibbit

           She is represented as a quiet British
           girl, who doesn't like to stand out too
           much shown through her simple clothing.
           She is shown to come from a working class
           family and area from her setting and
           location.

           She is represented this way because we
           want the audience to sympathise with her
           situation and almost put themselves in her
           position as the audience can relate to her
           and be even more frightened as she would
           seem more vunerable.
Who is being represented and Why?
           Name : Cilia Elizabeth Carter

           She is represented as a old and scary
           maid, that is very threatening and
           angry upon being killed towards
           Laura.

           She is represented this way because
           she is very angry upon being killed
           because of knowing a secret and we
           want to show the audience how
           dangerous ghost can become if you
           enter their territorial space
Who is being represented and Why?
           Name : Mary Elizabeth Carter

           She is represented as a old and scary
           maid, that is very threatening and
           angry upon being killed towards
           Laura.

           She is represented this way because
           she is very angry upon being killed
           because of knowing a secret and we
           want to show the audience how
           dangerous ghost can become if you
           enter their territorial space
What type of social group are you representing
                  and why?

 We are representing a less obvious social group
 and established social group. She represent the
 quiet and to themselves social group, where they
 aren't too outgoing and have their own
 unconventional interests – for example, ghosts.
 We are representing this social group because we
 feel it makes her a more sympathetic character
 and helps the audience put themselves in her
 shoes as she's more venerable making the film
 more real for them
How did you represent the character
          Representation- We represent her as a venerable
          character.
          Costume- by wearing no pattern designed clothes not
          showing not to drag too much attention to herself
          Setting- By placing her in a working class setting we
          wanted her to seem more relatable from out target
          audience
          Lighting- The lighting was dull to emphasise a spooky
          mood
          Colour- We added a blue effect to make the setting
          look cold – which will make the audience feel cold
          Body langauge- The body language is tense and
          awkward to show she is out of a comfort zone and
          emphasising wary gestures and timid behaviour
          Facial expression- Shock, straight faced, frightened
How did you represent the character
           Representation- We represent her as being
           old, scary and having a uncomfortable vibe

           Costume- Plain black and white clothing to show
           them as being maids as back in the days those
           clothing made them seem less important to elite.

           Setting- Placing her in the closet to show a
           uncomfortable atmosphere and attachment.

           Lighting- Dark to make the place mysterious.

           Colour- Black and white to represent death and a
           maid

           Body language- stiff – dead-like

           Facial expression- Dead. By not making any interest
           movements just making her body loose and quite
           still.
How did you represent the character
           Representation- We represent her as being
           old, scary and having a uncomfortable vibe

           Costume- Plain black and white clothing to show
           them as being maids as back in the days those
           clothing made them seem less important to elite.

           Setting- Placing her in the closet to show a
           uncomfortable atmosphere and attachment.

           Lighting- Dark to make the place mysterious.

           Colour- Black and white to represent death and a
           maid

           Body language- stiff – dead-like

           Facial expression- Dead. By not making any interest
           movements just making her body loose and quite
           still.
Positive or negative representation? Why?
It is both negative and positive.
The ghosts are represented negatively and they are
threatening, dangerous, and uncomfortable.
However, Laura is represented positively as she's a
sweet young girl who is seemed to be venerable
and would be liked by the audience.


                        VS.
Is it a stereotypical convention? Why?
In some sense this is a stereotypical convention as
the ghost is usually stereotyped as the villain and
the main character as the victim.
However, the reasons of Laura getting involved with
these ghosts is that she feels sorry for them and
wants to set them free, whereas conventionally, it
would be to protect themselves, rather than
understand the ghost – which is why she goes
through the possession
How does the representation relate to the
              target audience?
The representation relates as she is the
going through the same stage of life as
our target audience (15-19) Also through
the fashion of Laura, the target audience
could relate to the style interesting them
to watch the film.



                                 Also the ghosts representation will
                                 excite our target audience as
                                 teenagers enjoy taking risks and
                                 doing new things and therefore will
                                 enjoy the thrill of being scared
Is it a fair or accurate representation? Why?

It is, because the ghosts
negative representation has
reasons behind the violent
behaviours as they are bitter
and angry of being murdered.


                           And again, it is, because we
                           haven't under or over
                           exaggerated our character
                           into something unrealistic
Why we represented this social group

 We represented this ‘quiet underestimated’ social group
  because we wanted our character to be unconventional
from the typical loud and exaggerated main character. We
wanted the use of effects and mise-en-scene to emphasise
 the ‘scare’ rather than the character so it doesn't distract
           the audience from their own reaction
Questions Three

What kind of media institution might
 distribute your media product and
                why?
Film distributing companies that we have
                   explored
                 Universal
• Universal set up its own distributing company
  in France in the late 1960s. It is based in
  America, however they have filmed in British
  locations and have had British actors feature
  in the film
Film distributing companies that we have
                   explored
                Paramount
They are quite a long established distributing
  company. Paramount Pictures was founded in
  1912 and is now owned by Viacom, a media
  conglomerate.
Film distributing companies that we have
                    explored
                 Lionsgate
• Lionsgate is a North American entertainment
  company. The company was formed in
  Vancouver in 1997, and is headquartered in
  California. Lionsgate is quite new in
  comparison to other distributing companies.
Momentum Pictures
They are a fairly new distribution company and
  are owned by Paramount Pictures. They have
  distributed a variety of films targeted at many
  types of target audiences
Film distributing companies that we have
                   explored

       Revolver Entertainment
Revolver Entertainment were founded in 1997,
  so they are relatively new compared to other
  distribution companies. They have operations
  in both London and Los Angeles, so a variety
  of influence will be obtained
What types of films do they release?
   • After our research, analysis and comparison of the
    distribution companies; we eventually chose Momentum
                  Pictures to distribute our film.
• Momentum Pictures have distributed many thriller films similar
   to our opening sequence. Another similar feature is that they
    distribute ghost films and they also distribute films in British
                              locations.

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Final evaluation presentation part 2

  • 1. Questions Two How does your media product represent particular social groups?
  • 2. Who is being represented and Why? Name : Laura Hibbit She is represented as a quiet British girl, who doesn't like to stand out too much shown through her simple clothing. She is shown to come from a working class family and area from her setting and location. She is represented this way because we want the audience to sympathise with her situation and almost put themselves in her position as the audience can relate to her and be even more frightened as she would seem more vunerable.
  • 3. Who is being represented and Why? Name : Cilia Elizabeth Carter She is represented as a old and scary maid, that is very threatening and angry upon being killed towards Laura. She is represented this way because she is very angry upon being killed because of knowing a secret and we want to show the audience how dangerous ghost can become if you enter their territorial space
  • 4. Who is being represented and Why? Name : Mary Elizabeth Carter She is represented as a old and scary maid, that is very threatening and angry upon being killed towards Laura. She is represented this way because she is very angry upon being killed because of knowing a secret and we want to show the audience how dangerous ghost can become if you enter their territorial space
  • 5. What type of social group are you representing and why? We are representing a less obvious social group and established social group. She represent the quiet and to themselves social group, where they aren't too outgoing and have their own unconventional interests – for example, ghosts. We are representing this social group because we feel it makes her a more sympathetic character and helps the audience put themselves in her shoes as she's more venerable making the film more real for them
  • 6. How did you represent the character Representation- We represent her as a venerable character. Costume- by wearing no pattern designed clothes not showing not to drag too much attention to herself Setting- By placing her in a working class setting we wanted her to seem more relatable from out target audience Lighting- The lighting was dull to emphasise a spooky mood Colour- We added a blue effect to make the setting look cold – which will make the audience feel cold Body langauge- The body language is tense and awkward to show she is out of a comfort zone and emphasising wary gestures and timid behaviour Facial expression- Shock, straight faced, frightened
  • 7. How did you represent the character Representation- We represent her as being old, scary and having a uncomfortable vibe Costume- Plain black and white clothing to show them as being maids as back in the days those clothing made them seem less important to elite. Setting- Placing her in the closet to show a uncomfortable atmosphere and attachment. Lighting- Dark to make the place mysterious. Colour- Black and white to represent death and a maid Body language- stiff – dead-like Facial expression- Dead. By not making any interest movements just making her body loose and quite still.
  • 8. How did you represent the character Representation- We represent her as being old, scary and having a uncomfortable vibe Costume- Plain black and white clothing to show them as being maids as back in the days those clothing made them seem less important to elite. Setting- Placing her in the closet to show a uncomfortable atmosphere and attachment. Lighting- Dark to make the place mysterious. Colour- Black and white to represent death and a maid Body language- stiff – dead-like Facial expression- Dead. By not making any interest movements just making her body loose and quite still.
  • 9. Positive or negative representation? Why? It is both negative and positive. The ghosts are represented negatively and they are threatening, dangerous, and uncomfortable. However, Laura is represented positively as she's a sweet young girl who is seemed to be venerable and would be liked by the audience. VS.
  • 10. Is it a stereotypical convention? Why? In some sense this is a stereotypical convention as the ghost is usually stereotyped as the villain and the main character as the victim. However, the reasons of Laura getting involved with these ghosts is that she feels sorry for them and wants to set them free, whereas conventionally, it would be to protect themselves, rather than understand the ghost – which is why she goes through the possession
  • 11. How does the representation relate to the target audience? The representation relates as she is the going through the same stage of life as our target audience (15-19) Also through the fashion of Laura, the target audience could relate to the style interesting them to watch the film. Also the ghosts representation will excite our target audience as teenagers enjoy taking risks and doing new things and therefore will enjoy the thrill of being scared
  • 12. Is it a fair or accurate representation? Why? It is, because the ghosts negative representation has reasons behind the violent behaviours as they are bitter and angry of being murdered. And again, it is, because we haven't under or over exaggerated our character into something unrealistic
  • 13. Why we represented this social group We represented this ‘quiet underestimated’ social group because we wanted our character to be unconventional from the typical loud and exaggerated main character. We wanted the use of effects and mise-en-scene to emphasise the ‘scare’ rather than the character so it doesn't distract the audience from their own reaction
  • 14. Questions Three What kind of media institution might distribute your media product and why?
  • 15. Film distributing companies that we have explored Universal • Universal set up its own distributing company in France in the late 1960s. It is based in America, however they have filmed in British locations and have had British actors feature in the film
  • 16. Film distributing companies that we have explored Paramount They are quite a long established distributing company. Paramount Pictures was founded in 1912 and is now owned by Viacom, a media conglomerate.
  • 17. Film distributing companies that we have explored Lionsgate • Lionsgate is a North American entertainment company. The company was formed in Vancouver in 1997, and is headquartered in California. Lionsgate is quite new in comparison to other distributing companies.
  • 18. Momentum Pictures They are a fairly new distribution company and are owned by Paramount Pictures. They have distributed a variety of films targeted at many types of target audiences
  • 19. Film distributing companies that we have explored Revolver Entertainment Revolver Entertainment were founded in 1997, so they are relatively new compared to other distribution companies. They have operations in both London and Los Angeles, so a variety of influence will be obtained
  • 20. What types of films do they release? • After our research, analysis and comparison of the distribution companies; we eventually chose Momentum Pictures to distribute our film. • Momentum Pictures have distributed many thriller films similar to our opening sequence. Another similar feature is that they distribute ghost films and they also distribute films in British locations.