This will give the prospect who is interested in signing up a franchisee of Mumbai Chai all the required details

1. WELCOME TO AN EXCITING
BUSINESS OPPORTUNITY !
Franchisee Proposal Document

2. DISCLAIMER - STRICTLY PRIVATE AND CONFIDENTIAL
Important Notice
The information in this document has been prepared by “Zone8 Tea World Pvt. Ltd.” solely for use at a presentation. This document and its
contents are confidential and may not be distributed, published, reproduced (in whole or in part) by any medium or in any form, or disclosed or
made available by recipients, to any other person.
No representation or warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or
correctness of the information, or opinions contained herein. Neither Zone8 Tea World Private Limited, nor any of Zone8 Tea World Private
Limited advisors or representatives shall have any responsibility or liability whatsoever (for negligence or otherwise) for any loss howsoever
arising from any use of this document or its contents or otherwise arising in connection with this document.
The information set out herein may be subject to updating, completion, revision, verification and amendment and such information may change
materially.
This document does not constitute or form part of, and should not be construed as, an offer, invitation or inducement to purchase or subscribe
for any securities nor shall it or any part of it form the basis of, or be relied upon in connection with, any contract or commitment whatsoever.
The information communicated in this document contains certain statements that are or may be forward looking. These statements typically
contain words such as "expecting" and "anticipates" and words of similar import. By their nature forward looking statements involve risk and
uncertainty because they relate to events and depend on circumstances that will occur in the future.

3. 5 Factors To Consider While Buying A Franchise
THE FRANCHIORS
THE MARKET
THE BRAND
THE SUPPORT
THE NUMBERS

4. 5 Factors To Consider While Buying A Franchise

5. THE FRANCHISORS
Founded in 2000 Founded in 2009 Founded in 2015 Founded in 2020
A team of entrepreneurs with more than 100 years of collective
experience in building successful brands thru franchisee
network in the past.

6. THE FRANCHISORS
Uday Mathur
Co Founder & Director
An Engineer and an IIM, Kolkata graduate having 30+
years of experience in building successful start ups.
Started off as Management Trainee at TI Cycles. Last
position held – General Manager (Sales & Marketing)
Co-Founded the EuroKids organization, the largest
pre-school chain in India, as a professional CEO.
He also Co-Founded Tea Trails Café & Mumbai Chai

7. THE FRANCHISORS
Ganesh Viswanathan
Co Founder & Director
A Commerce Graduate, ICWA & CS with
more than 25 years of experience in the
area of Finance and Accounting, Legal &
Secretarial matters.
He Co-founded Euro Kids & Euro School
alongwith Uday Mathur
He also Co-founded Tea Trails Cafe &
Mumbai Chai

8. THE FRANCHISORS
Kavita Mathur
Co Founder & Tea Guru
An educationist by profession,
Kavita has more than 30 years of
experience.
She Co Founded Euro Kids & Euro
Schools with Uday & Ganesh.
Kavita is trained Tea Master from
World Tea Academy.
She also Co-Founded Tea Trails Café
& Mumbai Chai

9. THE FRANCHISORS
Sanjeev S. Potti
Co Founder & CEO
A professional turned entrepreneur. Led the
team the team in setting up Tea Trails
Lounges across India. And now leading the
team to build the chain of Mumbai Chai
An Engineer and an MBA graduate having
more than 20 years of experience in sales,
marketing & customer service in corporates
like TATA, GODREJ, SAMSUNG & UTC
GROUP

10. 5 Factors To Consider While Buying A Franchise

11. THE “CHAI” MARKET
• 65.8% Indians drink Chai regularly, second
only to water !
• For every cup of coffee, 30 cups of Chai is
consumed.
• Chai is like petrol for Indians… India is
driven by Chai.
• Consumed across all strata of society
irrespective of age, gender, class, religion,
caste etc.
• 99% of $5 bn ( Rs. 35,000 Crore ) market is
dominated by unorganised players.

12. 5 Factors To Consider While Buying A Franchise

13. THE BRAND
A PROFITABLE FRANCHISE BUSINESS OPPORTUNITY

14. MUMBAI चाय
MISSION
“To serve every Indian his favourite Chai, prepared with fresh
& high quality ingredients, in a very hygienic condition at an
affordable price”
VISION
To help 1,000 "Chaiholics" to build their own profitable
business thru their Mumbai Chai franchise stores by 2030

15. BRAND OUTLET FORMAT
• Small format - 150-200 sq.ft – Less
operation cost
• Long operating hrs. 12-18 hrs. – Less
pressure on sales per hour
• Inclusive Beverage & Food Menu – Better
choice for customers
• Multiple mode of service - Walk in, Take
Away & Delivery sales – Multiple
opportunities
• Retail product like packaging for Zomato,
Swiggy & other delivery platforms. – New
customers to serve.

16. MUMBAI चाय PRODUCT USP
Export Quality Tea Fresh Spices Special Recipe &
Unique
Preparation
Method
High Level Hygiene

17. 5 Factors To Consider While Buying A Franchise

18. THE SUPPORT
Support in
site
selection
Guidance in
rent
negotiation
& Agreement
structuring
Guidance on
company
formation and
other business
licenses
Designing &
Fit-out of the
outlet
Supply of
materials to
start the
business
Support in
Recruitment of
staff
Training of
staff on SOP
Supply of
critical items
for menu
items

19. 5 Factors To Consider While Buying A Franchise

20. THE NUMBERS
Set up cost Rs. 4.90 Lakhs
Franchisee Fee Rs. 1.90 Lakhs (5 yr.)
Royalty Fee 5%
Gross Margin 50%
ROI More than 50%
Payback Period Around 9-12 months
*Above numbers are based on a model format and projections of sales and expenses

21. THE OUTLET P&L
Factors Unit
No of cups per day Nos 750
No of food per day Nos 300 #
Rent 30,000
Manpower Nos 5
No of Days / month Days 30
Income from Chai 10 225,000
Income from Food 15 135,000
Revenue 360,000
Food Cost 50% 180,000
Rent 30,000
Salary 10,000 50,000
LPG 0.4 9,000
Electricity 0.2 4,500
Miscellaneous 0.1 2,250
Expenses 275,750
Profit / Loss 84,250 #
*Above numbers are based on a model format and projections of sales and expenses

22. FRANCHSEE FEE >> Rs.1,90,000/-
ROYALTY >> 5%
ZERO
ZERO
…LIMITED PERIOD OFFER…
IF YOU SIGN UP BEFORE 31st October 2020

23. Comparison Chart
Own business Viz. Mumbai Chai Franchisee Viz. Any other franchisee Business
This is why you should grab this limited time opportunity

24. Contact Us
Corporate Office Address
Zone8 Tea World Pvt. Ltd. (Tea Trails India), 403, Filix Tower, LBS
Marg, Bhandup West, Mumbai – 400 078
+91-916921 6921
+91-916921 6921
ChaiPiyo@MumbaiChai.in
www.MumbaiChai.in