This production plan outlines the process for creating promotional materials for a festival over three weeks in March 2017. It involves designing a poster by February 27th, flyers by March 6th, and creating an audiovisual advertisement. For the advertisement, storyboards will be presented on March 15th and filming takes place from March 16th-17th. Editing occurs from March 20th-24th, with the final advertisement released on March 27th. The poster and flyers are designed the first week, while two additional weeks are devoted to planning, filming, and editing the audiovisual advertisement. Completing all materials by March 24th will advertise the festival three months in advance.