Group answer to question 3

1. WHAT KIND OF MEDIA INSTITUTION MIGHT
DSTRIBUTE YOUR MEDIA PRODUCT AND
WHY?

2. There are many factors that impact the which media institution we would use:
• Due to the popularity and budget of our piece the media institution we would use would be an
independent one. This is due mostly to the lack of features typical with big budget Hollywood films
our film would not need such a wide spread distribution and probably wont be realised to a cinema
as it doesn’t have any audience big enough to pay to watch it at the cinema.
• These Hollywood films would also, along with a widespread and expensive distribution, have a
very large marketing campaign, reaching out to a number of people, which with our small piece we
do not have the budget for either.
• So and example of an independent film company that could distribute our film from the UK is the:
independent film company.
• At the moment they have a number of small time movies with a various level of known actors.
These films seem low budget and the main way they have been distributed is via iTunes, DVD
and Netflix. Missing the cinema completely.
• The media institution follows the path we would like to take to distribute our film as it is the path
more likely to attract the audience we want.