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Who would be the audience for your
media product?
Evaluation 4
The Target Audience
 The Target audience for my film will be anyone
above the age of 12A. The reason we would rate
it at a 12A is because there would be moderate
language in it, with some uses of strong
language. While there would be one sex scene
that would only be on screen for 4 or 5 seconds.
This does qualify as a 12A film so this is ideal to
set for our target audience as also it is a very
broad market to aim for which would hopefully
increase profits.
How did I come up with the
designated T.A?
 I thought of films like mine such as the Sweeny
and that being a 15 meant that not as many
people could watch it but if i were to include the
same type of action, little bit less gore and a little
bit less of the excessive language then not only
would it go down to a 12A on the BFC board
ratings but it would mean more people would be
able to watch my film.
BFC board specifications for a 12A

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Evaluation 4 - Who would be the audience for your media product?

  • 1. Who would be the audience for your media product? Evaluation 4
  • 2. The Target Audience  The Target audience for my film will be anyone above the age of 12A. The reason we would rate it at a 12A is because there would be moderate language in it, with some uses of strong language. While there would be one sex scene that would only be on screen for 4 or 5 seconds. This does qualify as a 12A film so this is ideal to set for our target audience as also it is a very broad market to aim for which would hopefully increase profits.
  • 3. How did I come up with the designated T.A?  I thought of films like mine such as the Sweeny and that being a 15 meant that not as many people could watch it but if i were to include the same type of action, little bit less gore and a little bit less of the excessive language then not only would it go down to a 12A on the BFC board ratings but it would mean more people would be able to watch my film.