FacebookCampMontreal Refresh Partners Keynote

Roy Pereira
Roy PereiraPresident at Shiny Inc.
CampMontréal Roy Pereira & Colin Smillie Refresh Partners, Inc.
Facebook Growth ,[object Object]
Facebook Growth ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Facebook internal data, Sep 2007 (was 33M in June 2007) **comScore Networks, Inc., June 2007
Top 10 Countries * Facebook (internal, Nov 2007)
Age distribution Source:  Facebook internal data (Sep. 2007)
Facebook in Canada ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],* Facebook internal data, Sep 2007 (was 3.1M in June 2007) **comScore Networks, Inc., Sep 2007
Top 25 Cities * Facebook (internal, Oct 2007)
Marketing on Facebook ,[object Object]
Marketing on Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Banner Advertising ,[object Object],[object Object],[object Object],[object Object],[object Object]
Sponsored Groups External Links Youtube Videos External Links User’s Discussions Brand Logo User’s Photos
Sponsored News Stories ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Pages ,[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Pages - Updates ,[object Object],[object Object],[object Object],Source: comScore World Metrix, 2007
SocialAds ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Beacons ,[object Object]
Facebook Applications ,[object Object]
Facebook Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Brand Building ,[object Object],[object Object]
Online Platforms ,[object Object],[object Object]
For Entertainment ,[object Object]
Marketing thru Applications ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
www.refreshpartners.com
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FacebookCampMontreal Refresh Partners Keynote