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1. Inside IoT & Wearables
A discussion on misconceptions in wearables
that are slowing the road to mass adoption.
One quarter innovator, one quarter provocateur,
and the remaining; iconoclast.

2. 80% 20%
A
Big
Pharma
Med
Technology
VS

3. 80% 20%
B
Kodak
Moments
Zune
Moments
VS

4. 50% 50%
C
Digital
Transformation
Digital
Disruption
VS

5. Instanity
“The ability to create repeatable &
sustainable customer experiences in the
midst of insanity”

6. Mobile Social Cloud BD IoT
Time from wiz to biz
Uncertainty&Confusion
Define Wait Act
Describe Act
Co-Create

7. Proximity
“Things can be categorized into market
segments based on distance from the
human heart ”

8. On
Me
I
Carry
Around
Where I
Lay
Around
About
My
Grounds

9. In
Me
On
Me
I
Carry
Around
Around
My
Body

10. Things
That
Surround
Things
That Take
Me Around
Where I
Do My
Rounds
About
My
Grounds

11. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Industrial
Internet
Smart Supply
Constellations
Smart
Cities & Transport
Connected
Homes
Wearable
Clothing
Digital
Health
Invisible
Computing
Connected
Government
Intelligent
Consumer Electronics

12. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+

13. Sensoring
“There is more immediate business value to
be captured in retrofitting dumb devices with
sensors that creating smart devices”

14. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+

15. IoIT
“We are closer to an Internet of dumb
things, and far from an Internet of things that
are natively intelligent”

18. SmartData
“Sensors must have a “bullshit meter” to
know what to send from the edge of the
network to the core”

19. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+

20. WiTricity
“IoT business models will need to be
completely wireless, or better yet
permanently wireless”

21. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+

22. EdgeWare
“In IoT Hardware and software converges
on the edge as edgeware, hardware is hard,
no really, atoms vs pixels”

23. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+

24. Mobile Social Cloud BD IoT
Time from wiz to biz
Uncertainty&Confusion
Define Wait Act
Describe Act
Co-Create

25. Verbs
“We focus on the nouns that describe things,
we need to start to focus on the verbs that
describe what problems these things solve”

26. Consumer
Transportation &
Lodging Financial Services Life Sciences Government
Things that
suggest
Things that
supply
Things that
service
Things that
signal
Things that
secure
Things that can
be shared
Things that
satisfy
Things that
suggest
Things that
identify service
needs or service
failures.

28. Vanity
“Unless wearables satisfy our vain desire to
look better than we actually are, they will not
tip.”

29. V
Gettingdesignright
vanity

30. V
Gettingdesignright
vanity

31. V
Gettingdesignright
vanity

32. Shall We Wear
WhatElse
• 29% - clipped on clothing on forearm
• 28% - on wrist
• 18% - clipped on shoe
• 15% - embedded in clothing around calves
• 12% - jewelry on the ankles
At the end of the limbs

33. 20 Billion2012 was a record year on spending on
luxury watches globally.

34. Gettingdesignright
vanity

35. V
Gettingdesignright
vanity
Gettingdesignright
vanity
177,000 models

36. Ownership
“Wearables must become our primary
belongings, right now every wearable is a
second class belonging.”

37. O
Gettingvalueright
ownership

38. O
Gettingvalueright
ownership

39. O
Gettingvalueright
ownership

41. O
Gettingvalueright
ownership

42. O
Gettingvalueright
ownership

43. O
Gettingvalueright
ownership
5 10 20
2 5 10

44. O
Gettingvalueright
ownership
the smartback

45. Ownership
“It will be difficult to be a smart shirt, or hat,
or shoe because it means you will be my
only shirt.”

46. Feelings
“In the Age of Context, we are competing to
create experiences, not products. Like on
Facebook, Love is for business”

47. About my
Grounds
Where I
Do My
Rounds
Where I
Spend My
Pounds
Things
That Take
Me
Around
Things
That
Surround
Where I
Lay
Around
Around
My Body
I Carry
Around
On Me In Me
Connectivity
Sensors
+
Connectivity
Device
Sensors
+
+
Fashion
Connectivity
Device
Sensors
+
+
+
Connectivity
Robotics
Sensors
+
+
Connectivity
Device
Sensors
+
+
Buildings
Connectivity
Machines
Sensors
Robotics
+
+
+
+
Robotics
Connectivity
Machines
Sensors
Infrastructure
+
+
+
+
Buildings
Connectivity
Machines
Sensors
+
+
+
Infrastructure
Connectivity
Buildings
Sensors
+
+
+
Connectivity
Infrastructure
Sensors
+
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
Power
+
My Planet My Career
My
Wealth My Crowd
My
Stature
My
Reputation My Vanity My Pride
My Well
Being My Health

48. Glancification
“We will be the last generation to not know,
the IoT business models are in making every
detail accessible at a glance”

49. Miniaturization
“There are millions of already invented
business models that has a simple business
model for IoT, just make them smaller”

50. 10 Wearable Adoption Myths
A discussion on misconceptions in wearables
that are slowing the road to mass adoption.
One quarter innovator, one quarter provocateur,
and the remaining; iconoclast.

51. 3 20 50 80/

52. 50/50

53. 80% of
everything is crap

56. 80% of
tipping is business

57. 80% 20%
01
Input Devices
Listening to the Body
Output Devices
Making me Smarter
VS

58. 80% of
sensors not invented

59. 80% 20%
02
Immersive
And Episodic
Passive
Monitoring
VS

60. 80% of
activity is episodic

61. The pharmacy is poised to be
the largest device but the
smallest hospital

62. 5K 60K .5MHOSPITALS PHARMACIES TELLER MACHINES

63. 80% 20%
03
Preventative
Health Model
Digital
Health
VS

64. 80% of
sickness is hedonism

65. 20% 80%
04
Media
And Content
Personalization
And Context
VS

66. 80% of
clues are still missed.
Segment of one.

67. 80% 20%
05
Removing
Retail Friction
Personalized
Offers and Marketing
VS

68. 80% of
marketing is wasted

70. 50% 50%
06
Smarter
Fitness
Improved
Lifestyle
VS

71. Those who care about fitness
care, those who don’t, don’t.
Find the middle.

72. 80% 20%
07
Internet
Of Things
Wearable
Devices
VS

74. 20% 80%
08
Augmented
Reality
Augmented
Humanity
VS

75. 80% of
humans are lazy

76. 50% 50%
09
Fashion can
Solve for Vanity
Function can Solve
For Most Laziness
VS

77. 80% of
design is still UX, 20%
is function

78. 80% 20%
10
Causing
Hypochondria
Fixing
Hedonism
VS

79. 80% of
sickness can be solved with
diet and exercise

80. 80% of
everything is crap

82. Products do not tip
experiences and outcomes do

83. 80% of
tipping is business
model innovation

84. A
Kodak
Moments
Zune
Moments
VS

85. 20% of
tipping is from
product innovation

86. Streams of data

87. Single Point of Time (SPOT) Measure vs. Stream of Information
State of Sensor Innovation
Oncology
Digestive
Cardiology
Respiratory
Hospital Doctor Lab-in-a-box Wearable
Bio-
Stream x Year Month Month Day
Bio-
Stream x x Day Year Month Month
Bio-
Stream x Month Day Minute Second
Bio-
Stream x x Year Year Month Year
Bio-
Stream x x Day Day Day day

88. Tweet For
Free Copy
Of Book