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Mapping the Way Forward UX Cambridge 2014

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Mapping the Way Forward UX Cambridge 2014

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Maps are more than just diagrams of the route from A to B – to draw one is to bring together the whole view of our surrounding world so that we can gain a better understanding of it. Even a single, simple example has the ability to delight, unsettle and reveal truths. In politically-charged environments an objective visual map can reinforce, influence or challenge held perceptions and beliefs, making them a vital tool in designing pliable, people-focused content systems that are fit for purpose. Their proactive and reactive qualities force ourselves and others to see things as they really are; to contemplate the relationship between them and how they vary together.

Presented at UX Cambridge 2014 at Churchill College, Cambridge on 12th September 2014.

Maps are more than just diagrams of the route from A to B – to draw one is to bring together the whole view of our surrounding world so that we can gain a better understanding of it. Even a single, simple example has the ability to delight, unsettle and reveal truths. In politically-charged environments an objective visual map can reinforce, influence or challenge held perceptions and beliefs, making them a vital tool in designing pliable, people-focused content systems that are fit for purpose. Their proactive and reactive qualities force ourselves and others to see things as they really are; to contemplate the relationship between them and how they vary together.

Presented at UX Cambridge 2014 at Churchill College, Cambridge on 12th September 2014.

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