Relaxator's Dance Company is an event promotion and artist management company that has 20 years of experience organizing tours for brands and musicians. They propose TOUR UP YOUR BRAND, which involves creating an individual tour and campaign to reach a global audience through a series of events across multiple locations and dates. This mitigates risks from single events and allows sustained promotion. Their past tours have supported humanitarian causes and reached thousands of people. They can plan and execute all aspects of a successful tour from advertising to monitoring.

1. Tour Up Your Brand
with Relaxator’s Dance Company

2. * What - TOUR UP YOUR BRAND is ?
* Why - TOUR UP YOUR BRAND ?
* How - to TOUR UP YOUR BRAND ?

3. * What - TOUR UP YOUR BRAND is ?
* Organizing “one” event has its own risks:
- Poor attendance due to climatic changes or seasonal shift of the target audience.
- Poor attendance due to other bigger event happening in the same area, same date.
- Inability audience to reach your location for personal, transportation, financial reasons.

4. * Why - TOUR UP YOUR BRAND ?
* Advantages organizing series of events:
- Reaching the initial number of global visitors is actually attainable.
- Series of events give a chance visitors to attend your event at suitable time and location.
- Series of events, allows sustained campaign as any past event communicate the next one.

5. *How - to TOUR UP YOUR BRAND ?
* We will create an individual tour and campaign for your Brand.
* Accumulated 20 years of experience in organizing events.
* Advertising & promotion.
* Overall monitoring of the project.

6. RELAXATOR’S DANCE COMPANY
Who we are ?

7. * Our activity is focused in the music business and more specifically house
music, lounge, chill-out, nu jazz, modern pop.
* Directions in which we have built our experience over the past 20 years and more
successfully we develop today are concentrated in the music business and in
particular is:
* Promoting both club events and parties with capacity exceeding that of the club
spaces, lately we specialized in national and international tours.
* Management of talented Bulgarian and foreign DJs, musicians and
performers, also management of clubs program as our specially is music image.
* Producing and publishing modern and recent contemporary music and artists.
* Thanks to our international experience and participation in various editions of the
most important world conferences for music, we have built close business contacts
with many of the influential figures in the industry.

8. RELAXATOR’S DANCE COMPANY
The Facts !

9. * The Economic reason.
* We started organizing tours since 2001, was mainly for economic reason.
* Is cheaper to book an artist for more events and promote many events at once.
* First year we organized 4 tours, longest reached 9 cities.
* To this day tours are one of the smartest way to reach big audience.

10. * Humanitarian and social engagement.
* Having the power to reach many people we started supporting humanitarian causes.
* "No Difference" reached 9 cities and clubs in 2003 and 12 cities in 2004.
* "I do care! And You ?", 2003, supported by United Nations and Anti-AIDS coalition.
* "Open Your Mind", booklets with educational info for overcoming drug addiction.

11. * Bigger & latest tour events.
* In 2008 See Me Conference tour, 23 cities in Bulgaria, Macedonia and Serbia.
* In 2009 and 2010 T-DJ Milana, 2 tours a year 13 cities and clubs each.
* Big media coverage for T-DJ Milana, among them Azis Night Show and Slavi Show.
* Finlandia Vodka Perfection Redesigned Tour, biggest tour of summer 2011.

12. ★ Finlandia Vodka Tour went through 11 of the key cities in
Bulgaria.
★ The tour reached more than 7000 visitors.
★ Tour finished with grand Live event at the Central Military Club in
Sofia.
★ Stan Kolev & Friends LIVE, the closing event, reached 1000
visitors.

13. Along with the national tour of
Vodka Finlandia, 8.000 CD’s of
special made compilation -
Finlandia Perfection Redesigned
mixed by Stan Kolev went through
all the cities leaving a piece of
memory in the visitors for the
incredible summer emotions.
Thousands of fans who attended
the events received the compilation
and most of them got autograph
form the main star of the tour - Stan
Kolev.

14. Relaxator’s Dance Company
For more information:
Jovan Bursa
Partner
www.facebook.com/jovan.relaxators
http://bg.linkedin.com/in/relaxators
Phone: +359 887 949 377
+359 878 949 377
E-mail: jovan@relaxators.com
relaxators@me.com