Mastering MySQL Database Architecture: Deep Dive into MySQL Shell and MySQL R...
David ebay small biztechnology tour presentation
1. Using Content to Boost Sales
David Ramadge
Head of SMB Business Development, eBay Inc.
2. World’s Largest Marketplace
97 million
active users
More than
200 million
listings at any
given time
2 - eBay Inc. confidential
3. e-Commerce is Big
Billions
$300
$250
$200
$150
$100 Online Sales
$50
$0
2009 2010 2011 2012 2013 2014 2015
3 - eBay Inc. confidential
4. But It’s a Small Part of Commerce as a Whole
Billions
4000
3500
3000
2500
2000 Offline Sales
1500
1000
500
Online Sales
0
2009 2010 2011 2012 2013 2014 2015
4 - eBay Inc. confidential
5. Cross Channel Commerce Is a Larger Part
Billions
4000
3500
3000
2500
5x
e-commerce
2000 Offline Sales
by 2015
1500
1000
Cross Channel Sales
500
Online Sales
0
2009 2010 2011 2012 2013 2014 2015
5 - eBay Inc. confidential
6. Using the combined powers of
eBay and Milo, retailers can
bring every product on every
shelf of their store onto the
Internet … in real time.
6 - eBay Inc. confidential
7. Local
Businesses Shoppers
Reach more Use the Internet
shoppers to check product
and drive foot traffic availability
into stores at local stores
7 - eBay Inc. confidential
9. Local Products on eBay
Local
Real- tab
time
data
Map of
local
stores
9 - eBay Inc. confidential
10. Local Search on eBay
Powered by
Powered by
10 - eBay Inc. confidential
Editor's Notes
eBay and Milo are helping small and medium-sized retailers reach a new customer base through increased visibility on the Web, which drives foot traffic into their brick and mortar locations
Using Milo technology, eBay has integrated local results for all products in the MP3 and GPS categories as well as introduced a local search experience; this provides more choice for consumers who expect to be able to shop for whatever they want, when and where they want it
With the free public beta of Fetch, eBay Local and Milo are enabling small and medium-sized retailers to upload their local inventory and automatically share the real-time availability of their products with the millions of shoppers on eBay
Milo helps shoppers check the local availability and real-time prices of their favorite items from over 50,000 stores all across the country
