Start Marketing Day ONE: speak toeditors + potential customers for feedback + pricing suggestions
I asked editors to review my book. Result ... Great characters, great story, great read, greatfun! - Matt Fleming, managing editor and books editor-Time Out Hong Kong Social Proof Builds Trust. Consumers buy from positive reviews.
I created AntiBully Jesus as ourspokesperson . In a few days, we gotalmost 9,000 hits.
As soon as users arrive on your website, Deliver A Clear Message.The Brave Unicorn teacheschildren that failure is notthe end, but the BEGINNING.
Connect with your readers throughstorytelling. I shared how my cousin’s suicide lead me to write the book.
Dear Viewers,Thanks for viewing. Feel free to share this slide. I know how challenging itcan be to market your book but don’t give up. I have written press releases,contacted mommy blogs, set up Facebook/Twitter/Pinterest pages but foundthe most effective way to gain exposure was through our viral campaign AntiBully Jesus. So be bold + creative and break through the noise. Also, if youwant to get published the traditional way try ﬁnding an agent atwritersmarket.com. Blessings, Rayﬁl Wong - theBraveUnicorn.com suggestion: rayﬁl@rayﬁl.com Attributions Creative Commons: Thanks to Miss Indi Pop’s, Digo_Souza’s, Kaptain Kobold’s, Peasap’s, Wondermonky2k, Cyron’s,Lori Greig for amazing pictures