8. Advantages of Affinity Diagram
A team can generate a large number of ideas in a relatively short
period of time.
Encourages participation because every personâs ideas find their
way into the process.
Encourages ânewâ thinking when only âoldâ solutions are emerging
from a group.
Facilitates the exploration of new and logical thought patterns by
encouraging people to react from a creative response level rather
than the intellectual and logical levels.
An effective way to deal with large and complex issues which may
be âparalyzingâ the brainstorming of a team.
Consensus and support are reached on a solution because all
participants have âownershipâ in the process.
9. Limitations of Affinity Diagram
The use of technical language skills may require
detailed clarification of ideas which is not
allowed because ideas are generated in silence
and without discussion.
Group members must have the necessary
expertise on the issue.
Getting a non-traditional group together that is
willing to engage in ânew thinkingâ may be hard
to do.
