Data Visualisation
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An overview of how businesses can, and do, use data visualisation to increase internal and external efficiencies.
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Data Visualisation
- 1. DATA VISUALISATION Data Visualisation Farooq Ansari Head of Digital Strategy Madhouse Associates Farooq Ansari Head of Digital Strategy Madhouse Associates
- 2. A way to represent large quantities of data coherently and in a compelling way
- 5. World Events
- 6. When To Use Data Visualisation …when you want to present a large and/or confusing array of information in a compelling way
- 7. What Data Should be Used?
- 8. What Data Should be Used?
- 9. TOOLS
- 11. Data Visualisation as a Business Intelligence Tool
- 12. Lucky Voice
- 18. Data Visualisation as an integrated component of a company’s marketing
- 22. Key Benefits for Business Mapping Timelines Workflow
- 23. Key Considerations Do you need a stand-alone data visualization tool or an integrated BI application? Do you prefer on-site or Web-based deployment? Is mobile BI on your roadmap?
- 24. TRENDS TO NOTE
- 30. A Perfect Storm for Data Visualisation “Visualisation Simply Works Because it Works Simply The power of being able to not just know, but to see data for what it really tells us is the point of visualisation. The methods of display can’t be complicated or the point of visualising data is lost. Visualisation serves us because it puts the tools of understanding business directly in the hands of those needing to make decisions.“
Editor's Notes
- Data Visualisation as a Business Intelligence tool
- LUCKY VOICE Lucky Voice’s on-shift dashboard enables employees to see the budget for the night and how much of selected items has been sold so far, as well as who is working that night and what they have sold.
- Planet Fitness Geospatial analysis of the potential for Planet Fitness club membership cannibalization among facilities in the same region.
- ADVIZOR Solutions: Network hotspots. Th is map visualization highlights problems with oversold fl ights. Size and color indicate groups of fl ights creating issues. It is immediately apparent that the northeast has a problem—an understanding that is harder to get and communicate from typical reports and lists.
- Esri: Risk analysis dashboard. The dots represent insurance policies and their value. The map is overlaid with the path of a hurricane as it comes ashore, color coded to represent wind velocity. The shoreline is also color coded to represent the storm surge.
- Tableau Software Monitoring website traffic. This interactive dashboard tracks and displays website traffic across several dimensions.
- SAS: Customer profile. Publishing information to the Web and mobile devices allows decision makers to get the insights they need, when they need them. They can quickly open, view, and interact with reports from the Web via an Adobe PDF file or from an iPad or Android tablet.
- 2009