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Managing Communication
Communication
- Imparting or interchange of thoughts, opinions or
information by speech, writings, of signs;
document or message imparting views,
information etc.
Type of Communication
- Internal Communication
- Within the org.

- External Communication
- Between inside and outside the org.
Flow of Communication
 Downward communication flows from top

management to employees. This type of
communication is characteristic for companies
with an authoritative style of management.
 Upward communication flows from employees to
top management. The main task of this
communication is to inform top management of
the situation on the lower levels. It is the best way
for top management to analyze the efficiency of
downward communication and organizational
communication in general
 Horizontal communication flows between employees

and departments, which are on the same
organizational level. It enables coordination and
integration of activities of departments, engaged in
relatively independent tasks
 Diagonal communication flows between people, which
are not on the same organizational level and are not
in a direct relationship in the organizational hierarchy.
This type of communication is rarely used – usually in
situations when it supplements other types of
communication (Miljković, Rijavec, 2008). Diagonal
communication is used, e.g. as labor unions organize
direct meetings between employees and top
management, avoiding the first line and middle level
Conflicts
 Conflict is a process of social interaction and a social

situation, where interests and activities of participants
(individuals or groups) actually, or apparently,
confront, block and disable the realization of one
party‟s objectives
 Webster‟s dictionary defines conflict as a sharp
disagreement or opposition of interests or ideas.
Anytime people work together, conflict is a part of
„doing business‟. Conflict is a normal and natural part
of any workplace. When it occurs, there is a tendency
for morale to be lowered, an increase in absenteeism
and decreased productivity. It has been estimated that
managers spend at least 25 percent of their time
resolving workplace conflicts – causing lowered office
Handling and resolving conflicts that arise in the
workplace is one of the biggest challenges
managers and employees face. Typically there are
two responses to conflict: run away (avoidance) or
„battle it out‟. In either case, we often feel
uncomfortable or dissatisfied with the results
because no resolution has been achieved. By
learning to constructively resolve conflict, we can
turn a potentially destructive situation into an
opportunity for creativity and enhanced
performance.
Source of Conflict
There are many causes or reasons for conflict in any
work setting. Some of the primary causes are:
 Poor Communication: different communication styles
can lead to misunderstandings between employees or
between employee and manager. Lack of
communication drives conflict „underground‟.
 Different Values: any workplace is made up of
individuals who see the world differently. Conflict
occurs when there is a lack of acceptance and
understanding of these differences.
 Differing Interests: conflict occurs when individual
workers „fight‟ for their personal goals, ignoring
organizational goals and organizational well-being.
 Scarce Resources: too often, employees feel they

have to compete for available resources in order
to do their job. In a resource scarce environment,
this causes conflicts – despite awareness of how
scarce resources may be.
 Personality Clashes: all work environments are
made up of differing personalities. Unless
colleagues understand and accept each other‟s
approach to work and problem-solving, conflict
will occur.
 Poor Performance: when one or more individuals
within a work unit are not performing - not working
up to potential – and this is not addressed,
conflict is inevitable.
Addressing Conflict
There are a number of ways that can be utilized to address
workplace conflict:
 Avoidance: „hiding our head in the sand‟, hoping the
conflict will go away.
 Collaboration: working together to find a mutually
beneficial solution.
 Compromise: finding the middle ground whereby a „little is
given and little is gotten‟.
 Competing: „may the best person win‟.
 Accommodation: surrendering our own needs and wishes
to please the other person.
It is generally believed that either collaboration or
compromise are the most productive forms of addressing
conflict because there is not a winner or loser but rather a
working together for the best possible solution.
Conflict Resolution
Arriving at a positive resolution of conflict is always
the ultimate goal. In resolving conflict, it is important
to make sure you do the following:
 Clearly articulate the causes of the conflict –
openly acknowledging there will be differing
perceptions of the problem(s).
 Make a clear statement of why you want the
conflict resolved and reasons to work on conflict.
 Communication of how you want the conflict
resolved.
 Address the issues face-to-face (notes, email
correspondence, memos are not a productive
way to resolve differences).
 Stick to the issues. In trying to resolve conflict, it

is tempting to resort to name calling or bring up
issues from the past. It is important to address
specific behaviors and situations if change is to
take place.
 Take time out if necessary. In the resolution of a
conflict, our emotions may interfere with arriving
at a productive resolution. If this transpires, take a
time-out and resume resolving the conflict at
another designated time.
“Avoiding conflict is often the easiest
way to deal with it. It does not
however make it go away but rather
pushes it underground, only to have
it resurface in a new form. By actively
resolving conflict when it occurs, we
can create a more positive work
environment for everyone.”
THE END..

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Managing communication

  • 2. Communication - Imparting or interchange of thoughts, opinions or information by speech, writings, of signs; document or message imparting views, information etc. Type of Communication - Internal Communication - Within the org. - External Communication - Between inside and outside the org.
  • 3.
  • 4.
  • 5.
  • 6. Flow of Communication  Downward communication flows from top management to employees. This type of communication is characteristic for companies with an authoritative style of management.  Upward communication flows from employees to top management. The main task of this communication is to inform top management of the situation on the lower levels. It is the best way for top management to analyze the efficiency of downward communication and organizational communication in general
  • 7.  Horizontal communication flows between employees and departments, which are on the same organizational level. It enables coordination and integration of activities of departments, engaged in relatively independent tasks  Diagonal communication flows between people, which are not on the same organizational level and are not in a direct relationship in the organizational hierarchy. This type of communication is rarely used – usually in situations when it supplements other types of communication (Miljković, Rijavec, 2008). Diagonal communication is used, e.g. as labor unions organize direct meetings between employees and top management, avoiding the first line and middle level
  • 8. Conflicts  Conflict is a process of social interaction and a social situation, where interests and activities of participants (individuals or groups) actually, or apparently, confront, block and disable the realization of one party‟s objectives  Webster‟s dictionary defines conflict as a sharp disagreement or opposition of interests or ideas. Anytime people work together, conflict is a part of „doing business‟. Conflict is a normal and natural part of any workplace. When it occurs, there is a tendency for morale to be lowered, an increase in absenteeism and decreased productivity. It has been estimated that managers spend at least 25 percent of their time resolving workplace conflicts – causing lowered office
  • 9. Handling and resolving conflicts that arise in the workplace is one of the biggest challenges managers and employees face. Typically there are two responses to conflict: run away (avoidance) or „battle it out‟. In either case, we often feel uncomfortable or dissatisfied with the results because no resolution has been achieved. By learning to constructively resolve conflict, we can turn a potentially destructive situation into an opportunity for creativity and enhanced performance.
  • 10. Source of Conflict There are many causes or reasons for conflict in any work setting. Some of the primary causes are:  Poor Communication: different communication styles can lead to misunderstandings between employees or between employee and manager. Lack of communication drives conflict „underground‟.  Different Values: any workplace is made up of individuals who see the world differently. Conflict occurs when there is a lack of acceptance and understanding of these differences.  Differing Interests: conflict occurs when individual workers „fight‟ for their personal goals, ignoring organizational goals and organizational well-being.
  • 11.  Scarce Resources: too often, employees feel they have to compete for available resources in order to do their job. In a resource scarce environment, this causes conflicts – despite awareness of how scarce resources may be.  Personality Clashes: all work environments are made up of differing personalities. Unless colleagues understand and accept each other‟s approach to work and problem-solving, conflict will occur.  Poor Performance: when one or more individuals within a work unit are not performing - not working up to potential – and this is not addressed, conflict is inevitable.
  • 12. Addressing Conflict There are a number of ways that can be utilized to address workplace conflict:  Avoidance: „hiding our head in the sand‟, hoping the conflict will go away.  Collaboration: working together to find a mutually beneficial solution.  Compromise: finding the middle ground whereby a „little is given and little is gotten‟.  Competing: „may the best person win‟.  Accommodation: surrendering our own needs and wishes to please the other person. It is generally believed that either collaboration or compromise are the most productive forms of addressing conflict because there is not a winner or loser but rather a working together for the best possible solution.
  • 13. Conflict Resolution Arriving at a positive resolution of conflict is always the ultimate goal. In resolving conflict, it is important to make sure you do the following:  Clearly articulate the causes of the conflict – openly acknowledging there will be differing perceptions of the problem(s).  Make a clear statement of why you want the conflict resolved and reasons to work on conflict.  Communication of how you want the conflict resolved.  Address the issues face-to-face (notes, email correspondence, memos are not a productive way to resolve differences).
  • 14.  Stick to the issues. In trying to resolve conflict, it is tempting to resort to name calling or bring up issues from the past. It is important to address specific behaviors and situations if change is to take place.  Take time out if necessary. In the resolution of a conflict, our emotions may interfere with arriving at a productive resolution. If this transpires, take a time-out and resume resolving the conflict at another designated time.
  • 15. “Avoiding conflict is often the easiest way to deal with it. It does not however make it go away but rather pushes it underground, only to have it resurface in a new form. By actively resolving conflict when it occurs, we can create a more positive work environment for everyone.” THE END..