PLNOG15: Session Border Controller – cost effective virtualized and cloud deployment options - Dominic Walker

METASWITCH NETWORKS | PROPRIETARY AND CONFIDENTIAL | METASWITCH.COM | © 2013 | SLIDE 1
THE BRAINS OF THE NEW GLOBAL NETWORK
METASWITCH NETWORKS
SBC, OTT AND UC VNFs ON NFV
INFRASTRUCTURE
Dominic Walker PLONOG 2015

WHAT´S IMPORTANT FOR TELCOS AND SERVICE
PROVIDERS
Its all About the money
Making Money while saving money
How can operators
 Increase ARPU
 Attract more
subscribers
 Retain existing
customers
TODAY ?

 On-net international traffic of
Skype grew 35 billion minutes
in 2014, to 248 billion minutes
 Skype’s 2013 international
traffic was four times greater
than that of the largest telco in
the world
 Skype’s 2014 traffic growth
was nearly 30% greater than
the volume growth of every
carrier in the world, combined
THE OTT EFECT
Metaswitch Networks | Proprietary and
confidential | © 2015 | 3

NORMALISE, SIMPLIFY & ELASTICALLY SCALE WITH NFV
Source: White paper on Network Functions Virtualisation, Oct 2012

WHY VIRTUALIZE?
 Faster time-to-market
 Point and click install
 Expand as you need
 Greater business agility
 Reduce Hardware Capex
 Better bang-for-buck from
commodity hardware
 Avoid vendor lock-in: market
driven pricing
 Shared “spare” pool
 Reduced Hardware Opex
 Standard operating processes
across all hardware
 Power Savings
$0
$1
$2
$3
$4
$5
$6
$7
$8
$9
CY13 CY14 CY15 CY16 CY17 CY18
Revenue(US$Billions) VNF NFV MANO Hardware
NFV and SDN Are Necessary To
The Survival of Telcos
Infonetics: Carrier SDN and NFV Hardware and Software
Annual Worldwide and Regional Market size and Forecasts: 2014

 No need for purpose-built hardware
 Intel + intelligent-software means no more piles of cash on the
scrapheap
What’s Changed?
Metaswitch Networks | Proprietary and confidential | © 2014 | 6
Encryption
Acceleration

COMPREHENSIVE SIMPLE END-TO-END SOLUTION
COVERING ALL YOU MARKET NEEDS
© 2012 Metaswitch Networks | Proprietary and Confidential
Enterpris
e
IP Access
Network
Mobile IP
Peering Partner
Fixed IP
Peering Partner
IP Access
Network
IP PBX
Enterprise Hosted
VoIP & Multimedia
ATA
POTS
3G/4G/WiFi
Metasphere MTAS
PSTN
SIP IP-PBX
Trunking
Residential Hosted
VoIP & Multimedia
Metaview and
Metaview SAS
SIP Trunks
TDM
(fixed/mobile
)
UMG (MGW)
Perimeta SBC
PBX
PRI
IP Access
Network

8
METASWITCH PERIMETA SBC
KEY DIFFERENTIATORS
Enhanced Service
Layer Visibility :
enabling detail call
session analysis
MetaView Service
Assurance Server
Security at max Performance
Real Time Visibility diagnostic tools
Supports VoIP to RCS/IMS/VoLTE services
Highly Flexible Protocol Interworking
& Transcoding
Intelligent Routing
Carrier Grade Reliability,
High Performance & Scalability
SW only (For COTS
HW & Cloud ):
• Use the most cost
effective server for you
capacity needs
• Up to 330K SIP
Sessions, 48K-68K
RTP sessions, 1.4
Million Subs, 2000+
CPS
ISC
Integrated (ISC) and
Decoupled (SSC + MSC)
• Enabling independent
high scalability for media
handling and SIP
signalling.
SSC
MSC

Expanding your BUSINESS – unique software scaling
Metaswitch Networks | Proprietary and confidential | © 2014 | 9
H.248
SIP
Signalling
RTP
Media
RTP
Media
SIP
Signalling
Integrated – “ISC”
- traditional SBC model
Distributed – “SSC” + “MSC”
- better for scaling
Integrated
Session
Controller
Signalling
Session
Controller
Media
Session
Controller
Low complexity
1% configuration
99% bandwidth
High complexity
99% configuration
1% bandwidth

AUTOMATED SCALE UP
 Management and Orchestration (MANO) monitors utilization
of instances and takes appropriate actions using configured
heuristics.
 Media traffic increases
MANO
MSC
MSCMSC SSC
SSC
MSCMSC SSC
Create new instance
Configure SSC with details of new MSC
Load Increases

AUTOMATED SCALE DOWN
 Media traffic decreases.
MANO
MSC
MSCMSC SSC
SSC
MSCMSC SSC
Quiesce MSC
MSC
Load Decreases
Load Decreases
MSC SSC
Quiesce complete
Destroy MSC

PERIMETA MMF PERFORMANCE
 Operators have come to expect a heavy performance impact
when configuring MMF on SBCs.
 Perimeta is different – utilizing spare CPU cores for MMF
 Independent verification.
 Miercom test report: “With 5 message manipulation rules in place,
Perimeta SBC successfully handled its rated load of 2000 cps”.
Configure MMF No change in max
CPU usage

THE METASWITCH RESIDENTIAL EXPERIENCE

BE ALWAYS REACHABLE TO FAMILY AND FRIENDS
Find Me Follow Me
“Mummy I had a
accident, pick me up
from school to take me
to the doctor”
Single Number
Dials Mums
Office – No
Answer
Dials Dads
Mobile – No
Answer
Dials Home
which has
sim-ring with
Mums PC
client Ok, don’t
worry
honey! I’ll
be right
there!
Calls can also en on Unified
Messaging system
Simultaneous
Ring
Screen
Caller
(challeng
e caller to
say name)
Call
Routing
by Caller
Type
Do Not
Disturb and
call
forwarding
Call
Blocking
Simple intuitive set up via the Easy Call Manager (ECM)
Office
Cellular
Home
Metasphere
MTAS

Unified Communications
Bring all your
communication &
Messaging services
together, single voicemail,
virtual fax line, integration
with email clients and more
BUSINESS VOICE AND MULTIMEDIA SOLUTION
THE BRAINS BEHIND IP ENABLED BUSINESSES
SIP Business Trunking
Cost effective connectivity for business that want
to keep their PBXs (PRI, H.323, SIP, Lync trunking)
SIP Voice Session
SIP Voice Session
SIP Voice Session
SIP Voice Session
SIP Voice Session
SIP Voice Session
Broadband
Carrier Hosted Business Lines
Cost effective business services without a PBX
Enterprise
WAN/LAN
• Comprehensive Hosted PBX (a.k.a.
IP Centrex) services with HD voice
• Mix PBX trunking with HPBX
• Provide advanced multimedia
features beyond typical PBX.
• Easy & Premium Attendant
Mobile Extension
Bring your mobile and fixed lines together,
transfer calls between them , and have
single number for mobile and fixed. Hosted
Call Center
Powerful Customer Care Solutions from the Network
Metasphere
MTAS

FIXED MOBILE CONVERGENCE (FMC)
SIMPLE, Flexible combined use of fixed line
and mobile services.
 “One Number” services
 Sim-Ring
 Find Me / Follow Me
 Single mailbox
 Incoming calls to fixed line, mobile or PC
 Incoming faxes
 Notifications to any/all devices
 Pick up from anywhere
 Mobile phone (with Accession app) acting
as
 Extension within a hosted Business Group
 Member of Multi Line Hunt Group
 Use mobile phone contacts to initiate calls
on fixed line
 In-Call Transfer from landline to mobile

ACCESSION DESKTOP: OUTLOOK INTEGRATION
• Click to Dial from Outlook
• Presence integration
• BG presence status presented within Outlook
• “In a meeting” presence into BG presence
status

ACCESSION - SUPERIOR END USER EXPERIENCE
Superior voice and video
quality in lossy networks
Excellent battery
management
Zero-touch end-
user configuration
Automated operator
branding & on-client
Advertisements
Push, pull and
NFC-based call
jump
Consistent user
interface and history on
all devices

WORKED EXAMPLE: AMAZON POP - TOPOLOGY
AWS
vPOP
in VPC
vSBC
Customer1
Customer2
Customer3
Core Interconnect
Backbone
Other
vPOPS

Item Key assumptions Price/Voice-minute
Instance rental Average 10% capacity used 0.001 cents
Bandwidth G.711 codec 0.018 cents
Billing storage Downloaded daily 0.00005 cents
Billing download bandwidth 3 minute call average 0.000004 cents
Secure VPN connection Single VPN connection 0.0006 cents
TOTAL 0.02 cents per voice-minute
WORKED EXAMPLE: AMAZON POP - PRICING
 Viable business model
 Costs dominated by Bandwidth
 Costs scale with revenue
 Negligible cost for standby nodes
Prices correct at August-2014
Maximum Instance capacity: 1500 concurrent sessions through
Perimeta SBC on a c3.large instance
Handling SIP and RTP

WORLDWIDE EXPANSION OF TISCALI ON AMAZON

BROAD ADOPTION OF OUR CARRIER SYSTEMS
 Some of our Customers
Deployed with 8 of the top 10 US Incumbent Operators
• Metaswitch is #1 in North America with 71 % of Class 5 softswitch market share by subscriber license
• Metaswitch is #1 in North America with 29 % of Trunk Media Gateway Market
• Metaswitch is #2 globally with 21 % of application server market share by subscriber license
>24M+ Subscriber Capacity >25M+ Mailboxes Deployed

UNPARALLELED LEADERSHIP IN NFV
May 2013: First IMS core
built for cloud (Clearwater)
August 2013: First VNF in
CloudNFV initiative
December 2013: First ETSI
POC includes Metaswitch
January 2014: Metaswitch CTO in
first list of Movers & Shakers in NFV
February 2014: Metaswitch in first
group of AT&T Domain 2.0 vendors
August 2014: First carrier virtual
SBC deployment (BT OnePhone)
July 2014: Calico: hyperscale virtual
networks for OpenStack, Docker, …
September 2014: Founding
member of Open Platform for NFV
February 2012: First virtual
SBC demonstration
AT&T has selected Metaswitch’s Perimeta Session
Border Controller (SBC) to power a portion of the
carrier’s software-centric network as AT&T drives
toward its goal to virtualize 75 percent of its
network by 2020.
Aug 2015

METASWITCH NETWORKS
We are powering the transition of
communication networks into a
cloud-based, software-centric, all-IP future.

METASWITCH NETWORKS
Dominic Walker FEB 2015

PLNOG15: Session Border Controller – cost effective virtualized and cloud deployment options - Dominic Walker

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