DTDC is India's leading courier company with over 281 owned offices and 5,800 franchise partners across the country. The document discusses DTDC's services, which include domestic and international delivery. It also covers the marketing mix of DTDC including their product pricing, places of service, promotion activities, and people involved. Suggestions are provided to both franchisees and the company to improve service quality and customer experience.

1. Delivered By:
Vipul Sharma (13DM049)
Pritam Sahoo (13DM050)
Ravi Kumar (13DM026)
Rohit Kumar (13DM014)

2. Companies overview:
 DTDC Courier & Cargo Ltd is India’s leading express
distribution company.
 It has over 281 own offices and over 5800 channel
partners (Franchisees) spread across the country
monitored through various regional offices.
 DTDC serves nearly 10,000 pin codes delivering 11
million consignments per month. DTDC India provides
various services ranging from Domestic to International
services, Premier express, supply chain solutions to
name a few.

3. Services Rendered:
 International
-Air Express
-Air Cargo
 Domestic
-Air Express
-Air Cargo
-Surface Cargo

4. Marketing Mix of DTDC
 PRODUCT:

5. Weight slab City
Plus
Regional
Plus
Zonal
Plus/blue/green
Metro
Plus/blue
Metro
Plus/blue/green
First 500 gms Rs 80 Rs 130 Rs 155 Rs 180 Rs 215
Addi. 500 gms Rs 25 Rs 50 Rs 70 Rs 105 Rs 130
10.1-25 kg (per
kg)
Rs 50 Rs 80 Rs 115 Rs 180 Rs 225
30.1-50 kg(per
kg)
N.A Rs 65 Rs 95 Rs 140 Rs 180
50.1 -100
kg(per kg)
N.A Rs 55 Rs 80 Rs 125 Rs 170
100 kg
above(per kg)
N.A Rs 50 Rs 70 Rs 110 Rs 150
PRICE

6. Calculation:
 For Air Express & Air Cargo:
 Length x Breadth x Height (in cms)
6000
For Surface:
 Length x Breadth x Height (in cms)
4750
For International:
 Length x Breadth x Height (in cms)
5000
 For R-Express booking under Priority product, if any
dimension of the parcel exceeds 110cms then 2 times
the weight (Gross or Volumetric, whichever is more) is
directly charged to the customer as the railway
authorities charge the same.

7. PLACE

8. Place of franchisee
Ravi Talkies, Tankapani Road,
Bhubaneshwar.
Area of Service Providing In Odisha
Bhubaneshwar -32 Zip Code
Odisha-503 Zip Code, pan India-10000 plus

9. Promotion:
Nationally DTDC offered different promotional activities during
the Diwali season:

10. DTDC strives to add sweetness to the festivities this Diwali
by providing specialized gifting options like Dry Fruits,
Exclusive Diwali Hamper – filled with traditional snacks &
sweets. One can send gifts to their loved ones in India and
abroad at attractive rates. DTDC offers specially designed
packaging to ensure that gifts reach the loved ones secured,
safe and on time.
Locally:
Given below are the way through which the local
franchisee does promotion:
 Hoardings
 Newspaper &
 Visiting Cards.

11. Hoarding of DTDC at Bhubaneswar

12. DTDC with 13,000 individuals as its strength, delivers at
over 10,000 zip (pin code) areas, handling 10 million
consignments every month. DTDC serves over 240
international destinations.
Employees –
1: Office Manager
2: Field Manager
3: Delivery staffs
PEOPLE

13. Physical evidence:
DTDC-Courier office at Tankapani Road , Ravi talkies
Interaction with the franchisee owner for project work

14.  Intimation timing: 9:00am To 10:00am From H.O
 Delivery within the Day In normal service & if DTDC Pep Delivery
then within 12:30pm.
 Order Receiving 10:00am To 7:00pm
Packaging and disposing at H.O - 7:30 pm -7:45pm
Packaging and despatching (Other than City)-8:30 pm-9:30 pm
 Claims Settlement In Lost case
Copy Of F.I.R to Counter and From Counter To Head Office
Then It Goes To Evaluation of The Case By Company
Then The Booking Fee Is returned Within 7 To 15 Day’s With value
of Goods.
PROCESS

15. Software support

16. Consignment delivery process

17. Service blueprint of DTDC
Di

18. Suggestions
SUGGESTION TO FRANCHISEE
 Regular Print Media Advertisement about location of
Counter and Customer awareness.
 Proper timing of delivery which will help customer
loyalty.
 Proper claim settlement to make image if cases are lost.

19.  Proper monitoring of working of franchisees.
 To enhance support and service system for avoiding the
delay of delivery.
 Training and development of Franchisee’s employee’s to
give the standardise service.
 To maintain uniformity among the counter in rendering
services.
 Integrating the performance and delivery of
communicated offering there is gap in delivering and
communicating of offering.
SUGGESTION TO COMPANY