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Driving Multidomain MDM
simultaneously to ERP harmonization
Learn how Faurecia, a global leader in the automotive industry, delivered a multidomain Master Data Management program across its business functions. Discover
the benefits of MDM on top of a global SAP instance and multiple corporate systems.

Jose GASCON • February 7th, 2013
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

2
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

3
Faurecia a global footprint

The world's top automotive
equipment suppliers
(2011 revenues €bn)

2011 key figures
84,000 employees*
270 sites
1. Bosch

33 countries

2. Denso
3. Continental

Group revenues: €16.2 billion

4. Magna
5. Aisin Seiki
6.

40 R&D centers
5,000 R&D engineers and technicians

16.2

7. Johnson Controls
8. Hyundai
9. ZF
10. Delphi

Property of Faurecia - Duplication prohibited

11. Valeo

300 patents filed in 2011

12. TRW

Annual R&D budget: €600 million
(excluding programs): 4% of sales

14. Yazaki

13. Lear
15. BASF
16. Sumitomo
17. Toyota Boshoku
18. Calsonic Kansei
19. Cummins
20. Autoliv

N°6
°
worldwide
equipment
supplier

*4 BGs + HQ
A global player in the automotive industry – February 2013

4
Leading market positions in our four core business lines

#3 Worldwide
#1 Worldwide
Complete Seats
Frames & Mechanisms
(1): € 5.0bn
2011 sales
2011 sales: € 1.6bn

Property of Faurecia - Duplication prohibited

#1 Worldwide
2011 sales: € 5.8bn

26% global
market share
Others

12% global
market share(2)

Faurecia

15% global
market share
Others

Others
JCI

33%

36%

26%

15%

29%

7% 7%
Calsonic
Kansei
Yutaka Futaba

4% 12%
Eberspächer

19%
Lear

15% global
market share

28% market share
in Europe

Others

Faurecia

12%

JCI

12%

46%
Brose

A global player in the automotive industry – February 2013

21%
Rehau

7%

10%

Magna

Magna

28%

8%
19%

11%

IAC
Visteon

(1) "Complete Seats" sales include "Seat Components" sales

Faurecia

JCI

10%

Magna
Faurecia

Others

Faurecia
15%

6%

Tenneco

7%

#2 Worldwide
#1 in Europe
2011 sales: € 1.8bn

15%

67%
5%

#1 Worldwide
2011 sales: € 3.7bn

13%

Plastic
Omnium

Peguform

Source: Roland Berger analysis
5
Working for almost all carmakers
Audi A1

Audi A6

BMW 3-Series

Cadillac ATS

Chrysler 200

Ford Focus

Hyundai Sonata

Mercedes M-Class

Mini Coupé

Nissan Teana

Opel Zafira Tourer

Peugeot 208

Peugeot 508

Renault Latitude

Toyota Yaris

VW Magotan B6

VW Passat Alltrack

Volkswagen up!

Property of Faurecia - Duplication prohibited

Citroën DS5

Automotive seating
Emissions control technologies
Interior systems
Automotive exteriors
A global player in the automotive industry – February 2013

6
Working for almost all carmakers

Toyota 1.1 %
Hyundai 1.4 % Others
Geely-Volvo 1.6 %
4.1%
Daimler
4.7%
Fiat-Chrysler
5.8%

Property of Faurecia - Duplication prohibited

German
automakers
represent
38.8%
of revenues

BMW

GM

VW Group
25.3 %

Product
sales
€12.4 bn

8.4%

8.5%

16.6%
11.0%

PSA
Peugeot
Citroën

Premium brands
represent
28.2%
of revenues

11.5%
Ford
Renault-Nissan

A global player in the automotive industry – February 2013

7
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

8
Faurecia clearly invests in worldwide ERP harmonization

FCS Project launched in April 2007, first go live in July 2008.

Property of Faurecia - Duplication prohibited

FCS is based on SAP (FI/CO/MM/SD/PP/PS …) and fully build on FCP
standards (=Faurecia Core Procedures) and FES (=Faurecia Excellence
System)
Objectives :
o End-to-end solution to manage manufacturing, finance & programs.
o Support the development of Finance Shared Services.
o Common IT system so we have only one system to maintain.
o Unique master data referential for all Faurecia functions

A global player in the automotive industry – February 2013

9
Faurecia SAP global footprint
100%
90%
80%
70%
60%

Property of Faurecia - Duplication prohibited

Initiated
In progress 2013
In Plan

NORTH AMERICA
Canada
United States
Mexico

50%
40%
30%
20%
10%
0%

WESTERN EUROPE
German
Luxembourg
Belgium,
Netherlands
Spain,
Portugal
France,
UK
Hungary,
Sweden
Italy

SOUTH AMERICA
Argentina
Brazil
Uruguay

A global player in the automotive industry – February 2013

124

86

82

470

474

2014

2015

207
300
387
527

479
556
432

Not Done
Done

349
256
169
29
2008

77
2009

2010

2011

2012

2013

TBD

EAST EUROPEAN
Poland
Czech Republic
Romania
Russia
Slovakia

AFRICA &
MIDDLE EAST
South Africa
Iran
Morocco
Tunisia
Turkey

ASIA
China
South Korea
India
Japan
Thailand

… but yet up
to 6 major
legacy ERP
to deal with
10
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

11
How did our MDM journey start?

Property of Faurecia - Duplication prohibited

A first MDM Project was initiated in 2010 with some difficulties:
o Workflow capabilities depending on 3rd party systems
o Lack of flexibility in data model evolution
March 2011, we launched a MDM market assessment
May 2011, decision is made to launch an RFQ
July 2011, three editors are short listed
September, a POC is submitted and final decision made for CGI (fka
Logica) as integrator and EBX from Orchestra Networks as MDM
software

A global player in the automotive industry – February 2013

12
Objectives and Foundations
1

Create a single “point of truth”

2

Share up-to-date Master Data across operational and decisional applications

3

Put in place Master Data Governance processes

4

Replace CMMS (sure, we also have a legacy Master Data system)

Property of Faurecia - Duplication prohibited

Develop a dedicated enterprise MDM solution
Implement workflows within the MDM solution
Interface master data only with key applications
Create a "data stewardship" organization to take care of data quality

A global player in the automotive industry – February 2013

13
Multi-domain needs and too many teams
Corporate Models

FCS Legacy ERP

Organization

Suppliers NPP

Programs
Customer
Supplier

Suppliers PP

Suppliers PP
Reporting

Customers
Property of Faurecia - Duplication prohibited

Chart of Accounts
Banks

Cost Centers

Customers

Organization
Programs

Chart of Accounts
Banks

Customer

Cost Centers
Legend:

Program
Brand

Vehicle

Material

Engine

Program
Brand

Vehicle
Engine

Material

Data Steward Team
Central Team
Local Plant
Mixed Plant/Shared
Corporate

A global player in the automotive industry – February 2013

14
Initial scope = 4 data models
Customer

Property of Faurecia - Duplication prohibited

Organization

Programs

Suppliers
A global player in the automotive industry – February 2013

15
We need to be flexible and adapt quicker

Sales
Purchasing
Finance

First let’s cover as much as
possible but just doing the
minimum transformation

Sales

Property of Faurecia - Duplication prohibited

Purchasing

Kaizen

Finance
Sales

We can then start
reengineering of processes
and increase efficiency
A global player in the automotive industry – February 2013

Purchasing
Finance
16
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

17
MDM Organization & Governance

Data entry for master data
consuming applications
Stewardship Team

GPS

Process / Workflow Data Update
XPPS

Roles & Authorizations
PLM
Region

Business Group

Country

FCS

Expertise Categ.

Area of expertise

Division

Legal entity

Sub Division
Reporting Unit

Property of Faurecia - Duplication prohibited

Métis

X Reference

Traceability

History log

Data access to authorized persons

A global player in the automotive industry – February 2013

Monitoring

QAD

Etc.

18
Data Governance

Doing an MDM Project is launching a continuous improvement process
Data Governance defines:
o
o
o

Property of Faurecia - Duplication prohibited

o

Roadmap for data usage and quality improvement
Data management rules and procedures
People (and their organization) in charge and their roles
Data Access Rights

Data Governance objectives:
o
o

Control data acquisition, quality and validation
Monitors the over all data management process performance

A global player in the automotive industry – February 2013

19
Data Stewards = Data Quality + Continuous Improvement

Property of Faurecia - Duplication prohibited

America

EMEA

Asia

2013

S1 2012

Simplify access rights
Process control alignment
Takes care of to data quality
Supports master data update
around the globe: 1 team “followthe-sun” and “follow-the-calendar”
Lead continuous process
improvement tracked thru KPI

S2 2012

Problem solving, A3,
QRCI, PDCA, …
A global player in the automotive industry – February 2013

20
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

21
Planning
03/12

04 /12

05 /12

06 /12

07 /12

08 /12

09 /12

10/12

11/12

12/12

01/13

02/13

03/13

04/13

05/13

Phase 1: Supplier, Customer, Program
Program v1.1

Program
Validate

Configure

NPP Supplier Roll-out
Validate

Dec11th
Marketing
Set-up

Roll-out
preparation

Key-User
Training

Dec11th

April 9th

Pilot validation
(solution
readiness)

GPS
Cut-over

Supplier v1.1
Validate

Supplier Pilot
Design / Configure

Test

Validate

Validate

Configure

May 15th

July
18th

Data load
Tests

Supplier Data Migration
Data Migration Tool Preparation

March

NPP Data
readiness

Finance Roll-out

Property of Faurecia - Duplication prohibited

Plan and
preparation

Key-User
Training

Key-User
Training

Customer
Test

Design / Configure

Phase 2 : Organization

A global player in the automotive industry – February 2013

OCM
Design / Configure

Test

Validate

Train

Validate

May

February

22
MDM to manage corporate Supplier database
Approvers

Requester

Creation & update workflow

GPS

Legacy ERPs

Data Quality

Data Stewards
Core Master Data
Functions

Property of Faurecia - Duplication prohibited

Data Quality

MPM

QSS

Import

PSS

SVM

Export

Faurecia Middleware

Data Warehouse
FCS

A global player in the automotive industry – February 2013

23
Corporate MDM with multiple SAP instances

Step1 – before physical split

Step 2 – after physical split

PDM
PDM

Part + BOM

Property of Faurecia - Duplication prohibited

Part + BOM

Prod
FC1

BI & Reporting Tools

A global player in the automotive industry – February 2013

Prod
FC2

Prod
FC1

Prod
FC3

America

EMEA

Asia

BI & Reporting Tools

24
Agenda

Company overview
FCS a global SAP Program
Starting our MDM journey

Property of Faurecia - Duplication prohibited

Governance and Data Stewardship
Status and two use cases
Conclusion and Q&A
A global player in the automotive industry – February 2013

25
Wrap-up

Workflow definition and maintenance flexibility
Data Model easy to evolve
Cornerstone to support corporate projects

Property of Faurecia - Duplication prohibited

Reduce errors due to wrong data (payment terms, …)
A tool for process improvement and governance

A global player in the automotive industry – February 2013

26
Property of Faurecia - Duplication prohibited

A global player in the automotive industry – June 2012
A global player in the automotive industry – April 20122013
A global player in the automotive industry – February

27

27 27

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Driving multidomain MDM simultaneously to ERP harmonization at Faurecia

  • 1. Driving Multidomain MDM simultaneously to ERP harmonization Learn how Faurecia, a global leader in the automotive industry, delivered a multidomain Master Data Management program across its business functions. Discover the benefits of MDM on top of a global SAP instance and multiple corporate systems. Jose GASCON • February 7th, 2013
  • 2. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 2
  • 3. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 3
  • 4. Faurecia a global footprint The world's top automotive equipment suppliers (2011 revenues €bn) 2011 key figures 84,000 employees* 270 sites 1. Bosch 33 countries 2. Denso 3. Continental Group revenues: €16.2 billion 4. Magna 5. Aisin Seiki 6. 40 R&D centers 5,000 R&D engineers and technicians 16.2 7. Johnson Controls 8. Hyundai 9. ZF 10. Delphi Property of Faurecia - Duplication prohibited 11. Valeo 300 patents filed in 2011 12. TRW Annual R&D budget: €600 million (excluding programs): 4% of sales 14. Yazaki 13. Lear 15. BASF 16. Sumitomo 17. Toyota Boshoku 18. Calsonic Kansei 19. Cummins 20. Autoliv N°6 ° worldwide equipment supplier *4 BGs + HQ A global player in the automotive industry – February 2013 4
  • 5. Leading market positions in our four core business lines #3 Worldwide #1 Worldwide Complete Seats Frames & Mechanisms (1): € 5.0bn 2011 sales 2011 sales: € 1.6bn Property of Faurecia - Duplication prohibited #1 Worldwide 2011 sales: € 5.8bn 26% global market share Others 12% global market share(2) Faurecia 15% global market share Others Others JCI 33% 36% 26% 15% 29% 7% 7% Calsonic Kansei Yutaka Futaba 4% 12% Eberspächer 19% Lear 15% global market share 28% market share in Europe Others Faurecia 12% JCI 12% 46% Brose A global player in the automotive industry – February 2013 21% Rehau 7% 10% Magna Magna 28% 8% 19% 11% IAC Visteon (1) "Complete Seats" sales include "Seat Components" sales Faurecia JCI 10% Magna Faurecia Others Faurecia 15% 6% Tenneco 7% #2 Worldwide #1 in Europe 2011 sales: € 1.8bn 15% 67% 5% #1 Worldwide 2011 sales: € 3.7bn 13% Plastic Omnium Peguform Source: Roland Berger analysis 5
  • 6. Working for almost all carmakers Audi A1 Audi A6 BMW 3-Series Cadillac ATS Chrysler 200 Ford Focus Hyundai Sonata Mercedes M-Class Mini Coupé Nissan Teana Opel Zafira Tourer Peugeot 208 Peugeot 508 Renault Latitude Toyota Yaris VW Magotan B6 VW Passat Alltrack Volkswagen up! Property of Faurecia - Duplication prohibited Citroën DS5 Automotive seating Emissions control technologies Interior systems Automotive exteriors A global player in the automotive industry – February 2013 6
  • 7. Working for almost all carmakers Toyota 1.1 % Hyundai 1.4 % Others Geely-Volvo 1.6 % 4.1% Daimler 4.7% Fiat-Chrysler 5.8% Property of Faurecia - Duplication prohibited German automakers represent 38.8% of revenues BMW GM VW Group 25.3 % Product sales €12.4 bn 8.4% 8.5% 16.6% 11.0% PSA Peugeot Citroën Premium brands represent 28.2% of revenues 11.5% Ford Renault-Nissan A global player in the automotive industry – February 2013 7
  • 8. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 8
  • 9. Faurecia clearly invests in worldwide ERP harmonization FCS Project launched in April 2007, first go live in July 2008. Property of Faurecia - Duplication prohibited FCS is based on SAP (FI/CO/MM/SD/PP/PS …) and fully build on FCP standards (=Faurecia Core Procedures) and FES (=Faurecia Excellence System) Objectives : o End-to-end solution to manage manufacturing, finance & programs. o Support the development of Finance Shared Services. o Common IT system so we have only one system to maintain. o Unique master data referential for all Faurecia functions A global player in the automotive industry – February 2013 9
  • 10. Faurecia SAP global footprint 100% 90% 80% 70% 60% Property of Faurecia - Duplication prohibited Initiated In progress 2013 In Plan NORTH AMERICA Canada United States Mexico 50% 40% 30% 20% 10% 0% WESTERN EUROPE German Luxembourg Belgium, Netherlands Spain, Portugal France, UK Hungary, Sweden Italy SOUTH AMERICA Argentina Brazil Uruguay A global player in the automotive industry – February 2013 124 86 82 470 474 2014 2015 207 300 387 527 479 556 432 Not Done Done 349 256 169 29 2008 77 2009 2010 2011 2012 2013 TBD EAST EUROPEAN Poland Czech Republic Romania Russia Slovakia AFRICA & MIDDLE EAST South Africa Iran Morocco Tunisia Turkey ASIA China South Korea India Japan Thailand … but yet up to 6 major legacy ERP to deal with 10
  • 11. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 11
  • 12. How did our MDM journey start? Property of Faurecia - Duplication prohibited A first MDM Project was initiated in 2010 with some difficulties: o Workflow capabilities depending on 3rd party systems o Lack of flexibility in data model evolution March 2011, we launched a MDM market assessment May 2011, decision is made to launch an RFQ July 2011, three editors are short listed September, a POC is submitted and final decision made for CGI (fka Logica) as integrator and EBX from Orchestra Networks as MDM software A global player in the automotive industry – February 2013 12
  • 13. Objectives and Foundations 1 Create a single “point of truth” 2 Share up-to-date Master Data across operational and decisional applications 3 Put in place Master Data Governance processes 4 Replace CMMS (sure, we also have a legacy Master Data system) Property of Faurecia - Duplication prohibited Develop a dedicated enterprise MDM solution Implement workflows within the MDM solution Interface master data only with key applications Create a "data stewardship" organization to take care of data quality A global player in the automotive industry – February 2013 13
  • 14. Multi-domain needs and too many teams Corporate Models FCS Legacy ERP Organization Suppliers NPP Programs Customer Supplier Suppliers PP Suppliers PP Reporting Customers Property of Faurecia - Duplication prohibited Chart of Accounts Banks Cost Centers Customers Organization Programs Chart of Accounts Banks Customer Cost Centers Legend: Program Brand Vehicle Material Engine Program Brand Vehicle Engine Material Data Steward Team Central Team Local Plant Mixed Plant/Shared Corporate A global player in the automotive industry – February 2013 14
  • 15. Initial scope = 4 data models Customer Property of Faurecia - Duplication prohibited Organization Programs Suppliers A global player in the automotive industry – February 2013 15
  • 16. We need to be flexible and adapt quicker Sales Purchasing Finance First let’s cover as much as possible but just doing the minimum transformation Sales Property of Faurecia - Duplication prohibited Purchasing Kaizen Finance Sales We can then start reengineering of processes and increase efficiency A global player in the automotive industry – February 2013 Purchasing Finance 16
  • 17. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 17
  • 18. MDM Organization & Governance Data entry for master data consuming applications Stewardship Team GPS Process / Workflow Data Update XPPS Roles & Authorizations PLM Region Business Group Country FCS Expertise Categ. Area of expertise Division Legal entity Sub Division Reporting Unit Property of Faurecia - Duplication prohibited Métis X Reference Traceability History log Data access to authorized persons A global player in the automotive industry – February 2013 Monitoring QAD Etc. 18
  • 19. Data Governance Doing an MDM Project is launching a continuous improvement process Data Governance defines: o o o Property of Faurecia - Duplication prohibited o Roadmap for data usage and quality improvement Data management rules and procedures People (and their organization) in charge and their roles Data Access Rights Data Governance objectives: o o Control data acquisition, quality and validation Monitors the over all data management process performance A global player in the automotive industry – February 2013 19
  • 20. Data Stewards = Data Quality + Continuous Improvement Property of Faurecia - Duplication prohibited America EMEA Asia 2013 S1 2012 Simplify access rights Process control alignment Takes care of to data quality Supports master data update around the globe: 1 team “followthe-sun” and “follow-the-calendar” Lead continuous process improvement tracked thru KPI S2 2012 Problem solving, A3, QRCI, PDCA, … A global player in the automotive industry – February 2013 20
  • 21. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 21
  • 22. Planning 03/12 04 /12 05 /12 06 /12 07 /12 08 /12 09 /12 10/12 11/12 12/12 01/13 02/13 03/13 04/13 05/13 Phase 1: Supplier, Customer, Program Program v1.1 Program Validate Configure NPP Supplier Roll-out Validate Dec11th Marketing Set-up Roll-out preparation Key-User Training Dec11th April 9th Pilot validation (solution readiness) GPS Cut-over Supplier v1.1 Validate Supplier Pilot Design / Configure Test Validate Validate Configure May 15th July 18th Data load Tests Supplier Data Migration Data Migration Tool Preparation March NPP Data readiness Finance Roll-out Property of Faurecia - Duplication prohibited Plan and preparation Key-User Training Key-User Training Customer Test Design / Configure Phase 2 : Organization A global player in the automotive industry – February 2013 OCM Design / Configure Test Validate Train Validate May February 22
  • 23. MDM to manage corporate Supplier database Approvers Requester Creation & update workflow GPS Legacy ERPs Data Quality Data Stewards Core Master Data Functions Property of Faurecia - Duplication prohibited Data Quality MPM QSS Import PSS SVM Export Faurecia Middleware Data Warehouse FCS A global player in the automotive industry – February 2013 23
  • 24. Corporate MDM with multiple SAP instances Step1 – before physical split Step 2 – after physical split PDM PDM Part + BOM Property of Faurecia - Duplication prohibited Part + BOM Prod FC1 BI & Reporting Tools A global player in the automotive industry – February 2013 Prod FC2 Prod FC1 Prod FC3 America EMEA Asia BI & Reporting Tools 24
  • 25. Agenda Company overview FCS a global SAP Program Starting our MDM journey Property of Faurecia - Duplication prohibited Governance and Data Stewardship Status and two use cases Conclusion and Q&A A global player in the automotive industry – February 2013 25
  • 26. Wrap-up Workflow definition and maintenance flexibility Data Model easy to evolve Cornerstone to support corporate projects Property of Faurecia - Duplication prohibited Reduce errors due to wrong data (payment terms, …) A tool for process improvement and governance A global player in the automotive industry – February 2013 26
  • 27. Property of Faurecia - Duplication prohibited A global player in the automotive industry – June 2012 A global player in the automotive industry – April 20122013 A global player in the automotive industry – February 27 27 27