1. Overview Presentation
February, 2016
Communication Collaboration Consensus

2. Agenda
 A Brief History
 Who We Are
 Why We Were Formed
 Involvement and Relationships
 Activities
 2010-2011 Activities
 2012 Activities
 2013 Activities
 2014 Activities
 2015 Activities
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3. A Brief History
 In late 1999, twelve automakers, supported by 30+ major companies worldwide
formed the Automotive Multimedia Interface Collaboration (AMI-C) and developed
~3,500 pages of specifications for how devices would communicate inside the
vehicle.
 At the conclusion of this effort in early 2004, the specifications were moved to the
major standard organizations over a 1.5 year period.
 The SAE J2735 DSRC Message Set is an extension of the AMI-C spec
 The OSGi Standard is a combination of the AMI-C communication spec and the original OSGi framework
 The Bluetooth Headset Profile is the AMI-C Bluetooth Spec
 The ISO Network Protocols are the AMI-C Network Protocols
 The VII Architecture spec is based on the AMI-C Architecture Spec.
 AMI-C was placed in denouement for future use if needed.
 Only automakers were members of AMI-C, all other companies were contributors
 Scott McCormick was the Executive Director of AMI-C
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4. A Brief History
 McCormick incorporated the VII (Vehicle Infrastructure Interface) Consortium in
2004 and served as its first President. A Cooperative Agreement was developed
with the USDOT for $45+ million to develop and test a generic DSRC
communications solution.
 The automakers asked McCormick to consider forming a non-profit trade association
to bring together all the various industry sectors needed to build out a complete
system. CVTA was incorporated in early 2005 with 12 founding companies from
each major industry, and is now celebrating our 10th
Anniversary!.
 During this time, CAMP worked on the CICAS project, and UMTRI lead the IVBSS
project.
 IN 2006-2008, CVTA and CAR developed the Connected Vehicle Proving Center, now
a part of U of M Dearborn
 In 2009, with the conclusion of the majority of the pre-competitive research by the
VIIC, and realizing the need to include cellular and WiFi communication protocols,
the US DOT initiative was renamed IntelliDrive®
.
 In 2010 McCormick force abandoned his trademark for “Connected Vehicle” that it
could be used pervasively and globally.
 In 2011 the US Dot’s IntelliDrive initiative was renamed the Connected Vehicle
Initiatives with the approval of CVTA’s Board
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5. Who We Are:
Connected Vehicle Trade Association
CVTA is an international, non-profit trade association
formed to advance the interests of industries and
organizations involved in vehicle communications
Membership is open to companies, universities,
standards bodies and public agencies globally
The Board of Directors was established with one
representative from each industry involved
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6. Vision and Mission
 Vision - A world where safe, efficient, effective travel is
enabled through real-time vehicle connectivity.
 Mission - Promoting the value of the Connected Vehicle by:
 Establishing a leadership position in promoting the awareness of the
benefits of the CVTA vision
 Promoting the deployment of Connected Vehicle solutions for
safety, mobility, convenience and commercial applications
 Identifying opportunities for public and private sector participants
in the Connected Vehicle ecosystem
 Integrating vehicle efficiency and energy programs with the
connected vehicle environment
 Establishing an ongoing dialog with public and private decision
makers
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7. Board and Membership
Board of Directors are comprised of:
 Delphi Dykema□ Oracle□
 Kapsch Road America Verizon Telematics□ □
 SiriusXM Intel□ Cisco□
 Magneti Marelli Visteon□ TransUnion□
 Octo Telematics Verisk Analytics□ HERE□
 AppCarousel Mobile Computing Solutions□
 Oakland County, Michigan Inmarsat (pending)□
 CVTA presently has 70 Active or Pending Members:
 6 University Transportation Institutes (US EU, Japan)
 25 Associations (SDO’s and non-profits)
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8. Corporate Members
 7Layers
 Airbiquity
 Airfoil Group (Inactive)
 Aisin Seiki
 Allstate
 Altran
 AppCarousel
 APPLUS (Inactive)
 Arxan
 AutoTalks
 Booz Allen Hamilton
 Bosch
 Cambridge Systematics
 Cisco
 City of Novi, Michigan
 Cogenia Partners
 Cohda Wireless
 Continental
 Control Point (Inactive)
 Crestridge Consulting
 CruiseCam International
 Danlaw
 Delphi
 DriveCam (Inactive)
 Dykema Gossett
 Educational Media Foundation (Inactive)
 ESG
 Green Hills Software
 Inmarsat
 Intel
 Intelligent Mechatronics Systems
 ISO/Verisk Analytics
 Jeffries Investment Banking
 Kapsch
 Laird Technologies
 LexisNexis
 Magneti Marelli
 Michigan Economic Development Corporation (MEDC)
 Mitsubishi Electric
 Mobile Data Holdings
 Mobile Comply
 Motorola
 MTS (Inactive)
 Nielsen
 HERE
 Oakland County, Michigan USA
 Oracle
 OSS Nokalva (Inactive)
 Panasonic
 Polk
 Progressive
 ProSyst Gmbh (Inactive)
 QNX
 Ricardo
 Road America
 Royal Technology Advisors
 SAS
 Savari Networks
 Shuman Consulting
 SiriusXM
 Sprint
 Stollman
 Talksum (Inactive)
 TASS International
 Telogis
 TransUnion
 UIEvolution
 Verizon Telematics
 Visteon
 Walbridge (Inactive)
 Wejo
 Wind River
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9. Associate and Education Members
 1394 Trade Association
 AEEMA (Australia)
 Alliance for US India Business (AUSIB)
 Canadian Advanced Technology Association (CATA)
 Center for Automotive Research (CAR)
 Connected Vehicle Proving Center (CVPC)
 Doisha University (Japan)
 Emerge Alliance
 ETRI
 ETSI
 GSM Alliance
 Instituto Superiore Mario Boella (ISMB - Italy)
 International Cooperation Alliance (China)
 ISO TC-22
 ITU-T
 Macomb Community College
 Mobile Technology Association of Michigan (MTAM)
 Networked Vehicle Foundation
 Ohio State University
 OmniAir Consortium
 Open Mobile Alliance (OMA)
 OSGi Alliance
 SAE International
 Shanghai Transportation Electronics Association
 Shanghai Vehicle Communications and Technology Association (SVCTA)
 Telematics Valley (Europe)
 University of Michigan Transportation Research Institute (UMTRI)
 University of New Hampshire
 VICA (formerly KOTBA -Korea)
 VITAL (University of California Berkeley)
 Workforce Intelligence Network (WIN)
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10. Office of the President
President - Scott J. McCormick, Connected Vehicle Trade Association, sjm@connectedvehicle.org
Vice President, Industry Programs - Valerie Shuman, Principal of CVTA Member Company Shuman
Consulting Group, LLC, vs@shumangroupllc.com
Vice President, Technology - Scott Andrews, Managing Partner of CVTA Member Company
Cogenia Partners scott@cogenia.com
Director of Communications - Elaina Farnsworth, CEO of CVTA Member Company Mobile Comply
efarnsworth@mobilecomply.com
Director of Member Marketing - Linda Senigaglia, Marketing Manager of CVTA Member Company
Danlaw lindas@danlawinc.com
Director, China Region – Helen Koo, CEO of CVTA Member company Crestridge Consulting, China
helenkoo@connectedvehicle.org
Director, India Chapter - TBA
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11. Connected Vehicle Professional™ Credentialing
Program
 In 2015, CVTA created over 100 hours of coursework to create the
Connected Vehicle Professional (CVP) program providing 13 CEUs.
 A Joint Venture was established between CVTA, SAE International (to
provide independent credential assessment), and Mobile Comply (to
deliver training).
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12.  An introductory 4 hour Executive Short Course was developed and
offered in 2015,
 Launching in India January 29, 2016
 To launch in China, at the Asia Pacific Economic Community August 2016
 To launch in Europe in the fall of 2016
 4 to 8 hour Short courses are in development for:
 National Automobile Dealers Association - service shop technicials
 Insurers and insurance data professionals
 Software Developers and User Interface programmers
 Regulators and Homologation professionals
 Communications and Data Security professionals
 Other modules are planned in conjunction with:
 DOT and transportation engineers
 Communications specialists
 App developers
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Connected Vehicle Professional™ Credentialing
Program, cont’d.

13. Involvement and Relationships
 Member, ITS Program Advisory Committee to the Secretary of
Transportation (McCormick appointed March, 2012 and 2014
 Member of the Joint Commercial/Military Integrated Vehicle Technology
Transfer Steering Committee (IVTT)
 Advisor to the United Nations ITU-T Advisory Panel on Vehicle
Communications Standards
 Member of the US Technical Advisory Group to ISO
 Co-Founder and Chairman of the Global Telematics Forum with Europe,
Korea, Australia and China
 Support and advance the development of AASHTO (American Association of
State Highway Transportation Officials) Programs
 Support and advance the development of DOT, DOD and DOE Programs
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14. Activities
 Provides industry expertise to State, Federal and
International transportation agencies
 Provides informational updates almost daily of important
development in the CV space
 Holds workshops to address policy, business and technical
issues
 Engages relevant industry sectors in a timely and
appropriate manner to advance vehicle communications
 Provides suggested language to Transportation, Energy and
other bills
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15. 2010-2011 Activities
 Held 1st
and 2nd International Summits on the State of the Connected Vehicle in
April, 2009 and October 2010
 Worked with Congressman Peters and Senator Stabenow to craft relevant language
in the $3 billion DOE Advanced Vehicle Technology Bill
 Held Energy Funding Workshop with DOE, Oakridge National Laboratories and
automakers
 Held two Executive Workshop on Usage Based Insurance in Miami in February, 2010
and February, 2011
 Held the 1st
OEM Workshop in April 2011
 Held 1st
First Responder Workshop in May, 2011
 Held first OEM – Insurer Workshop in January 2012
 Support and educate the Congressional staff in advance of the Transportation
Reauthorization Bill and Energy Bill
 Held day-long Board Retreat with Peter Appel and John Horsley to discuss Federal
and State direction
 Work with AASHTO to advance state’s knowledge and use of relevant connected
vehicle technologies
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16. 2012 Activities
 Held five focused executive workshops (members and invitation only):
 OEM / Insurer – January 2012
 EMS – March 2012
 Insurance Data Standards–September 2012
 In-Vehicle Voice Technology – October 2012
 Mobile Technologies – December 2012
 Annual Strategy Meeting – Washington DC, April 2012
 Held 3rd International Summit – January 2012
 Member of the Organizing Committee for 2014 ITS World Congress (Detroit)
 Continue support of DOT and FHWA Initiatives.
 Continue to work closely with DOE and Federal Labs as for Vehicle to Grid
Initiatives when Energy Bill funding is released
 Continue marketing partnerships with all major US, European and Asian
event coordinators to insure member discounts and speaking opportunities
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17. 2013 Activities
 Policy Briefing – April 25, 2013
 Big Data Workshop – June 18, 2013
 Security Workshop – June 18, 2013
 HMI and Interface Workshop – August, 2013
 4th
International Summit – September 9-10, 2013
 Annual Strategy Meeting – September 11, 2013
 Continued support of all US and Foreign programs listed
previously
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18. 2014 Activities
 Defining V2X Testing Workshop– June 6, Troy, Mi
 Mobile Health Workshop June 25, Southfield, Mi
 Communications Security, Summer, Detroit, Mi
 Energy and the Connected Vehicle Workshop, Fall, Detroit, Mi
 Business Models Workshop, November, TBD
 5th
International Summit on the Future of the Connected
Vehicle, collocated with the ITS World Congress, September
10-11, Detroit, Mi.
 Annual Strategy Meeting – September 12, 2013
 Continued support of all US and Foreign programs listed
previously
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19. 2015 Activities
 Launch of the Connected Vehicle Professional™ Credentialing
Program in partnership with SAE International and Mobile
Comply in January 2015
 ACCTS Workshop, April 20, Troy, Mi
 Vehicle Security Workshop, June 15, Dearborn, Mi
 Synergy Roundtable, August 10, Detroit, Mi.
 Connected Vehicle Professional Executive Short Course,
October 26, Novi, Mi
 6th
International Summit on the Future of the Connected
Vehicle, October 27, Novi, Mi.
 Continued support of all US and Foreign programs listed
previously
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20. Scott McCormick
President
Connected Vehicle Trade Association
 Scott has degrees in Mechanical and Aerospace Engineering, a Master’s in Business Administration, and
Doctoral Research in Artificial Intelligence. Prior to CVTA, Scott was the first President of the VII Consortium
and before that the Executive Director of the Automotive Multimedia Interface Collaboration, a nonprofit
research organization of the world’s largest automakers.
 Scott is a former Advisor to the United States National Science Foundation and the Industrial Sector
Representative to the US Federal Laboratories Technology Transfer Consortium. He is the founder and
Chairman of the International Automotive Standards Organization, and the former Strategic Advisor to the
United Nation’s International Telecommunications Union (ITU-T) Advisory Panel on Communication
Standards to Vehicles. Scott is a member of the US ISO Technical Advisory Group. He co-founded and Chairs
the Global Telematics Forum with trade associations from Europe, Korea, Australia, Taiwan and China.
 In March 2012, and again in 2014 and 2016, Scott was appointed by Congress to the ITS Program Advisory
Committee to advise the Secretary of transportation and Congress on matters relating to the study,
development, and implementation of Intelligent Transportation Systems. In this capacity, Scott has chaired
the Secretary’s Security Subcommittee since 2012.
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21. Scott McCormick
51037 Weston Drive
Plymouth, Michigan USA 48170
Bus: +1.734.354.0546
Fax: +1.734.446.0326
Cell: +1.734.730.8665
Skype: scott.j.mccormick1
sjm@connectedvehicle.org
www.connectedvehicle.org
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