Marketing and communication creative assets from thought leadership and awareness to lead generation and advocacy.

1. EXAMPLES
MARKETING COMMUNICATIONS &
SOCIAL MEDIA CREATIVE ASSETS

2. (MINI) INFOGRAPHICS
INFOGRAPHICS, MEMES, SOCIAL MEDIA
ASSETS

3. Athlete Ambassador, Haley
Anderson sharing motivational
quotes on her channels,
promoting a healthy lifestyle and
healthy water

4. Tapping into relevant events and
activities to celebrate and educate
our community on healthy water
and healthy lifestyle

5. Celebrating healthy water, healthy
lifestyle & pHin with our vibrant
Facebook community

6. A series of blog posts, infographics and mini-infographics
leading up to, at and after the 2016 Olympics. Used Rio
green pool disaster to educate customers & prospect on how
to use/not use chemicals. Content promoted on pHin as well
as influencer channels, while also encouraging pHin
community to share

7. BANNERS & ADS
PRODUCT, LIFESTYLE AND ASPIRATIONAL
CREATIVE

8. Facebook ad image (copy & CTA not included)

9. Facebook prospecting ads

10. Facebook retargeting ads, featuring customer testimonials

11. Facebook carousel ad image (copy & CTA not included)

12. Designed for Amazon: no call to action allowed
Retargeting ad designed for an influencer’s website, ties into other creative provided
Creative shows evolution of pHin wave – motion style

13. Mobile ad designed for pool techs, animated gif
Designed for pool techs

14. FLYERS
USED BY CHANNEL PARTNERS TO HELP
WITH SELLTHROUGH

15. Flyers for retailers and pool stores to use in store

16. Self-service templates retailers and stores can use to add their own promotions and branding
while retaining basic pHin branding

17. PRODUCT
PHOTOGRAPHY
CREATIVE & MARKETING
COMMUNICATIONS ASSETS

20. RETAIL PACKAGING
CONSUMER RESEARCH & INDUSTRY
BEST PRACTICES INFLUENCED DESIGN
WHILE MAINTAINING OUR BRAND