7. • Rigour versus flexibility
• Learn from life - strategic planning for children
A Balanced Approach
8. A balance between
The long term strategy: non-explicit and verbal:
Strategies for Successfully Raising Children
•Social success
•Professional success
•Personal success
•Academic success
Shorter-term strategies: explicit and measured:
•Sports competitions etc
•School examinations
9. Shorter term measured tasks in context of
appropriate innate strategic principles
Strategies for Successfully Raising Children
Personal
Professional Academic
Social
= Examinations, shorter runE
E
E
E
E
E
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10. Shorter term measured tasks in context of
appropriate unchanging laws of strategy (CALM)
Strategies for Successfully Developing Firms
Leadership
Markets Asset
Competitive
= Shorter run strategic plans
11. Individual products or projects are less important
than
adhering to the innate strategic principles
Innate strategic principles in which
shorter run strategies are always set
Habitually Successful Firms
12. ‘We don’t make ‘automobiles’ which are utilitarian
machines you use to get from point A to point B. We
make ‘cars’, moving works of art that express the
driver’s love of quality.’
Bangle, C. (2001)
Innate Strategic Principles: BMW
13. ‘The Toyota Production System grew out
of the workings of the company over 50
years and it has never actually been
written down.’
Spear, S. and Bowen, H. K., (1999)
Innate Strategic Principles: Toyota
14. • Oral tradition versus written word
• The Strategy Compass: a template for discussion
(Network Rail vesus GE)
The ‘Shape’ of a Strategic Plan
15. Stage 1: Articulate the strategic principles
Stage 2: Develop the shorter run strategic plan
A Two Stage Approach
16. Strategy Compass to describe in words, not figures,
our posture in terms of:
Competitive position
Asset utilisation
Leadership
Markets addressed
Stage 1: Articulate the Principles