Open payments refer to payment systems that are accessible, flexible, and transparent. The presentation discusses how openness in technology, business, and trust is changing payments and the marketplace. It provides examples of how an open payment platform can provide modular and accessible services through a single API. Embracing openness through technology like standardized APIs and documentation can provide benefits to all stakeholders by enabling partnerships, innovation and value-added services.
3. ADMINISTRATIVE ITEMS
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Send questions to the host via a chat message during the presentation and
they will be asked by the moderator during the Q&A session.
After the webinar we will send you the full white paper.
August 18, 2015
Omni-channel Payment Solutions 3
4. § What is Openness and how does it apply to payments?
§ The evolution of Open payments
§ How Open payments are changing the marketplace
§ How to become Open
§ The benefits of Open payments
§ Q&A
AGENDA
4
12. 18 August 2015
12
PRESENT FUTURE
PARTNERSHIPS /
ALLIANCES
ECOSYSTEM
PAST
MONOLITH
SOLUTIONS
THE PAYMENTS MARKETPLACE IS TRANSITIONING FROM
CLOSED TO OPEN.
14. 1. Payments are becoming integrated into a wider set of services
2. Open payments create real value for payment specialists
3. All stakeholders benefit from better services
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14
THREE REASONS WHY OPEN PAYMENTS REALLY MATTER
15. • Fully embedded
• Completely invisible
• Enable real global service
• Facilitate omni-channel
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15
1. PAYMENTS ARE BECOMING AN INTEGRATED PART OF
COMMERCE
16. • Faster time to market
• Enhanced usability leads to incremental sales
• Flexibility in business models
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16
2. OPEN PAYMENTS CREATE REAL VALUE
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17
3. BENEFITS FOR ALL STAKEHOLDERS
Consumers
• Better service
• More choice
• Better integration
• Higher conversion = incremental business
• Lower cost
Merchants
Banks
Others
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18
THE GATEWAY PLAYS A PIVOTAL ROLE IN UNLOCKING
OPPORTUNITIES FOR MERCHANTS
ACQUIRERS
LOYALTY
FRAUD PREVENTION
REPORTING & DATA
SERVICES
GATEWAYMERCHANT
19. WE INVITE YOU TO
DOWNLOAD THE WHITE
PAPER TO LEARN HOW
YOUR BUSINESS CAN
BENEFIT
22. ACCESSIBLE SERVICES IN TECHNOLOGY
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Accessible services for all stakeholders in the ecosystem
ONE SINGLE API FOR ALL PLATFORM FEATURES
• Available anytime, anywhere, and on a do-it-yourself basis
• APIs and other integration options that are quick, convenient
• Non-proprietary interfaces and standard formats
23. Payment forms
Ready-made payment
forms available in more
than 25 languages
Server-to-Server
Backoffice payments,
Recurring payments,
Tokenization
Apple Pay
White label SDK
All acquirers, all currencies
Reporting
Consolidated reporting
across all channels and
payment methods
Administration
Automated merchant
management and
configuration
Open Merchant
Dashboard
Lets clients create their
own dashboard under
a single login
ONE SINGLE API FOR ALL PLATFORM FEATURES
24. FLEXIBILITY IN TECHNOLOGY
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Rich functionality for all stakeholders in the ecosystem
MODULAR SERVICES PROVIDED THROUGH A
FLEXIBLE API
• Services are provided individually and can be combined with others
• Services are developed both in-house and through third parties
• Partners choose components to suit their business model and
combine with other services as appropriate.
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25
MERGING THE ACQUIRER AND MERCHANT PORTALS
All merchant services available under a single login
Embedded acquirer portal
26. TRANSPARENCY IN TECHNOLOGY
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• Publicly available resources, documentation, and reporting
• Interactive and robust documentation and product guides
• Developer forums
ONLINE, INTERACTIVE, AND WHITE LABEL
DOCUMENTATION GUIDE
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A WHITE LABEL APPROACH MULTIPLIES OPENNESS
Open Payment Platform
PUT YOUR
LOGO HERE
CHOOSE THE BEST
PAYMENT METHODS
FOR YOUR
BUSINESS
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TARGETING CENTRAL EUROPEAN MERCHANTS
PAYMENT METHODS
SELECTED BASED
ON THE BUSINESS
AND MARKET
ACQUIRER ONLY
WANTS TO
INTEGRATE SME
MERCHANTS VIA
COPYandPAY
SERVER-TO-SERVER
REMOVED
ACQUIRER LINKS
DOCS.OPPWA.COM TO
HIS WEBPAGE – JUST
ONE CLICK
29. PAYMENT METHODS
SELECTED BASED
ON THE BUSINESS
AND MARKET
ACQUIRER ONLY
WANTS TO
INTEGRATE SME
MERCHANTS VIA
COPYandPAY
SERVER-TO-SERVER
REMOVED
ACQUIRER LINKS
DOCS.OPPWA.COM TO
HIS WEBPAGE – JUST
ONE CLICK
GATEWAY SOLUTION TARGETING MERCHANTS IN NL AND DACH
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31
2
CHOICE
Integration options, code samples in different programming
languages, SDKs
1
INSTANT ACCESS AND COMPLETNESS
Step by step tutorials, try-it-out buttons, interactive documentation,
responsive tutorial designs
3
GREAT SUPPORT TEAMS
Active, engaged, attentive, responsive, present at events
THE KEY ELEMENTS OF OPENNESS IN TECHNOLOGY TO
CREATE A GREAT INTEGRATION EXPERIENCE
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32
BENEFITS FOR STAKEHOLDERS
A “win-win” for all!
Open Payment Platform
The simplest
self-service
integration
Reduced support
costs
Save money
PSP
Fast integration
to start selling
faster
Board more
merchants
simultaneously
Differentiation
and value-added
services
Create and sell
services and apps
in an ecosystem
Make money Enable
partnerships
and innovation
PSP
Merchant
PSP
Merchant
3rd party
As Jip explained the implications of Openness for the payments industry and defines Open Payments as: payment-related services that are accessible, flexible and transparent
He showed that accessible services are those available anytime, anywhere, and on a do-it-yourself basis, flexibility services are provided individually and can be combined with others and that transparency means robust documentation and product guidelines are available.
PAY.ON, through its Open Payment Platform is a good example of both Open technology and an Open business model, and I will show you the tools that enable Open payments within the next slides:
Accessible services are those available anytime, anywhere, and on a do-it-yourself basis. Clients or partners need real-time access to services and APIs that are quick, convenient, and have few restrictions are a place
to start. OPP offers one single API
Flexibility means rich functionality via component services designed for individual consumption, developed both in-house and through third parties who build on top of basic products. Partners choose components
to suit their business model and combine with other services as appropriate.
An Open business model must be transparent so that partners and consumers know what to expect and how the service is evaluated and valued. Offering a clear and predictable fee structure that charges
for real use or performance is integral to a modern, transparent proposition. Partners involved in product development should understand the value for them and not focus on the lowest pricing alone.
One single integration for creating all kinds of payment applications. Detailed in our white-label online documentation, which includes interactive tutorials.
PAY.ON provides its PSPs one single, consistent, simple to integrate and state-of-the art API. These REST based API allows everything from widget-based payment page (COPYandPAY), host 2 host to backoffice payment as well as reporting and administration on one single platform. The rollout of the API comes with improved reporting and statistics on device and conversion to prove its effectiveness.
The API is presented with a single, online tutorial and allows the creation of any kind payment application from merchant portals, business intelligence widgets to a new administration portal. Now that allows PAY.ON to create an Ecosystem around our platform were PAY.ON itself, potential partners or clients themselves create their own applications allowing them to add value and set them apart from the competition.
Accessible services are those available anytime, anywhere, and on a do-it-yourself basis. Clients or partners need real-time access to services and APIs that are quick, convenient, and have few restrictions are a place
to start.
Flexibility means rich functionality via component services designed for individual consumption, developed both in-house and through third parties who build on top of basic products. Partners choose components
to suit their business model and combine with other services as appropriate.
An Open business model must be transparent so that partners and consumers know what to expect and how the service is evaluated and valued. Offering a clear and predictable fee structure that charges
for real use or performance is integral to a modern, transparent proposition. Partners involved in product development should understand the value for them and not focus on the lowest pricing alone.
Accessible services are those available anytime, anywhere, and on a do-it-yourself basis. Clients or partners need real-time access to services and APIs that are quick, convenient, and have few restrictions are a place
to start.
Flexibility means rich functionality via component services designed for individual consumption, developed both in-house and through third parties who build on top of basic products. Partners choose components
to suit their business model and combine with other services as appropriate.
An Open business model must be transparent so that partners and consumers know what to expect:
Marketing: With APIs, you let other developers do your R&D for you. The benefit? You get development at scale with minimal investment. And your brand is spread without any ad
Marketing: With APIs, you let other developers do your R&D for you. The benefit? You get development at scale with minimal investment. And your brand is spread without any ad