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Food for
Thought
Foundations of personal
sustainability through food
Art Kovach
U.S. of America 2010
 116.7

million households
 2.6 people per household
 14.5% food insecure at some point
 17.2 million households food insecure
 That’s 45.6 million Americans lacking
proper nutrition
Wasted Opportunity
 141

trillion Kcal went to waste in 2010
 Divided by the 45.6 million food insecure
 3,092 Kcal were wasted for each of them
 3K Kcal diet is for body builders, not the
majority
 There’s enough, you don’t have to be a
‘freegin’
Where do you Stand
 Who

likes to eat?
 Who likes to cook?
 Who has or will cook today?
Where to Start
 Cooking

preparation is no different than
this speech
 Planning and practice are your control
measures
Mise en Place (me-zehn-plahs)
 ‘Set

in place’
 The foundation to self-prepared meals




Plan
Organize
Execute
Mirepoix
 50%

Onion
 25% Carrot
 25% Celery
Flavor
 Nutrition

for Foodservice and Culinary
Professionals says “FLAVOR IS AN ATTRIBUTE OF
A FOOD THAT INCLUDES IT’S APPEARANCE, SMELL,
TASTE, FEEL, TEXTURE, TEMPERATURE, AND EVEN
SOUND WHEN CHEWED.”
 Foodies!!!
Senses of Taste
 Sweet
 Sour
 Salty
 Bitter

 Savory/Umami…Foodies!!!
Cost
 F/C

25-40% for success
 Every 25¢ they spend costs you $1
 Covers
Operating
 Overhead
 Don’t forget profit
Their success depends on your decision to
support them, or not.

Other Aspects
 Convenience/Availability
 Nutrition
 Age
 Gender

 Income
 Culture
 Religion

(9 I know of that have some
dietary requirements)
Other Aspects
 Celebrations
 Health

status or desire
 Appearance
 Knowledge
 Social status
 Peer Pressure
 Emotional status
 Animal rights
Other Aspects
 The

Industry – Big Business
 Advertising
 Media
 Health and Nutrition studies
 Environmental concerns




Fertilizers
Pesticides
Hormones
Organic
 The

only FDA controlled word in
advertising is…Organic
 Don’t eat it if you can’t read it
 *Science majors
Report Out
 Add

control measures
 Reduce waste
 Save money
 Reduce additives consumed
 Social responsibility
Added Incentive
 Bill

Turney – From the Field Cooking School
 $10 off class if you mention this speech
 No financial affiliation
 Shared small business, food and
agriculture principles
 Have fun
 Make your sustainability more efficient
Works Cited











WORLDBANK.ORG
NUTRITION FOR FOODSERVICE AND CULINARY
PROFESSIONALS 7TH EDITION, KAREN EICH DRUMMOND, LISA M.
BREFERE
WORLDHUNGER.ORG
USDA.GOV
CENSUS.GOV
ELIZA BARCLAY “U.S. LETS 141 TRILLION CALORIES OF FOOD
GO TO WASTE EACH YEAR” NPR.ORG
Alisha Coleman-Jensen “U.S. Food Insecurity
Status: Toward a Refined Definition”

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Food for thought; Foundations of personal sustainability through food

  • 1. Food for Thought Foundations of personal sustainability through food Art Kovach
  • 2. U.S. of America 2010  116.7 million households  2.6 people per household  14.5% food insecure at some point  17.2 million households food insecure  That’s 45.6 million Americans lacking proper nutrition
  • 3. Wasted Opportunity  141 trillion Kcal went to waste in 2010  Divided by the 45.6 million food insecure  3,092 Kcal were wasted for each of them  3K Kcal diet is for body builders, not the majority  There’s enough, you don’t have to be a ‘freegin’
  • 4. Where do you Stand  Who likes to eat?  Who likes to cook?  Who has or will cook today?
  • 5. Where to Start  Cooking preparation is no different than this speech  Planning and practice are your control measures
  • 6. Mise en Place (me-zehn-plahs)  ‘Set in place’  The foundation to self-prepared meals    Plan Organize Execute
  • 7. Mirepoix  50% Onion  25% Carrot  25% Celery
  • 8. Flavor  Nutrition for Foodservice and Culinary Professionals says “FLAVOR IS AN ATTRIBUTE OF A FOOD THAT INCLUDES IT’S APPEARANCE, SMELL, TASTE, FEEL, TEXTURE, TEMPERATURE, AND EVEN SOUND WHEN CHEWED.”  Foodies!!!
  • 9. Senses of Taste  Sweet  Sour  Salty  Bitter  Savory/Umami…Foodies!!!
  • 10. Cost  F/C 25-40% for success  Every 25¢ they spend costs you $1  Covers Operating  Overhead  Don’t forget profit Their success depends on your decision to support them, or not. 
  • 11. Other Aspects  Convenience/Availability  Nutrition  Age  Gender  Income  Culture  Religion (9 I know of that have some dietary requirements)
  • 12. Other Aspects  Celebrations  Health status or desire  Appearance  Knowledge  Social status  Peer Pressure  Emotional status  Animal rights
  • 13. Other Aspects  The Industry – Big Business  Advertising  Media  Health and Nutrition studies  Environmental concerns    Fertilizers Pesticides Hormones
  • 14. Organic  The only FDA controlled word in advertising is…Organic  Don’t eat it if you can’t read it  *Science majors
  • 15. Report Out  Add control measures  Reduce waste  Save money  Reduce additives consumed  Social responsibility
  • 16. Added Incentive  Bill Turney – From the Field Cooking School  $10 off class if you mention this speech  No financial affiliation  Shared small business, food and agriculture principles  Have fun  Make your sustainability more efficient
  • 17. Works Cited        WORLDBANK.ORG NUTRITION FOR FOODSERVICE AND CULINARY PROFESSIONALS 7TH EDITION, KAREN EICH DRUMMOND, LISA M. BREFERE WORLDHUNGER.ORG USDA.GOV CENSUS.GOV ELIZA BARCLAY “U.S. LETS 141 TRILLION CALORIES OF FOOD GO TO WASTE EACH YEAR” NPR.ORG Alisha Coleman-Jensen “U.S. Food Insecurity Status: Toward a Refined Definition”