Make A Wish Animation Pitch Promotes Children's Dreams
1. Make A Wish
Animation Pitch
Olivia Griffiths & Luke Biley
2. What is Make A Wish?
• Make A Wish is a charity that was founded in 1986, the main
aim of the charity was to grant wishes to children with life
threatening conditions.
• Since being established Make A Wish has granted over 8,000
wishes in the UK.
• Make A Wish is now the largest wish granting organisation in
the world, they help to serve children in nearly 50 countries
around the world.
3. Animation Idea/Concept
• The idea for our Animation is that we want people to know
what the children’s dreams are about and how they have an
opportunity for their wish to come true.
• The concept is that we want the animation to be in the stars
so it is all about the dreams that the children want and how
the logo will grant and represent the wish.
• The idea is that we want to show how different children can
look with there conditions, the dreams of what they would
like to appear above their heads and you would see them
above their heads the dreams would float into the sky and you
would then see them change into a star that would shoot into
the sky to form the logo to show that the charity is all about
making that child’s wish come true.
4. Character Sketches
• Here are our
character sketches.
We are currently still
developing them but
that is what we have
come up with so far.
5. Set Design
• Our set is a basic
plain background
so that you can
concentrate on
the characters as
they are the most
important part of
this Animation
7. Animation Techniques
• We are going to use white board animation because we feel
that we will be able to get the best possible result for the
animation that we are creating.
• By using white board animation we will have more freedom to
do more and if we were to make a mistake when filming it
would be easy to correct without making a mess of the white
board and the rest of the animation.
8. Target Audience
• With Make A Wish the target audience is any age that is
willing to donate.
• The children eligible for a wish is aged from 3-17, therefore
the advert needs to show how much the wish means to the
children to for their wish to be granted.
• The majority of people who will probably donate will be over
18 or someone who has been affected by this and wants
people to have the same opportunity that other people have.
• Another person to target for this animation would be parents
as they know how it feels to have a child and how they
wouldn’t want certain things to happen to their children.
9. Feedback
• I like the idea and the type of technique
• Make sure sufficient emotion can be felt for the sick children
• Intersperse it with real children? To make it real to people
• Target audience will also include anyone who is a parent
• This technique will take a lot of patience to ensure
professional standards are met.
