7. Web – Merchandising
Events – Exhibitions Programs
Media – Ad in magazines
Direct Sales – Pitches
Physical retail shops –Display
FROM TRADITIONAL
Web
Online
Shopping
Social
Media
Marketing
To
Customer-
Defined
Messaging
8. CREDITS:
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Marketing Data Analytics
• Revenue & Growth
• Retention & Loyalty
• Customer journey Touch Points is
• The key to unlock loyalty!!!
Go-to-market teams
Alignment & Collaboration
Customer
9. Reboot-Your Role
as Market Leader, Innovator, Influencer
• Be the storyteller
• Inquisitive & Engaging
• Advocate the Vision
• Collaborative with users
Influencer
• Evangelist
• Authentic & Transparent
• Clarity & Vision
• Decisive
• Paradigm shift thinker
Market Leader
• Be Different
• Passionate
• Takes Risks
• Moments of truths
Innovator