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Twitter 101
 Submit questions on the right 

 Email follow-up questions to
  TGorman@NPR.org or tweet them
  to @gteresa


                                    2
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Why are we talking about this?

Breaking News




                                        4
Why are we talking about this?

Story Ideas




                                               5
Why are we talking about this?

Behind-The-Scenes
Access




                                         6
Why are we talking about this?

Live Reporting




                                            7
Why are we talking about this?

Easter Eggs




                                               8
What is Twitter?




                   9
What is Twitter?




Twitter is ___________




                         10
What is Twitter?




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What is Twitter?

• Your ideas:




                                   12
Are you signed up?




                     13
Sign up (or clean up) your Twitter account
1.   Sign up

      Keep it simple: Just use your name
     Examples:
      @nathanbernier, @markbashore,
       @JaneLindholm, @WESAErika…




                                             14
Sign up (or clean up) your Twitter account
2. Add a picture

   Keep it simple: Show your face – similar to a
    headshot
   You are not an egg




                                                    15
Sign up (or clean up) your Twitter account
3. Fill out your bio

   Include where you work and what you do
   Include a link to your bio or website
   Check with your station to see if “retweets are not
    endorsements” is needed




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Examples




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Walk Through Twitter.com




                           18
Frequently Asked Questions

1.What  are those @ and #
  things?
2.What do I Tweet?
3.How do I keep up?
4.How do I get more followers?


                                 19
@ vs #
@: A way to reference or reply
to someone on Twitter

#: Hashtag is used to mark key
words or topics in a tweet

                                 20
Frequently Asked Questions

What do I Tweet?

 Tweet your beat
 But you can have fun



                             21
What NOT to do




                 22
23
Frequently Asked Questions

How do I keep up?

 Twitter
        Lists
 HootSuite/TweetDeck



                             24
Frequently Asked Questions

How do I keep up?




                             25
Frequently Asked Questions

How do I keep up?




                             26
Frequently Asked Questions

How do I get more followers?

 Tweet  your beat
 Be local, relevant and useful



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Next Steps:




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Set up your phone




                    29
Experiment with search and advanced search




                                             30
Experiment with search and advanced search




                                             31
Questions?
               Optional:
Want personal Twitter account feedback?

Email or tweet your account to @gteresa,
           tgorman@npr.org



                                           32

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Twitter 101