18. The Seven Lies of Information Architecture
情報アーキテクチャの7つの嘘
by Liz Danzico (An Event Apart Chicago, August 27–28, 2007)
1. Navigation must be consistent.
2. There is a magic number (plus or minus two).
3. Users must get to all parts of the site all of the time.
4. Users must know where they are at all times.
5. The user experience must be seamless.
6. Shorter is better.
7. Information architects must do information architecture.
19. The Seven Lies of Information Architecture
情報アーキテクチャの7つの嘘
by Liz Danzico (An Event Apart Chicago, August 27–28, 2007)
1. ナビゲーションは一貫性がなければならない。Navigation must be consistent.
2. マジックナンバー「7」(±2)の法則。There is a magic number (plus or minus two).
3. ユーザーは常にサイトの全ての情報を取得できなければならない。Users must
get to all parts of the site all of the time.
4. ユーザーは常に何処にいるかを把握できなければならない。Users must know where
they are at all times.
5. ユーザー経験はシームレス。 The user experience must be seamless.
6. 短い方が良い。Shorter is better.
7. インフォメーションアーキテクトが情報設計を行う。Information architects must do information
architecture.