24/7 Media, formerly 24/7 Real Media was a technology company headquartered in New York City specializing in Digital Marketing. It provides digital marketing solutions for publishers, advertisers and agencies globally.
24/7 Media's Technology Hub
Features of Open AdStream
Video & Rich Media
Performance Tracking & Optimization
Overview on OAS Tool (Basic campaign setup)
24/7 Media, formerly 24/7 Real Media is a technology company headquartered in New York City
specializing in Digital Marketing.
It provides digital marketing solutions for publishers, advertisers and agencies globally.
The company was purchased by WPP plc (Wire and Plastic Products plc), is a British multinational
advertising and public relations company with its main management office in London, United
It owns a number of advertising, public relations and market research networks.
Comprehensive ad management platform
Leading precision targeting media network
Target, Optimize and Buy audiences in real-time
24/7 Media has the following product set
Publisher side adserver integrated with SSP and a Web Analytics engine together called Open
A data management platform called the 24/7 DMP (formerly known as ZAP)
DSP called 24/7 Trader
SEM optimization product called 24/7 search
Media and affiliate networks in North America, UK, France and Korea, called 24/7 Access
A tool called 24/7 Connect built to simplify media transactions between agencies and publishers
into one direct ecosystem
A demand-side platform (DSP) is a system that allows buyers of digital advertising to manage
multiple ad exchange and data exchange accounts through one interface.
A Supply-Side Platform or Sell-Side Platform (SSP) is a technology platform with the single
mission of enabling publishers to manage their ad impression inventory and maximize revenue
from digital media.
24/7 Media’s Technology Hub
Other Media Networks Hundreds of Publisher Licensees Globally
Global Locations Leading Agencies and Top Advertising Clients
Be where advertisers want to go
Enable advertising experiences
what device they’re using
for visitors — regardless of where they are, or
Efficient, scalable delivery capabilities across video,
mobile, IPTV and other addressable media channels
Advanced content, audience and device targeting
Robust dashboards, tracking, engagement and
Features of OpenAdstream
2. Video & Rich Media
Leverage interactive and dynamic formats to drive engagement
Easily integrate video and rich media solution, avoiding multiple
Efficient creative workflow
Dynamic, engaging video and rich media
Cross player and device delivery to live
and on demand audiences