1. DSP/DMP PaaS
SOLUTION
CUSTOM AD
EXCHANGE
IQM is a CUSTOMIZED PLATFORM (DSP/DMP) as a solution, upon
which ad agencies, advertisers & Ad Exchanges can build their
mobile advertising business
One stop solution for all your advertising needs
Cuts down your time to market with ZERO
investment in technology!
Data Science approach towards relevancy &
targeting
Access to Mobile ad inventory!
State of the art RTB Ad Exchange that brings
Highest Quality ads at the Best Price
More time for Publishers to Focus on Sales!
Create a Private Marketplace for mobile ad spaces.
Option to Cross-Bid for higher fill rates &
maximum reach!
IQM CORPORATION | www.iqm.com
315 West 36th Street, 9th Floor, New York, NY 10018
support@iqm.com +1.212.476.5245
2. Media Buyers Ad Agencies
White Label DSP
Real Time Bidding
Platform
Custom/Private
Exchanges
Advertisers Branded DSPs
Data
Partners
DMP
Data
Partners
DMP
* Optional access to other demand sources
Ad Exchanges/
SSPs
Direct Supply
Partners
Ad Networks Custom/Private
Exchanges
* Optional access to other inventory sources
Branded DSPs
Real Time Bidding
Platform
Ad Exchanges / SSPs
Direct Supply Partners
Ad Networks
Custom/Private
Exchanges
# Optional Access
Conversion
Tracking Partners
Data Partners
DMP
FOR AD AGENCIES/MEDIA BUYERS/ADVERTISERS
Seamless access to Global Inventory
ZERO Investment in Technology
No Platform Fee on Ad Spend
Affordable Platfrom as a Service Plans
Access to premium and exclusive inventory sources
Access to Ad-exchange inventory if needed
Access to remnant inventory from private exchanges
Low Cost Platform as a Service
Server to Server integration
Stay focussed on sales by utilizing managed
exchange infrastructure
Option to access own inventory exclusively or preferentially in
combination with other inventory sources
Low Cost Platform as a Service
No charges on remnant inventory shared with other demand sources
Server – Server integration
Media Buyers
Ad Agencies White Label DSP
Ad Exchanges/
SSPs
Direct Supply
Partners
Ad Networks
Custom/Private
Exchanges
Advertisers
Data Partners
DMP
Conversion Tracking
Partners
Real Time Bidding
Platform
Get instant access to bid on global SSP traffic without
launching a technical platform
FOR BRANDED DEMAND SIDE PLATFORMS (DSPS)
CUSTOM/PRIVATE EXCHANGES
Reach thousands of exclusive mobile app publishers
3. AD EXCHANGES integrated –
Smaato, Axonix, Inner-active,
Mopub, Mobfox, OpenX,
Avocarrot, Pulsepoint, and
Google Ad-X
Open RTB 2.3 Compliant
Self-Serve Bidding Platform
3RD PARTY Conversion Tracking
from TUNE, KOCHAVA, Adjust and
AppsFlyer in addition to in-house
tracking solution
Server to Server integration
through Open APIs
DMP Integration for
better targeting and
optimizations results
The platform enables advertiser to make any type of
companies like:
3RD PARTY fraud detection
through Forensiq in addition to
in-house solution.
Intelligent filtering & cross
switching algorithms
Complete end to end infrastructure
level management
Open, customizable &
transparent Platform
Quick and efficient scale up of
trading activities
Trade & manage multiple RTB
partners in one place
Flexible
rules-engine
Real time
reporting
Open API Support
Currently able to handle
100,000 QPS and scale up to
500,000 QPS in next couple
of months
Average Latency impressions handled per
day
100,000 QPS
500,000 QPS
10MS
40 billion
PLATFORM FEATURES
KEY FEATURES FOR DEMAND AND SUPPLY PARTNERS
PLATFORM SPECIFICATIONS
CATEGORY
LOCATION
DEVICE / DEVICE TYPE
based user
ON WIFI VS. CARRIER
TIME OF DAY SCHEDULING
most preffered or installed apps on the market
APPS LIST
Popular Ad Exchanges
(Smaato, Nexage, OpenX, Opera, Inneractive, Axonix, Etc.)
EXCHANGE
IP addresses for specific users or a predefined IP range
IP TARGETING
Targeting based on OS (iOS, Android, Windows, Roku)
DEVICE OS
CAMPAIGN TARGETING & OPTIMIZATION
VideoImage NativeHTML
4. 5.19%
1.80%
36.16%
7.34%
4.36% 3.95%
4.73%
3.21%
2.74%
5.19%
5.65%
2.80%
1.57%
3.51%
GLOBAL 40+ BILLION IMPRESSIONS PER DAY
More in Pipeline ..!
IQM APPLIES A PLATFORM AS A
SERVICES FEE FOR DEMAND
PARTNERS ON TOTAL MONTHLY
USAGE.
FROM CUSTOM AD
EXCHANGES, THE FEE IS
CHARGED ON PER BID
REQUEST BASIS.
1. 2.
Together, let’s transform the way
MOBILE
ADVERTISING
IS DONE
AD EXCHANGE PATERNERS
CONVERSION TRACKING PARTNERS
YOUR BRAND
in every Mobile Phone
IQM CORPORATION | www.iqm.com
315 West 36th Street, 9th Floor, New York, NY 10018
support@iqm.com +1.212.476.5245