The document analyzes and compares the main trailer for a film to its ancillary media texts - the poster and magazine cover. It finds that all three share similarities in color schemes, dim lighting, and their focus on the villain character "Her". While she is obscured in the poster and magazine, viewers are intrigued and want to learn more about her identity and the plot from the trailer. Both the poster and trailer depict a significant moment of the villain disrupting the main character. They also reinforce themes from the film around Christmas through use of lighting, music, and graphics.