company ident research

2. WHAT IS A COMPANY IDENTITY?
A 'company ident' (formally known as a company identity) is the overall
image/logo a business or company will want customers, investors and
employees to recognise the company by. It is usually a collection of colours.
When it comes to film company idents, it is usually a graphic design with
moving images.

3. TRI STAR PICTURES INC.
TriStar Pictures, Inc. (spelled as Tri-Star until 1991) is an American film production/distribution
studio and subsidiary of Columbia Pictures, itself a subdivision of the Columbia TriStar
Motion Picture Group, which is owned by Sony Pictures Entertainment.
I like the TriStar company ident because it somehow shows empowerment with the flying
horse, also, from my own memory it brings back old films; its recognisable and this is
good because once you see this ident you will know the film you are about to watch is
going to be good.

4. METRO-GOLDWYN MAYER STUDIOS INC.
Metro-Goldwyn-Mayer Studios Inc. (also known as Metro-Goldwyn-Mayer
Pictures, Metro-Goldwyn-Mayer, or simply MGM), is an American media
company, involved primarily in the production and distribution of films and
television programs.
I like the ident for this film company because it shows power and leadership with
the lion, it is also one of the most well known company idents in the media
business and the majority of people you ask will know they are about to watch
a film or TV show.

5. 20TH CENTURY FOX
Twentieth Century Fox Film Corporation also known as 20th Century Fox, or 20th
Century Fox Pictures, is one of the six major American film studios as of
2011.
I like 20th century fox company ident because the spotlights and the music that
comes with it makes it show excitement and comes across bold and iconic.

6. CONCLUSION
We felt that we could create something similar to
these company idents as they are simplistic and
considering 20th Century Fox is a very successful
ident as it is used a lot in many different films;
hopefully we will be able to create something
similar to these idents.