Beginners Guide to UX - Lean Apps
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Learn what is UX and why is important for every product you develop. Step by Step guide to build great products. Created by Jayalaxmi Dinni
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Beginners Guide to UX - Lean Apps
- 1. Beginners Guide to eXperience Design Jayalaxmi Dinni | Experience Designer
- 2. Outline 1. Understanding eXperience Design (XD) 2. Getting started in XD
- 3. Outline 1. Understanding eXperience Design (XD) 2. Getting started in XD
- 7. Nor this
- 8. This is UBER
- 12. Technology, Strategy, & other support system are invisible
- 13. Design is the product Technology, Strategy, & other support system are invisible
- 15. Experience design (XD) is the practice of designing products, processes, services, events, omnichannel journeys, and environments with a focus placed on the quality of the user experience and culturally relevant solutions. XD by definition
- 16. Design User Experience Experience Design Service Design Product Design
- 17. UX Design Not just sprinkled in throughout the project
- 18. UX Design Research Content Strategy Persona It is the way of THINKING towards solving a problem throughout the product lifecycle User Journey Prototype User Testing
- 19. Traditional way Initiate, Gather & Discuss Write down requirement Design it Code it
- 20. UX Design approach Initiate, Gather & Discuss Write down requirement Design it Code it
- 21. Outline 1. Understanding eXperience Design (XD) 2. Getting started in XD
- 22. Breaking the traditional silos Illustration by Brad Colbow
- 23. Design & Test at all stages, early and often Illustration by Brad Colbow Gathering Requirement Functional & Non-functional requirement, Database modelling Design & Test Code
- 24. Think Big Start Small Iterate fast 3 steps to create an informed design
- 25. Understanding ecosystem Think Big Start Small Iterate fast 1. Defining the problem Understand the high level vision Identifying the problem Brainstorming with the team Know Competition, risk
- 26. Think Big Start Small Iterate fast 2. Define Persona
- 27. Why Persona?
- 28. Can be used to validate or disprove design decisions. Allow us to vet and prioritize feature requests. Are an inspiration in ideation. Why Persona?
- 29. Think Big Start Small Iterate fast 3. User Journey Identify the touchpoints
- 30. Think Big Start Small Iterate fast User Journey of Traveller
- 31. 1. Design flows and not screens Think Big Start Small Iterate fast
- 32. 2. Design concepts Think Big Start Small Iterate fast ● Get 3-4 ideas. ● Refine it to 2 ● Add details ● Final - let the best idea shine and add detail
- 33. More ideas = Better Design Think Big Start Small Iterate fast Uncover the requirements Test early and fix it
- 34. Think Big Start Small Iterate fast 1.Validate your assumptions
- 35. Think Big Start Small Iterate fast 2. Get valuable feedback
- 37. 2. Refine the product Think Big Start Small Iterate fast
- 39. We are in the business of solving problems
- 40. We are in the business of solving problems Design is about solving problems
- 41. UX ≠ A Process
- 42. Elements for creating better experiences
- 43. UX ≠ Method
- 44. UX = align (User Needs + Technology + Business Goals)
- 45. UX = basic elements
- 46. UX = Creating a shared understanding
- 47. UX ≠ Role
- 49. References & Resources http://uxforthemasses.com/ http://www.uxmatters.com/ http://www.uxpin.com http://www.inspireux.com/ By: Jayalaxmi Dinni Experience Designer Lean Apps
Editor's Notes
- Uber has become an epitome of entrepreneurship. I had this small stint working as consultant for a startup company before joining here, what you ask them they would say like uber. Any discussion would turn to uber. I was showing them a concept, they said there is something wrong in this. I asked can you tell me whats that, and he said’something is missing, its not like uber’. It’s become a perfect example of product design. So now i am going to take UBER as example here.
- Its like Iceberg
- Write down requirement - use cases, user stories. I was given 50 use cases and was asked to design it. When I asked him to explain more, he opened the use case folder and starting going through. I didnt wanted to cut him immediately. But actually he made no sense to me. I said - I cannt get a starting point till I understand the ecosystem and what is it you are trying to acheive/solving. He explain me the ecosystem, but he had no idea the value that was to be creating or the problem to be solved by this product.
- Ux is not a process, the same way Ux is not confined to a team, its mindset and culture that can be built across the team. Here are ways how we can build that culture.
- Design & test at all stages before, during these stages
- For Storyboards are something like this -
- You must create a shared understanding. This is in order for the project's stakeholders to have a shared vision of success and the objectives of a project. It also saves on extra work and disagreements about what was agreed later in the project. Once you have your findings, you can build a simple PowerPoint to report on them. Bring all the stakeholders together and feedback. Go through the areas of commonality, the important areas and the areas of conflict. Get them to agree together on a way forward. The idea is to offer your stakeholders space to check if you've understood their needs and to appreciate the needs of the project as a whole.
- For Storyboards are something like this - Understanding how the user interacts with systems through all the channels
- Example of Uber
- Its something like scenario. Building a Flow with Users in Mind For example, if you are designing a business intelligence tool that allows users to create reports and share them, you will want to have at least two flows: one flow for the Data Consumer (i.e. the user receiving/reviewing the reports) and an entirely separate flow for the data analyst (i.e. the user building/sharing the reports).
- Benefits: Validating the ideas. The ‘show and tell’ approach uncovers the requirement
- He is french writer and poet.
- Each product you develop is about solving a problem.