2. About
Nk Consulting is Paris based and specialised in sales development
for a selection of luxury Hotels and Events Venues in the French
marketplace.
With a high focus on the Leisure and MICE markets, we create tailormade sales and marketing plans & sales campaigns and we conduct
actions for you.
Nk Consulting aim is to be « Your representative office » to the french
market place in Paris and act as part of your team to help you gain
brand awareness and generate additional new revenue.
3. Field of Actions
Clients and field of actions are the Global intermediaries and key
players based in the Paris area incl. Corporate Events planners and
incentive houses, MICE agencies, online travel agencies, luxury TO,
DMC and high end leisure agents.
Sales and Marketing actions will be tailor made based on the definition
of your specific objectives :
• Complete Sales & Representation Services to develop market share
and turnover (Annual contract)
• Targeted Sales development Campaigns in a specific segment or
niche clientele
4. Services
Depending on the definition of your key objectives :
• Externalise your sales & marketing actions on the French market
• Punctual Sales and Marketing support
We propose and conduct for you the marketing strategies and the
sales & marketing plan and sales campaigns on the Paris markets
with timelines and measures incl. :
• Sales Activities
• Marketing Activities
• Reports
5. Sales Activities
• Targeted contacts with high potential accounts on a specific
market
• Sales visits and presentations 1to1 or in small groups
• Negociation and Contracting
• Follow up and closing of Mice inquiries
• Organisation of Targeted Clients networking events :
Dinner or after-work cocktail, 10/15 high potential MICE
or Leisure contacts
• Fam Trips : 6/8 targeted high potential MICE or Leisure contacts
• Networking with the key local actors
• Escorted sales calls
• Trade fair or workshop attendance
6. Marketing Activities
• Tailor-made annual sales and marketing actions or sales campaign
definition and planning
• Identification of your target accounts in the french / international
market place
• Creation and development of a specific sales data base
• Targeted E-mailing campaigns
• New offers, flash sales and promotions definition and launch
• Cross promotion, strategic alliances for joint marketing campaigns
7. Reports
• Detailed monthly report of each sales visit and presentation
(potential, opportunities, follow-up, turnover etc.), event reports
with Excel list of contacts
• Performance evaluation and measure of Return On Objectives &
ROI
• Reports on market trends and updates
• Sales and marketing advices to improve efficiency and increase
yield performances
8. Contact
«
Nadia Khobzi - Founder and Consultant
nkconsultingparis@gmail.com
With 20 years of experience in Marketing & Sales Management within
the Luxury Hospitality in the International & the French
market place, I have gained an extensive knowledge of
the local key players and personal know how to design
successful dedicated marketing and sales plans.
My references range from Large First Class hotels with
conference centre to independently owned Luxury and small
Boutique hotels from key Luxury brands such as Concorde
Hotels, Kempinski or Relais et Châteaux.
«
