2. APPROACH
• Serve as the outsourced PR & marketing department, combining
our own PR expertise and marketing resources with the
outsourced strengths of experienced freelancers, providing access
to a wide network of industry professionals
• Assist our clients in identifying value-creating opportunities and
develop strategies to capture that value
• Building relationships based on mutual trust and respect
3. CORE STRENGTHS
• Flexible
– Decision-making process is fast and more effective, especially
in a crisis
• Cost effective:
– Using outsourced freelance expertise only when needed,
reducing overheads and the flexibility to work within
restricted budgets
• Personal:
– Dedicated personalised attention to each client
4. CORE STRENGTHS
• Innovative:
– No preconceived ideas in PR or marketing, making each dollar
count
• Focused:
– Our forte is IT-centric; our team understands and provides
important local information
• Passionate:
– Our team works with a passion for its clients – going beyond
contractual obligations
5. SERVICES (1 of 2)
• Strategic
– Strategic planning (facilitation and writing of business and
marketing plans, identifying market segments, opportunities,
lead generation and advice)
– Advertising (media planning, buying and placement)
– Public relations management (writing press releases,
coordinating with media, and press conferences, etc)
– Events (organising launches, exhibitions, promotions and/or
event management)
– Co-ordination with principals/suppliers/customers/staff
6. SERVICES (2 of 2)
• Research
– Market research (customer feedback)
– Building and/or managing customer/client databases
• Creative
– Design & production of quality communication messages
(print, direct mail, direct marketing, billboards, magazine, and
electronic)
– Design & production of corporate identities/logos, signage,
printed materials (brochures, profiles, stationery, branded
merchandise)
7. CLIENT RECOMMENDATIONS
Hollis Krym, AMD
“Market Buzz is a skilled IT communications company with great
knowledge of the Middle Eastern market and media landscape. It
demonstrates exceptional levels of enthusiasm, seeking out
strategic opportunities and delivering strong results.”
Annick Reyngoudt, NEC IT Platform Solutions
“Market Buzz is one of the most dynamic and driven PR enablers of
the region having excellent press connections. They make good
things happen, with a smile. Market Buzz is hard-working,
dedicated, and focused... a pleasure to work with!”
8. EDITOR RECOMMENDATIONS
Julian Pletts, Editor, Network Middle East magazine, ITP
“Mita is one of the most efficient, skilled and pleasant PRs that I
have worked with; reliable and friendly. Market Buzz is a solid
choice for a company and individual to represent your company's
interests in Dubai and the wider Middle East region.”
Dave Reeder, Editorial Director, CPI
“I have always been impressed by Market Buzz’ energy, capability
of thinking outside the box and deliver more than its clients expect.
The company is constantly looking at new ways to expand its
services and offer extra value. It is a tribute to Mita that, in a fast-
moving industry, she cultivates long-term relationships.”