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WELCOME TO



 Dust free Cleaning Service
Pvt.ltd        Service with Smile



                                12:09 PM
INTRODUCTION


Name of the business   : Dust free Cleaning Service Pvt. ltd
Type of the Business : Cleaning Service

Location of the Business   : connaught place (Delhi)
                                                  12:09 PM
COMPANY SUMMARY

 Dust free cleaning service soon to be
located in Delhi. We will offer residential
& office cleaning service in upper class
society. Through generous human
capital investment.


                                       12:09 PM
Dust free Cleaning Service
 House cleaning
 Office cleaning
 Carpet cleaning
 Glass cleaning
 Window washing
 Floor cleaning
 House painting
 Office painting


                                 12:09 PM
Objective & Goal

1.To create a service based company,
whose main goal is exceeding customers
expectations.
2.To increase our number of clients per year
through superior service.



                                       12:09 PM
Mission

 Dust free cleaning service mission is to provide the
customer with all residential & cleaning services in an
environmentally sound, completely trust worthy &
professional manner.
                  Vision
  Responsibility: We take full responsibility for every
 thing in your home & office’s while we are there
 maintaining it.

  Team work : Dust free Cleaning service all team
 members give their maximum effort to make your
                                               12:09 PM
 residential & working place better.
Why we choose service Sector ?
 1.Service sector growth in-
   (2010-2011) = 8.4%
   (2011-2012 )= 9.4%

 2.Share of services in Indian GDP-
    (2010-2011)= 55.1%
    (2011-2012)=56.3%



                                      12:09 PM
Why we choose cleaning service
business?

 1. In India Market of Cleaning Industry are Untapped
 So there is huge opportunity to capture the Market.

 2. Now in India most of the MNC’S are coming. So
 there is scope to grab the huge market.

 3. Upper income segment of peoples do not have
 enough time to clean the house. So it is our advantage
 to capture the market.
                                                  12:09 PM
Why Dust free cleaning service?

1.Safety
2.Staff training
3.Reduced cost



                          12:09 PM
MARKETING




            12:09 PM
8 P’S of Marketing

                  Product
   Productivity
    & Quality               Price


Physical          8P’            Place
evidence
                   s
                            Promotio
    Process
                               n
                  People
                                         12:09 PM
8 P’S of Marketing

                       Product
Cleaning                           Packag
•   House cleaning
•
•
    Office cleaning
    Carpet cleaning
                                   e
                                   2bhk
•   Window cleaning
•   Window Washing                 3bhk
•   Floor cleaning                 4bhk
• Painting                         5bhk
• House painting
• Office painting                          12:09 PM
8 P’S of Marketing

                      Cleaning            Price         Package
                                                                 Price
Product               •   House cleaning Rs. 5/Sq.Ft    2bhk
                      •   Office cleaning Rs. 4/Sq.Ft           Rs. 4,500
• Cleaning                                              3bhk
•   House cleaning
                      •   Carpet cleaning Rs. 7/Sq.Ft           Rs. 6,000
                      •   Glass cleaning Rs. 5/Sq.Ft    4bhk
•   Office cleaning
                      •   Window Washing  Rs. 4/Sq.Ft
                                                                Rs. 8,000
•   Carpet cleaning
•   Window cleaning   •   Floor cleaning Rs. 6/Sq.Ft    5bhk    Rs.10,000
•   Washing           • Painting
•   Floor cleaning
                      • House painting Rs. 8/Sq.Ft
• Painting            • Office painting Rs. 10/Sq.Ft
• House painting
• Office painting



                                                                   12:09 PM
8 P’S of
                                Marketing

Product               Price
• Cleaning • Cleaning
•   House cleaning    •   House cleaning
•
•
•
    Office cleaning
    Carpet cleaning
    Window cleaning
                      •
                      •
                      •
                          Office cleaning
                          Carpet cleaning
                          Window cleaning
                                            Place
•   Washing           •   Washing
•   Floor cleaning    •   Floor cleaning    Delhi
• Painting            • Painting
• House painting      • House painting
• Office painting     • Office painting



                                                    12:09 PM
8 P’S of Marketing


Product               Price
                                                    Promotion
• Cleaning • Cleaning                               • Social Networking sites
•   House cleaning    •   House cleaning
•   Office cleaning   •   Office cleaning           • Newspaper
•   Carpet cleaning   •   Carpet cleaning   Place
•   Window cleaning   •   Glass cleaning    Delhi
•   Washing           •   Window Washing
•   Floor cleaning    •   Floor cleaning

• Painting            • Painting
• House painting      • House painting
• Office painting     • Office painting



                                                                         12:09 PM
8 P’S of Marketing

 People
 •Well Trained
•Hard Working
   •Effective



                     12:09 PM
8 P’S of Marketing


People                  Process
• Well Trained
• Hard                • Toll free number
  Working
• Effective
                          • Website
                             • Email
                      • Personal contact



                                           12:09 PM
8 P’S of Marketing


People
                 Process                      Physical
                 •   Toll free number
• Well Trained   •   Website                  evidence
• Hard           •   Email
  Working                               •Blue colour shirt
                 •   Personal contact
• Effective
                                        •Name plate




                                                             12:09 PM
8 P’S of Marketing


                               Physic
People           Process                 Productivity &
                                 al
• Well Trained   • Toll free   eviden    Quality
• Hard             number        ce
  Working                                • Quality &
                 • Website                 Assurance
• Effective                     •Blue
                 • Email       colour    • Customer
                 • Personal      shirt     satisfaction
                   contact
                               •Name
                                plate



                                                      12:09 PM
STP
Segmentation


Targeting


Positioning


               12:09 PM
•SWOT Analysis



            12:09 PM
SWOT is an acronym
       for:
S – Strengths

W – Weaknesses

O – Opportunities

T – Threats


                            12:09 PM
SWOT is an acronym
         for:
S – Strengths
                    Internal Environment
W – Weaknesses

O – Opportunities

                    External Environment
T – Threats


                                   12:09 PM
•SWOT Analysis
                              •Insufficient
S:   •Low Price
     •Fast Service
     •Trained
                       W:     Capital
                              •Lack of
     Employee and             Experience
     worker



O:   •Untapped
     Market
                       T:   •Easy Entry

     •Growing market
     •Enter New
     MNC’s in India

                                              12:09 PM
Potential:
 Modern equipments
 Reach within 48hrs
 Available Service with toll free numbers,
  Personal contacts, Email
 Trained employee & Worker
 Membership Facilities




                                              12:09 PM
Basic
   Assumptions
1.The rate of depreciation of the fixed assets are:
            Depreciation on equipment - 15%
            Depreciation on motor car and van -
20%
            Depreciation on furniture - 15%
            Depreciation on ac and fan - 15%
            Depreciation on computer - 60%
            Depreciation on other fixed assets -
10%

2.Method of charging depreciation is written
down value method.

3.All the transaction has made through only cash
                                             12:09 PM
as well as cheque.
Cost of Project
               Particulars    AMT(Rs)
Furniture                    100000
Computer                     60000
Equipment's                  1000000
Motor car and van            2000000
Ac and fans                  40000
Other fixed assets           12000
Working capital              800000
Preliminary expenses         150000
            Total            4162000
Means of Finance
                Particulars    AMT(Rs)


Share capital                 2562000


Long term loan                1600000



          Total               4162000




                                         12:09 PM
Profit &Profit &
                Loss A/c      Loss A/c
particulars            1st       2nd        3rd
Sales               9033250   10455250   10972850
Less: labour cost   3600000   4500000    4500000
Gross margin        5433250   5955250    6472850
Expenses:
Telephone bill       20000     22000      25000
Rent                300000     300000     300000
Insurances          240000     185000     151500
Depreciation        608200     560830     450279
Salary              2424000   2808000    2808000
Electricity          12000     12000      12000
Sundry expenses     150000     180000     200000
Advertisement       500000     600000     800000
particulars           1st       2nd        3rd
Preliminary
expenses written
off                 30000     30000     30000

Uniform             20000     25000     25000

Bonus               52320     60000     84000

Stationary          2000      2000       2000

Total expenses:    4358500   4784830   4887779

EBIT               1074750   1170420   1585071

Less: interest     192000    168000     144000

EBT                882750    1002420   1441071

Less: tax          264825    300726    432321.3

Net Profit         617925    701694    1008749.7
Balance Sheet
Liabilities     1st        2nd      3rd      Assets        1st           2nd            3rd
Share                                        Fixed
capital                                      assets
E.s capital 2562000      2562000   2562000 Furniture             85000         72250          61413
Reserve
and surplus                                  Computer            24000          9600           3840
Retained
earning      617911      1319605   2328354.7 Equipment's     850000            722500         614125
                                             Motor car
                                             and Van        1600000        1600000        1280000
Secured
loan                                         Ac and fan          34000         28900          24565
Long term     1400000    1200000   1000000
loan from                                    Other fixed
bank                                         assets              10800          9720           8748
                                             Current
                                             assets
                                            Cash & bank 1856125            2548649 3837677.7
                                            Miscellaneous
                                            expenditure
                                            Preliminary
                                            expenses       120000            90000     60000
Total          4579911    5081605 5890354.7               4579911          5081605 5890354.7
Fund Flow
   sources of fund          1st   2nd        3rd
Shareholders fund    2562000
Long term loan       1600000
Cash from
operation            1256125      1292524   1489028.7

Total                5418125      1292524   1489028.7
Application of
fund
Purchase of fixed
asset                3212000      400000
Repay of loan        200000       200000     200000
Preliminary
expenses             150000

Total                3562000      600000     200000
Opening balance         0         1856125   2548649
Closing balance      1856125      2548649   3837677.7
Ratio Analysis
Net Profit Ratio
      Net Profit Ratio (%) = (Net Profit / Net Sales) x 100


                           10
YEAR      NET PROFIT
          RATIO             8

                            6
1st       6.84%
                            4
2nd       6.7%
                            2
3rd       9.2%
                            0
                                year -1   year -2   Year -3
Debt Equity Ratio
              Debt Equity Ratio = debt/equity

                                           Net Profit
                      0.7
YEAR   DEBT           0.6
       EQUITY         0.5
       RATIO          0.4
1st    0.62           0.3                               Net Profit
                      0.2
2nd    0.55
                      0.1
3rd    0.47
                        0
                            Year - 1 Year - 2 Year- 3
Earning per share
       EPS = Net profit /No of equity share

                                            EPS
                       5
YEAR   Earning
                       4
       per share
1st    2.39            3
                       2                                           EPS
2nd    2.73
                       1
3rd    3.92
                       0
                           Year - 1 Year - 2 Year - 3

                                                        12:09 PM
Return on Equity
      Return on equity = Net Profit/Total Equity


                                             ROE
                        0.3
YEAR                   0.25
        Return
                        0.2
        on
                       0.15
        equity                                                  ROE
                        0.1
1st     0.24
                       0.05
2nd     0.18              0
                              Year - 1 Year - 2 Year - 3
3rd     0.20

                                                           12:09 PM
Fixed asset turnover ratio
 Fixed asset turnover ratio = Net sales/Total fixed
 asset
                            Fixed asset turnover ratio
YEAR   Fixed asset   6
       turnover      5
       ratio         4
1st    2.81          3
2nd    4.2           2
                     1
3rd    5.5
                     0
                         Year - 1   Year - 2   Year -3

                                                         12:09 PM
HUMAN RESOURCE




                 12:09 PM
HR Philosophy & Policies
      HR are key to success and growth of the
    organization ,it include

•    Success and progress are to be obtained by
     means of qualified human resources.

•    Talent management practices for employee.

•    Service with a smile.
                                                 12:09 PM
THE PROCESS

 Recruitment & Selection
 Training & Development
 Health & Safety
 Performance appraisal
 compensation




                            12:09 PM
THE PROCESS CONTD…


RECRUITMENT AND SELECTION
PROCESS IN DUST FREE
CLEANING SERVICE PVT.LTD




                      12:09 PM
THE PROCESS CONTD…
TRAINING & DEVELOPEMENT

 Rigorous training for new employees


 Professionalism


 Continuous learning system




                                        12:09 PM
THE PROCESS CONTD…



HEALTH AND SAFETY

Use of microfiber cleaning system to reduce
chemical substances & gases and fumes which is
hazardous to health.



                                         12:09 PM
THE PROCESS CONTD...


PERFORMANCE APPRAISAL

• 360 Degree


• One to one interaction

                           12:09 PM
THE PROCESS CONTD…

COMPENSATION
          Salary structure

 Manager            -   (35000-
  40000)
 Supervisor         -   (20000-
  25000)
 Skilled employee   -   (25000-
  30000)                           12:09 PM
THANK YOU




    12:09 PM

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Business plan

  • 1. WELCOME TO Dust free Cleaning Service Pvt.ltd Service with Smile 12:09 PM
  • 2. INTRODUCTION Name of the business : Dust free Cleaning Service Pvt. ltd Type of the Business : Cleaning Service Location of the Business : connaught place (Delhi) 12:09 PM
  • 3. COMPANY SUMMARY Dust free cleaning service soon to be located in Delhi. We will offer residential & office cleaning service in upper class society. Through generous human capital investment. 12:09 PM
  • 4. Dust free Cleaning Service  House cleaning  Office cleaning  Carpet cleaning  Glass cleaning  Window washing  Floor cleaning  House painting  Office painting 12:09 PM
  • 5. Objective & Goal 1.To create a service based company, whose main goal is exceeding customers expectations. 2.To increase our number of clients per year through superior service. 12:09 PM
  • 6. Mission Dust free cleaning service mission is to provide the customer with all residential & cleaning services in an environmentally sound, completely trust worthy & professional manner. Vision Responsibility: We take full responsibility for every thing in your home & office’s while we are there maintaining it. Team work : Dust free Cleaning service all team members give their maximum effort to make your 12:09 PM residential & working place better.
  • 7. Why we choose service Sector ? 1.Service sector growth in- (2010-2011) = 8.4% (2011-2012 )= 9.4% 2.Share of services in Indian GDP- (2010-2011)= 55.1% (2011-2012)=56.3% 12:09 PM
  • 8. Why we choose cleaning service business? 1. In India Market of Cleaning Industry are Untapped So there is huge opportunity to capture the Market. 2. Now in India most of the MNC’S are coming. So there is scope to grab the huge market. 3. Upper income segment of peoples do not have enough time to clean the house. So it is our advantage to capture the market. 12:09 PM
  • 9. Why Dust free cleaning service? 1.Safety 2.Staff training 3.Reduced cost 12:09 PM
  • 10. MARKETING 12:09 PM
  • 11. 8 P’S of Marketing Product Productivity & Quality Price Physical 8P’ Place evidence s Promotio Process n People 12:09 PM
  • 12. 8 P’S of Marketing Product Cleaning Packag • House cleaning • • Office cleaning Carpet cleaning e 2bhk • Window cleaning • Window Washing 3bhk • Floor cleaning 4bhk • Painting 5bhk • House painting • Office painting 12:09 PM
  • 13. 8 P’S of Marketing Cleaning Price Package Price Product • House cleaning Rs. 5/Sq.Ft 2bhk • Office cleaning Rs. 4/Sq.Ft Rs. 4,500 • Cleaning 3bhk • House cleaning • Carpet cleaning Rs. 7/Sq.Ft Rs. 6,000 • Glass cleaning Rs. 5/Sq.Ft 4bhk • Office cleaning • Window Washing Rs. 4/Sq.Ft Rs. 8,000 • Carpet cleaning • Window cleaning • Floor cleaning Rs. 6/Sq.Ft 5bhk Rs.10,000 • Washing • Painting • Floor cleaning • House painting Rs. 8/Sq.Ft • Painting • Office painting Rs. 10/Sq.Ft • House painting • Office painting 12:09 PM
  • 14. 8 P’S of Marketing Product Price • Cleaning • Cleaning • House cleaning • House cleaning • • • Office cleaning Carpet cleaning Window cleaning • • • Office cleaning Carpet cleaning Window cleaning Place • Washing • Washing • Floor cleaning • Floor cleaning Delhi • Painting • Painting • House painting • House painting • Office painting • Office painting 12:09 PM
  • 15. 8 P’S of Marketing Product Price Promotion • Cleaning • Cleaning • Social Networking sites • House cleaning • House cleaning • Office cleaning • Office cleaning • Newspaper • Carpet cleaning • Carpet cleaning Place • Window cleaning • Glass cleaning Delhi • Washing • Window Washing • Floor cleaning • Floor cleaning • Painting • Painting • House painting • House painting • Office painting • Office painting 12:09 PM
  • 16. 8 P’S of Marketing People •Well Trained •Hard Working •Effective 12:09 PM
  • 17. 8 P’S of Marketing People Process • Well Trained • Hard • Toll free number Working • Effective • Website • Email • Personal contact 12:09 PM
  • 18. 8 P’S of Marketing People Process Physical • Toll free number • Well Trained • Website evidence • Hard • Email Working •Blue colour shirt • Personal contact • Effective •Name plate 12:09 PM
  • 19. 8 P’S of Marketing Physic People Process Productivity & al • Well Trained • Toll free eviden Quality • Hard number ce Working • Quality & • Website Assurance • Effective •Blue • Email colour • Customer • Personal shirt satisfaction contact •Name plate 12:09 PM
  • 21. •SWOT Analysis 12:09 PM
  • 22. SWOT is an acronym for: S – Strengths W – Weaknesses O – Opportunities T – Threats 12:09 PM
  • 23. SWOT is an acronym for: S – Strengths Internal Environment W – Weaknesses O – Opportunities External Environment T – Threats 12:09 PM
  • 24. •SWOT Analysis •Insufficient S: •Low Price •Fast Service •Trained W: Capital •Lack of Employee and Experience worker O: •Untapped Market T: •Easy Entry •Growing market •Enter New MNC’s in India 12:09 PM
  • 25. Potential:  Modern equipments  Reach within 48hrs  Available Service with toll free numbers, Personal contacts, Email  Trained employee & Worker  Membership Facilities 12:09 PM
  • 26.
  • 27. Basic Assumptions 1.The rate of depreciation of the fixed assets are: Depreciation on equipment - 15% Depreciation on motor car and van - 20% Depreciation on furniture - 15% Depreciation on ac and fan - 15% Depreciation on computer - 60% Depreciation on other fixed assets - 10% 2.Method of charging depreciation is written down value method. 3.All the transaction has made through only cash 12:09 PM as well as cheque.
  • 28. Cost of Project Particulars AMT(Rs) Furniture 100000 Computer 60000 Equipment's 1000000 Motor car and van 2000000 Ac and fans 40000 Other fixed assets 12000 Working capital 800000 Preliminary expenses 150000 Total 4162000
  • 29. Means of Finance Particulars AMT(Rs) Share capital 2562000 Long term loan 1600000 Total 4162000 12:09 PM
  • 30. Profit &Profit & Loss A/c Loss A/c particulars 1st 2nd 3rd Sales 9033250 10455250 10972850 Less: labour cost 3600000 4500000 4500000 Gross margin 5433250 5955250 6472850 Expenses: Telephone bill 20000 22000 25000 Rent 300000 300000 300000 Insurances 240000 185000 151500 Depreciation 608200 560830 450279 Salary 2424000 2808000 2808000 Electricity 12000 12000 12000 Sundry expenses 150000 180000 200000 Advertisement 500000 600000 800000
  • 31. particulars 1st 2nd 3rd Preliminary expenses written off 30000 30000 30000 Uniform 20000 25000 25000 Bonus 52320 60000 84000 Stationary 2000 2000 2000 Total expenses: 4358500 4784830 4887779 EBIT 1074750 1170420 1585071 Less: interest 192000 168000 144000 EBT 882750 1002420 1441071 Less: tax 264825 300726 432321.3 Net Profit 617925 701694 1008749.7
  • 32. Balance Sheet Liabilities 1st 2nd 3rd Assets 1st 2nd 3rd Share Fixed capital assets E.s capital 2562000 2562000 2562000 Furniture 85000 72250 61413 Reserve and surplus Computer 24000 9600 3840 Retained earning 617911 1319605 2328354.7 Equipment's 850000 722500 614125 Motor car and Van 1600000 1600000 1280000 Secured loan Ac and fan 34000 28900 24565 Long term 1400000 1200000 1000000 loan from Other fixed bank assets 10800 9720 8748 Current assets Cash & bank 1856125 2548649 3837677.7 Miscellaneous expenditure Preliminary expenses 120000 90000 60000 Total 4579911 5081605 5890354.7 4579911 5081605 5890354.7
  • 33. Fund Flow sources of fund 1st 2nd 3rd Shareholders fund 2562000 Long term loan 1600000 Cash from operation 1256125 1292524 1489028.7 Total 5418125 1292524 1489028.7 Application of fund Purchase of fixed asset 3212000 400000 Repay of loan 200000 200000 200000 Preliminary expenses 150000 Total 3562000 600000 200000 Opening balance 0 1856125 2548649 Closing balance 1856125 2548649 3837677.7
  • 35. Net Profit Ratio Net Profit Ratio (%) = (Net Profit / Net Sales) x 100 10 YEAR NET PROFIT RATIO 8 6 1st 6.84% 4 2nd 6.7% 2 3rd 9.2% 0 year -1 year -2 Year -3
  • 36. Debt Equity Ratio Debt Equity Ratio = debt/equity Net Profit 0.7 YEAR DEBT 0.6 EQUITY 0.5 RATIO 0.4 1st 0.62 0.3 Net Profit 0.2 2nd 0.55 0.1 3rd 0.47 0 Year - 1 Year - 2 Year- 3
  • 37. Earning per share EPS = Net profit /No of equity share EPS 5 YEAR Earning 4 per share 1st 2.39 3 2 EPS 2nd 2.73 1 3rd 3.92 0 Year - 1 Year - 2 Year - 3 12:09 PM
  • 38. Return on Equity Return on equity = Net Profit/Total Equity ROE 0.3 YEAR 0.25 Return 0.2 on 0.15 equity ROE 0.1 1st 0.24 0.05 2nd 0.18 0 Year - 1 Year - 2 Year - 3 3rd 0.20 12:09 PM
  • 39. Fixed asset turnover ratio Fixed asset turnover ratio = Net sales/Total fixed asset Fixed asset turnover ratio YEAR Fixed asset 6 turnover 5 ratio 4 1st 2.81 3 2nd 4.2 2 1 3rd 5.5 0 Year - 1 Year - 2 Year -3 12:09 PM
  • 40. HUMAN RESOURCE 12:09 PM
  • 41. HR Philosophy & Policies HR are key to success and growth of the organization ,it include • Success and progress are to be obtained by means of qualified human resources. • Talent management practices for employee. • Service with a smile. 12:09 PM
  • 42. THE PROCESS  Recruitment & Selection  Training & Development  Health & Safety  Performance appraisal  compensation 12:09 PM
  • 43. THE PROCESS CONTD… RECRUITMENT AND SELECTION PROCESS IN DUST FREE CLEANING SERVICE PVT.LTD 12:09 PM
  • 44. THE PROCESS CONTD… TRAINING & DEVELOPEMENT  Rigorous training for new employees  Professionalism  Continuous learning system 12:09 PM
  • 45. THE PROCESS CONTD… HEALTH AND SAFETY Use of microfiber cleaning system to reduce chemical substances & gases and fumes which is hazardous to health. 12:09 PM
  • 46. THE PROCESS CONTD... PERFORMANCE APPRAISAL • 360 Degree • One to one interaction 12:09 PM
  • 47. THE PROCESS CONTD… COMPENSATION Salary structure  Manager - (35000- 40000)  Supervisor - (20000- 25000)  Skilled employee - (25000- 30000) 12:09 PM
  • 48. THANK YOU 12:09 PM